{"id":3839,"date":"2020-03-31T09:22:07","date_gmt":"2020-03-31T13:22:07","guid":{"rendered":"https:\/\/solutionsreview.com\/backup-disaster-recovery\/?p=3839"},"modified":"2020-03-31T09:22:26","modified_gmt":"2020-03-31T13:22:26","slug":"world-backup-day-2020-tips-and-tricks-from-the-experts","status":"publish","type":"post","link":"https:\/\/solutionsreview.com\/backup-disaster-recovery\/world-backup-day-2020-tips-and-tricks-from-the-experts\/","title":{"rendered":"World Backup Day 2020: Tips and Tricks From the Experts"},"content":{"rendered":"

\"WorldToday, March 31st is World Backup Day 2020. Though the day serves as a reminder to ensure that your data is backed up and protected, it doesn\u2019t hurt to be reminded that there is never a bad time to make sure that you and your business are prepared for the worst.<\/span><\/p>\n

According to<\/span> worldbackupday.com<\/span><\/a>, <\/span>113 phones are lost or stolen every minute, meaning that all of the data on those phones is lost if the user hasn\u2019t backed up their device. In addition to this, 1 in 10 computers are infected with viruses every month, and 29% of disasters are caused by accident. With these statistics that show how often disasters occur, it\u2019s almost unbelievable that 30% of people have never backed up their data.\u00a0\u00a0<\/span><\/p>\n

You don\u2019t want to be a part of these statistics. However, you can avoid that fate by putting a backup solution in place. Backing up is essential whether you are a part of an enterprise company, or simply looking to protect your personal data. Without any sort of backup plan, your data is at risk of being lost or compromised. <\/span>I<\/span>f you need even more convincing about the importance of data backup, take a look at what some industry professionals had to say on the subject:<\/span><\/p>\n

Note: Quotes are listed in alphabetical order by company name. Click any company name to learn more.<\/span><\/i><\/p>\n

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Oussama El-Hilali, CTO at Arcserve<\/a><\/strong><\/h4>\n

As we approach World Backup Day, it\u2019s important to reflect on the current threat landscape. Cybercriminals are using new tactics to solicit ransom payments, even going as far as extracting and publishing data online if ransom demands are not met. And, in a grim turn of events, attackers are also now taking advantage of fears around the COVID-19 outbreak, and are ramping up the frequency of their attacks on remote workers by targeting security gaps in remote accessibility options. IT managers need to seal up access points from unwanted entry by deploying centralized management across systems. They also need to fortify and protect backups on separate domains via the 3-2-1 rule; storing three copies of data of two backup sites, with one being off-site. The only way to beat the modern-day ransomware threat is by taking a holistic look at BCDR, and developing, regularly testing, and communicating a plan to all employees to keep data safe and operations intact.<\/span><\/i><\/p>\n

Yev Pusin, Director of Strategy at Backblaze<\/a><\/strong><\/h4>\n

Backing up your data is something that should be taken seriously, especially with the recent increase in major ransomware attacks and the sudden increase in the amount of remote workers we are seeing in 2020 as a result of COVID-19.<\/em><\/p>\n

While World Backup Day serves as a great reminder of the importance of backing up your data, data backup is something that should be an everyday activity. That used to be a daunting task, but it no longer has to be one! A simple solution is having a comprehensive cloud backup platform that offers the option of backing up your data in regular intervals without your involvement, with no limits to the amount of data you have and with extended version history. World Backup Day is also a great reminder to check your existing backups because you never want to be learning a new system in a high-stress situation. Happy backing up!<\/em><\/p>\n

Jamie Zajac, Senior Director of Product Management at Carbonite<\/a> \u2014 A Subsidiary of OpenText<\/strong><\/h4>\n

The ever-evolving nature of today\u2019s threat landscape has brought the risk of data loss beyond a hard drive failure or a lost or stolen device. From cyber-attacks like ransomware, to natural disasters, to human error, it is not a matter of if something will happen to our data but when. As such, data backup has become a critical factor in businesses and individuals protecting their most valuable asset \u2013 their data. Taking that a step further, businesses and individuals need to be able to bounce back and recover their data, in the event that data is compromised. This is where cyber resilience comes in \u2013 the ability to identify, prevent and remediate attacks to ensure devices and systems continue normal operations.<\/span><\/i><\/p>\n

On March 31<\/span><\/i>st<\/span><\/i>, we celebrate <\/span><\/i>World Backup Day<\/span><\/i><\/a>, a point in time designed to raise awareness around the need for thoughtful and detailed year-round data protection plans, starting with the basics. First, it\u2019s important to understand your own data \u2013 what data is available, where it lives, and what is most critical to have readily available to maintain business continuity. Second, ensure that data is protected with the 3-2-1 rule, leaving no single point of failure by leveraging three instances of data, using two different storage types and storing one copy offsite. And third, test your environment; don\u2019t just \u201cset-and-forget\u201d these systems, but monitor that data is backed up correctly and is recoverable.\u00a0<\/span><\/i><\/p>\n

All in all, whether it is business files, tax documents or precious personal memories, having a backup plan in place is the first step to ensure resilience against threats and protect all your data.<\/span><\/i><\/p>\n

Ranga Rajagopalan, Vice President, Products at Commvault<\/a><\/strong><\/h4>\n

Although recovery readiness should always be top of mind, world backup day is the perfect time to reflect on your organization\u2019s backup and recovery strategies and re-evaluate its effectiveness.\u00a0 Stay vigilant in the fight against ransomware and other security-related events and work with vendors who regularly update the software with security fixes, expand their compliance certifications, bolster security measures, and automate hardening rules to protect you. Be an active defender of your data.<\/span><\/i><\/p>\n

David Ngo, Vice President, Metallic<\/a> Products and Engineering at Commvault<\/strong><\/h4>\n

World Backup Day is a great way to highlight how data management and protection are still so critical to everyone, especially when companies are digitally transforming their businesses. Data management and backup are ideally a significant consideration from the beginning of those initiatives, as it is far easier to do it in the planning stages rather than after the fact. Leveraging SaaS data protection services where it makes sense, like for Office 365 and endpoints such as laptops and desktops, can help ease the management burden moving forward as well.\u00a0<\/span><\/i><\/p>\n

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Matthew Tyrer, Senior Manager, Solutions Marketing at Commvault<\/strong><\/h4>\n

This World Backup Day, it may be time to consider the best ways to address rising costs and increasing regulations. The ability for cloud to scale up AND down supports a much more cost-effective disaster recovery strategy.\u00a0 The cloud can also help with regulation as it helps organizations have more visibility and therefore allows them to learn more about the data that they have under management. Where is the data that is important to governance and compliance being stored?\u00a0 Do you know what it is? Where it is? How to find it? Having a cloud-based solution that can easily assist in this will overall reduce your costs and stay compliant because it lets you manage your data SMARTER.<\/span><\/i><\/p>\n

Nigel Tozer, Director, Solutions Marketing at Commvault<\/strong><\/h4>\n

My three tips for our customers are:\u00a0<\/span><\/i><\/p>\n

1) If you haven\u2019t already, investigate the AI tools that provide recovery readiness reports and \u2018self-driving backup\u2019 features \u2013 both are very powerful indeed\u00a0<\/span><\/i><\/p>\n

2) Make sure you\u2019re using the AI-based anomaly detection features to help protect you against ransomware \u2013 especially if you\u2019re using endpoint backup as that\u2019s the usual point of entry\u00a0<\/span><\/i><\/p>\n

3) Finally, if you haven\u2019t tried the VM conversion tools give them a go. They\u2019re a huge boost to your business agility and underpin processes such as cloud disaster recovery \u2013 you\u2019ll be amazed how easy and effective they are!\u00a0<\/span><\/i><\/p>\n

Eugene Trautwein, Vice President, Worldwide Customer Support at Commvault<\/strong><\/h4>\n

World backup day brings backup to the surface and reminds every CIO and IT manager that it must be a priority. This holiday allows us to share stories about backup successes and failures and to learn from them. To make sure you\u2019re prepared this WBD, I would recommend making sure you are testing your DR plan for all scenarios, including ransomware, regularly. In addition, take advantage of software available to you \u2013 backup job validation, readiness reports and all the other learning materials that vendors offer!<\/span><\/i><\/p>\n

Mark Jow, Regional Vice President, Technical Services at Commvault<\/strong><\/h4>\n

World Backup Day is a great way to remind companies to pause and ensure that their relevant data is protected, especially as the backup solution changes to meet business requirements. As with all other disciplines within infrastructure, it imperative to keep pace with an ever-evolving infrastructure landscape, particularly due to the increasing adoption of cloud and container solutions. It is because of this that reviewing, testing, and improving your backup solution should be a continuous activity all year round.\u202f<\/span><\/i><\/p>\n

Stephen Manley, Chief Technologist at Druva<\/a><\/strong><\/h4>\n

World Backup Day is an annual reminder for both individuals and businesses to back up important data like applications, photos, and documents. Today is also a good time to assess your backup strategy for this changing data landscape. With IoT, an increasingly remote workforce, and SaaS applications, data center-based protection is no longer sufficient. A modern data protection strategy must incorporate real-time data from widespread locations, traditional workloads, cloud-native applications, and SaaS data. Meanwhile, with the expansion of regional privacy regulations, organizations now need to back up more data in more places with more regulations. Like the rest of IT, a successful backup group must now leverage cloud and SaaS technology while building stronger relationships with business and legal teams.<\/span><\/i><\/p>\n

The future of backup has always been in the cloud. The good news is, the future is here. Cloud backup is already the most secure, reliable and cost-effective option to protect your data \u2013 wherever it lives.<\/span><\/i><\/p>\n

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Octavian Tanase, SVP for ONTAP at NetApp<\/a><\/strong><\/h4>\n

The two big focuses in backup in 2020 have been availability and usability. People need to be able to access and use their data anytime, anywhere. This is even more true given recent events that have driven most of the workforce to work remotely. Now more than ever, organizations need a comprehensive backup strategy to ensure they can recover and remediate from downtime, whether that comes from a natural disaster, ransomware attack or other crisis.\u00a0<\/span><\/i><\/p>\n

This World Backup Day, I encourage companies to consider innovative ways to protect data at its endpoints while minimizing cost, simplifying the process and leveraging additional manageability capabilities. The best bet on this is to focus on secondary data and the cloud. These assets will not only help reduce the load on production, but will truly make an organization\u2019s data more usable, available and accessible, no matter where its workers are.\u00a0<\/span><\/i><\/p>\n

Adrian Moir, Lead Technology Evangelist at Quest Software\u2019s<\/a> Data Protection Business Unit<\/strong><\/h4>\n

Backup is being put into a new perspective with this year\u2019s World Backup Day. In light of the current healthcare pandemic, not only a growing number of employees are working outside the office, but we\u2019re seeing organizations enforce a work-from-home policy for all employees. Even if workers are using cloud applications that do not care where they are located, the files and data they share could be anywhere, and this puts a glaring spotlight on new backup challenges for IT teams.<\/span><\/i><\/p>\n

First, even though work has changed for many, ransomware propagators are still out there. In fact, we\u2019re now seeing \u201cransomware as a service,\u201d or in general much more systematic methods for infecting organizations. Ransomware\u2019s impact on organizations is no joke, companies need to manage their files and data, and backup that data, in case ransomware causes a disruption.<\/span><\/i><\/p>\n

Second, having a growing distributed workforce puts any organization at risk when it comes to content sharing. If employees aren\u2019t using applications that enable secure sharing (Microsoft OneDrive is an example), corporate content could be left in the open when shared through online services, creating gaps in data protection. Companies need to give their workforces a solution that can be controlled and that offers visibility into what is being shared, where, and with whom.\u00a0\u00a0<\/span><\/i><\/p>\n

Beyond challenges created by a distributed workforce, driven by the need to work remotely, we\u2019ll start to see more attention paid to backup of data associated with containers this year, as containers continue to grow in popularity. Particularly, companies will learn the importance of backup in this space — Yes, high availability can be built into container infrastructure, but what do you do when you need to recover from a disaster? The process for backing up containers and related data will be thought about differently than, for example, virtual machines.<\/span><\/i><\/p>\n

We\u2019re set to see more challenges this year, certainly with the current conditions creating more opportunity for risk as much as changing technology landscapes. What will be interesting going forward, as organizations that have re-focused on their risk strategies in the current climate, will inevitably be ensuring that their infrastructure and data are kept secure.<\/span><\/i><\/p>\n

JG Heithcock, GM at Retrospect<\/a>, a StorCentric<\/a> Company<\/strong><\/h4>\n

We all have an unfortunate story or know of a colleague who lost data. Whether an important file was accidentally deleted, something spilled onto a keyboard, a laptop was left behind at the airport or data was lost in a disaster – we’ve been there. Life is busy and unpredictable, and it’s hard to maintain an efficient working environment when you’re trying to recover data, but by taking the time to proactively set up a strong backup system, you’ll keep your businesses’ valuable data safe.<\/em><\/p>\n

To maintain your workflow, look for a backup solution that will strengthen your data protection with AI technology, easy management, scripts, server and endpoint protection, and one that is capable of integrating with several popular cloud and email platforms so that you don’t miss a beat. Accidents happen, stuff gets lost or stolen and disaster strikes when you least expect it. This World Backup Day, ensure you have the right tools in place to protect your business from accidents, failures, loss and theft.<\/em><\/p>\n

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Paul Ducklin, Senior Technologist at Sophos<\/a><\/strong><\/h4>\n