{"id":1258,"date":"2015-12-10T11:38:50","date_gmt":"2015-12-10T16:38:50","guid":{"rendered":"https:\/\/solutionsreview.com\/backup-disaster-recovery\/?p=1258"},"modified":"2021-06-11T10:42:30","modified_gmt":"2021-06-11T14:42:30","slug":"data-protection-market-will-become-cloudy-in-2016","status":"publish","type":"post","link":"https:\/\/solutionsreview.com\/backup-disaster-recovery\/data-protection-market-will-become-cloudy-in-2016\/","title":{"rendered":"Data Protection Market Will Become \u2018Cloudy\u2019 in 2016"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-1261 aligncenter\" src=\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/files\/2015\/12\/oie_10173648hmW9CXE8.jpg\" alt=\"Cloud Data Protection\" width=\"600\" height=\"270\" srcset=\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/files\/2015\/12\/oie_10173648hmW9CXE8.jpg 600w, https:\/\/solutionsreview.com\/backup-disaster-recovery\/files\/2015\/12\/oie_10173648hmW9CXE8-300x135.jpg 300w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/p>\n<p><em><strong>By Dave LeClair<\/strong><\/em><\/p>\n<p style=\"text-align: justify\"><a href=\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/cloud-backup-vs-on-premise-the-great-debate\/\" target=\"_blank\" rel=\"noopener\">Cloud<\/a> provides many benefits \u2013 scalability, flexibility and cost-efficiency, to name a few \u2013 for IT environments. As <a href=\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/cloud-disaster-recovery-planning-five-things-to-know\/\" target=\"_blank\" rel=\"noopener\">cloud <\/a>deployments continue to expand and companies shift priorities away from traditional data center environments, these benefits will only increase. Companies are only beginning to experience how <a href=\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/insiders-guide-evaluating-hybrid-cloud-backup-appliances\/\" target=\"_blank\" rel=\"noopener\">cloud<\/a> will revolutionize their IT infrastructure. In 2016, <a href=\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/hybrid-cloud-data-protection-10-ways-to-achieve-agility\/\" target=\"_blank\" rel=\"noopener\">cloud<\/a> will galvanize the market; energizing businesses to truly break free from old computing paradigms and focus on being truly agile \u2013 especially as it relates to <a href=\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/long-live-data-availability-the-end-of-data-protection\/\" target=\"_blank\" rel=\"noopener\">data protection<\/a>. In the coming year, watch out for five main trends that will transform backup and disaster recovery operations within the <a href=\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/is-the-cloud-an-on-premise-backup-killer\/\" target=\"_blank\" rel=\"noopener\">cloud<\/a>:<\/p>\n<p style=\"text-align: justify\"><strong>1. Hybrid cloud dominance<\/strong><\/p>\n<p style=\"text-align: justify\">The demand for <a href=\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/tips-for-choosing-a-cloud-based-backup-solution\/\" target=\"_blank\" rel=\"noopener\">cloud<\/a> storage of backup data rose in 2015 and will only continue to do so in 2016. <a href=\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/cloud-backup-isnt-exactly-cloud-backup\/\" target=\"_blank\" rel=\"noopener\">Cloud<\/a> backup is more reliable and less error-prone than legacy solutions, such as tape or other rotational media, typically used for archival and data retention, and it allows for automated recovery in the event of a disaster. In fact, <a href=\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/integrating-on-premise-cloud-backup-best-of-both-worlds\/\" target=\"_blank\" rel=\"noopener\">cloud<\/a>\u00a0Backup and <a href=\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/study-draas-market-to-explode-by-2020\/\" target=\"_blank\" rel=\"noopener\">Disaster Recovery as a Service<\/a> (DRaaS) will be the new operations model of choice for new deployments by the end of 2016.<\/p>\n<p style=\"text-align: justify\"><strong>2. Hyperscale cloud powers emerge<\/strong><\/p>\n<p style=\"text-align: justify\">In the past few months, there have been several announcements that are reshaping the public hyperscale <a href=\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/cloud-based-disaster-recovery-a-vmware-presentation\/\" target=\"_blank\" rel=\"noopener\">cloud<\/a> market, such as HP dissolving its public <a href=\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/worried-about-security-in-cloud-backup-disaster-recovery\/\" target=\"_blank\" rel=\"noopener\">cloud<\/a> and Rackspace integrating with Amazon Web Services and Microsoft Azure. In 2016, Microsoft, Google and Amazon will emerge as the three hyperscale public <a href=\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/zetta-bdr-survey-finds-diversity-in-it-slow-cloud-adoption\/\" target=\"_blank\" rel=\"noopener\">cloud<\/a> leaders. Smaller companies will fall behind or follow HP\u2019s example and back out of the market completely.<\/p>\n<p style=\"text-align: justify\"><strong>3. Data protection market transformation<\/strong><\/p>\n<p style=\"text-align: justify\">Cloud and mobile technologies are dramatically changing the data protection market \u2013 similar to how the Internet changed personal computing in the 1990s. So, how will cloud further impact traditional data protection vendors such as HP, Symantec, Dell and EMC? <a href=\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/dell-vmware-to-remain-public\/\" target=\"_blank\" rel=\"noopener\">Dell recently announced<\/a> its plans to purchase EMC, which could lead to consolidated or discontinued product lines, or potentially company spin-offs. Additionally, Symantec is in the process of selling its Veritas division to private equity. The coming year will be an interesting and critical one for these traditional firms as enterprises are left to wonder what will become of many of these solutions.<\/p>\n<p style=\"text-align: justify\"><strong>4. Backup will become more cost-effective (if the right decisions are made)<\/strong><\/p>\n<p style=\"text-align: justify\">The price for public cloud storage will continue to fall in the coming year and, with it, the total cost of ownership for storing data in the cloud will also decrease. However, companies must be aware of hidden costs, as not all cloud backup options are the same. IT directors need to educate themselves on service level agreements (SLAs), compounding storage needs, network egress and data retrieval fees, and costs associated with moving data in and out of the cloud.<\/p>\n<p style=\"text-align: justify\"><strong>5. Rise of nimble data protection players<\/strong><\/p>\n<p style=\"text-align: justify\">Although the public cloud space will be dominated by several big companies, smaller and more nimble firms will also arise, specifically in the data protection market. These <a href=\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/backup-and-disaster-recovery-solutions-directory\/\" target=\"_blank\" rel=\"noopener\">Backup and Disaster Recovery providers<\/a> will offer built-for-purpose cloud-based solutions that will assist businesses in reducing their physical data center footprint. And through partnerships with the large public cloud players, provide the right mix of security, control, cost-benefits and flexibility for both existing datacenter environments and the new \u201ccloud-first\u201d environment.<\/p>\n<p style=\"text-align: justify\">2016 will certainly be a transformative year for the cloud data protection market. Which companies will be left standing as a cloud backup and disaster recovery leader in January 2017? The race is sure to be an interesting one.<\/p>\n<p style=\"text-align: justify\"><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-1062 alignleft\" src=\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/files\/2015\/06\/Dave-LeClair.jpg\" alt=\"Dave LeClair Unitrends\" width=\"165\" height=\"104\" srcset=\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/files\/2015\/06\/Dave-LeClair.jpg 500w, https:\/\/solutionsreview.com\/backup-disaster-recovery\/files\/2015\/06\/Dave-LeClair-300x189.jpg 300w\" sizes=\"(max-width: 165px) 100vw, 165px\" \/>Dave LeClair is Vice President of product marketing at <a href=\"https:\/\/www.unitrends.com\/\" target=\"_blank\" rel=\"noopener\">Unitrends<\/a>, the leader in enterprise-level cloud recovery. He has 25 years of engineering and marketing experience working for both technology startups and established technology companies, including Stratus technologies, Avaya, Vibren, National Semiconductor and NEC.\u00a0Dave has <a href=\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/integrating-on-premise-cloud-backup-best-of-both-worlds\/\" target=\"_blank\" rel=\"noopener\">previously appeared<\/a> as an expert guest contributor at Solutions Review. Connect with him on\u00a0<a href=\"https:\/\/www.linkedin.com\/profile\/view?id=AAkAAAASgUkBRRTI0WVc6zFTwIZiO5b6v3bVS0A&amp;authType=NAME_SEARCH&amp;authToken=nJNT&amp;locale=en_US&amp;trk=tyah&amp;trkInfo=clickedVertical%3Amynetwork%2CclickedEntityId%3A1212745%2CauthType%3ANAME_SEARCH%2Cidx%3A1-1-1%2CtarId%3A1445347553089%2Ctas%3Alecla\" target=\"_blank\" rel=\"noopener\">LinkedIn<\/a>.<\/p>\n<hr \/>\n<div class=\"widget\"><div class=\"aside-card\">\t\t\t<div class=\"textwidget\"><p><a class=\"speedbump-3\" href=\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/data-protection-vendor-map\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-1682\" title=\"Data Protection Vendor Map\" src=\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/files\/2020\/02\/DP_VM_SB_800.jpg\" alt=\"Download Link to Data Protection Vendor Map\" width=\"800\" height=\"100\" \/><\/a><\/p>\n<\/div>\n\t\t<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>By Dave LeClair Cloud provides many benefits \u2013 scalability, flexibility and cost-efficiency, to name a few \u2013 for IT environments. As cloud deployments continue to expand and companies shift priorities away from traditional data center environments, these benefits will only increase. Companies are only beginning to experience how cloud will revolutionize their IT infrastructure. In [&hellip;]<\/p>\n","protected":false},"author":23,"featured_media":1261,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[23,30,179,200,89],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Data Protection Market Will Become \u2018Cloudy\u2019 in 2016<\/title>\n<meta name=\"description\" content=\"Dave LeClair of Unitrends offers up his predictions on what 2016 will bring to the enterprise Data Protection market.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/data-protection-market-will-become-cloudy-in-2016\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tim King\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/data-protection-market-will-become-cloudy-in-2016\/\",\"url\":\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/data-protection-market-will-become-cloudy-in-2016\/\",\"name\":\"Data Protection Market Will Become \u2018Cloudy\u2019 in 2016\",\"isPartOf\":{\"@id\":\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/data-protection-market-will-become-cloudy-in-2016\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/data-protection-market-will-become-cloudy-in-2016\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/files\/2015\/12\/oie_10173648hmW9CXE8.jpg\",\"datePublished\":\"2015-12-10T16:38:50+00:00\",\"dateModified\":\"2021-06-11T14:42:30+00:00\",\"author\":{\"@id\":\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/#\/schema\/person\/154e152a275103e373e24ada7f2feb5c\"},\"description\":\"Dave LeClair of Unitrends offers up his predictions on what 2016 will bring to the enterprise Data Protection market.\",\"breadcrumb\":{\"@id\":\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/data-protection-market-will-become-cloudy-in-2016\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/data-protection-market-will-become-cloudy-in-2016\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/data-protection-market-will-become-cloudy-in-2016\/#primaryimage\",\"url\":\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/files\/2015\/12\/oie_10173648hmW9CXE8.jpg\",\"contentUrl\":\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/files\/2015\/12\/oie_10173648hmW9CXE8.jpg\",\"width\":600,\"height\":270},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/data-protection-market-will-become-cloudy-in-2016\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Data Protection Market Will Become \u2018Cloudy\u2019 in 2016\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/#website\",\"url\":\"https:\/\/solutionsreview.com\/backup-disaster-recovery\/\",\"name\":\"Best Backup and Disaster Recovery Tools, Software, Solutions &amp; 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