{"id":497,"date":"2014-03-19T14:41:38","date_gmt":"2014-03-19T18:41:38","guid":{"rendered":"https:\/\/solutionsreview.com\/business-intelligence\/?p=497"},"modified":"2014-03-19T14:41:38","modified_gmt":"2014-03-19T18:41:38","slug":"platfora-proof-positive-big-data-big-money","status":"publish","type":"post","link":"https:\/\/solutionsreview.com\/business-intelligence\/platfora-proof-positive-big-data-big-money\/","title":{"rendered":"Platfora Proof Positive, Big Data = Big Money"},"content":{"rendered":"

\"Platfora<\/a>Platfora, a Silicon Valley “Big Data” analytics company today announced a $38 million investment – bringing the company\u2019s total financing to $65 million. The round was led by Tenaya Capital with participant investors Citi Ventures, Cisco and Allegis Capital, as well as prior investors Andreessen Horowitz, Battery Ventures, Sutter Hill Ventures and In-Q-Tel.<\/p>\n

According to the company press release, “For big data to be valuable now and in the future, organizations must add a purpose-built analytics platform on top of Hadoop that can scale exponentially and handle all forms of big data: customer interaction, transaction and machine data.” Platfora was founded three years ago wit the mission “to empower customers to transform their businesses into fact-based enterprises. Platfora\u2019s Big Data Analytics Platform makes it easy for customers to understand all the facts in their business across events, actions, behaviors and time.”<\/p>\n

In his company blog today, Platfora Founder and CEO Ben Werther added, “Things are changing very fast thanks to Big Data Analytics. Unlike any BI tool going back 30 years to the spreadsheet, organizations can now remove the barriers that have thwarted instant, fact-based decision-making on a mass scale. As an example, one Platfora customer had earmarked $100 million for a 36-month project to enable executive-level visibility into a handful of channels of large-scale customer interaction data. But instead, the company achieved most of the project\u2019s goals within four days and at just a small fraction of the original project budget.”<\/p>\n

The full press release can be found here<\/a>. https:\/\/www.platfora.com\/newsroom\/press-release\/platfora-raises-38-million-help-enterprises-win-fact-based-economy\/<\/p>\n","protected":false},"excerpt":{"rendered":"

Platfora, a Silicon Valley “Big Data” analytics company today announced a $38 million investment – bringing the company\u2019s total financing to $65 million. The round was led by Tenaya Capital with participant investors Citi Ventures, Cisco and Allegis Capital, as well as prior investors Andreessen Horowitz, Battery Ventures, Sutter Hill Ventures and In-Q-Tel. According to […]<\/p>\n","protected":false},"author":1,"featured_media":498,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"acf":[],"yoast_head":"\nPlatfora Proof Positive, Big Data = Big Money | Solutions Review<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/solutionsreview.com\/business-intelligence\/platfora-proof-positive-big-data-big-money\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Doug Atkinson\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/solutionsreview.com\/business-intelligence\/platfora-proof-positive-big-data-big-money\/\",\"url\":\"https:\/\/solutionsreview.com\/business-intelligence\/platfora-proof-positive-big-data-big-money\/\",\"name\":\"Platfora Proof Positive, Big Data = Big Money | Solutions Review\",\"isPartOf\":{\"@id\":\"https:\/\/solutionsreview.com\/business-intelligence\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/solutionsreview.com\/business-intelligence\/platfora-proof-positive-big-data-big-money\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/solutionsreview.com\/business-intelligence\/platfora-proof-positive-big-data-big-money\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/solutionsreview.com\/business-intelligence\/files\/2014\/03\/Platfora-raises-38-million-Big-Data-Big-Money.jpg\",\"datePublished\":\"2014-03-19T18:41:38+00:00\",\"dateModified\":\"2014-03-19T18:41:38+00:00\",\"author\":{\"@id\":\"https:\/\/solutionsreview.com\/business-intelligence\/#\/schema\/person\/5992f02d38e7b28251ad933cd131dcae\"},\"breadcrumb\":{\"@id\":\"https:\/\/solutionsreview.com\/business-intelligence\/platfora-proof-positive-big-data-big-money\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/solutionsreview.com\/business-intelligence\/platfora-proof-positive-big-data-big-money\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/solutionsreview.com\/business-intelligence\/platfora-proof-positive-big-data-big-money\/#primaryimage\",\"url\":\"https:\/\/solutionsreview.com\/business-intelligence\/files\/2014\/03\/Platfora-raises-38-million-Big-Data-Big-Money.jpg\",\"contentUrl\":\"https:\/\/solutionsreview.com\/business-intelligence\/files\/2014\/03\/Platfora-raises-38-million-Big-Data-Big-Money.jpg\",\"width\":600,\"height\":270,\"caption\":\"Platfora raises $38 million - Big Data = Big Money\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/solutionsreview.com\/business-intelligence\/platfora-proof-positive-big-data-big-money\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/solutionsreview.com\/business-intelligence\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Platfora Proof Positive, Big Data = Big Money\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/solutionsreview.com\/business-intelligence\/#website\",\"url\":\"https:\/\/solutionsreview.com\/business-intelligence\/\",\"name\":\"Solutions Review | Business Intelligence & Analytics\",\"description\":\"Enterprise BI software reviews, buyer\u2019s guides, and expert insights from industry leaders.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/solutionsreview.com\/business-intelligence\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/solutionsreview.com\/business-intelligence\/#\/schema\/person\/5992f02d38e7b28251ad933cd131dcae\",\"name\":\"Doug Atkinson\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/solutionsreview.com\/business-intelligence\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/092cfcbe5c7f2c185c21f152aada2d2f?s=96&d=blank&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/092cfcbe5c7f2c185c21f152aada2d2f?s=96&d=blank&r=g\",\"caption\":\"Doug Atkinson\"},\"description\":\"An entrepreneur and executive with a passion for enterprise technology, Doug founded Solutions Review in 2012. 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