{"id":506,"date":"2014-04-15T11:24:22","date_gmt":"2014-04-15T15:24:22","guid":{"rendered":"https:\/\/solutionsreview.com\/business-intelligence\/?p=506"},"modified":"2016-09-29T11:25:33","modified_gmt":"2016-09-29T15:25:33","slug":"using-business-intelligence-and-analysis-to-truly-impact-your-business","status":"publish","type":"post","link":"https:\/\/solutionsreview.com\/business-intelligence\/using-business-intelligence-and-analysis-to-truly-impact-your-business\/","title":{"rendered":"Using Business Intelligence and Analysis to Truly Impact Your Business"},"content":{"rendered":"<p><a href=\"https:\/\/solutionsreview.com\/business-intelligence\/files\/2014\/04\/Using-Business-Intelligence-and-Analysis-to-Truly-Impact-Your-Business.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-medium wp-image-509\" src=\"https:\/\/solutionsreview.com\/business-intelligence\/files\/2014\/04\/Using-Business-Intelligence-and-Analysis-to-Truly-Impact-Your-Business-300x135.jpg\" alt=\"Using Business Intelligence and Analysis to Truly Impact Your Business\" width=\"300\" height=\"135\" srcset=\"https:\/\/solutionsreview.com\/business-intelligence\/files\/2014\/04\/Using-Business-Intelligence-and-Analysis-to-Truly-Impact-Your-Business-300x135.jpg 300w, https:\/\/solutionsreview.com\/business-intelligence\/files\/2014\/04\/Using-Business-Intelligence-and-Analysis-to-Truly-Impact-Your-Business-450x203.jpg 450w, https:\/\/solutionsreview.com\/business-intelligence\/files\/2014\/04\/Using-Business-Intelligence-and-Analysis-to-Truly-Impact-Your-Business.jpg 600w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a>In a recent Harvard Business Review article Michael Schrage, research fellow at MIT Sloan School\u2019s Center for Digital Business, brings a fresh outlook on why your analytics are failing you. It is undeniable that there is much for data at our disposal than ever before. Also undeniable that the data itself is more detailed than information we have handled in the past.\u00a0 The tools and solutions used to report and analyze this data are more robust and capable than their predecessors.<\/p>\n<p>So with all these improvements around business intelligence from the data itself to the tools used to understand it, why are businesses not realizing the full impact big data and business intelligence can have? Schrage\u2019s stance is that the issue lies not with the data or tools being used but with how and why the end results of data analysis are being purposed. Specifically he suggests that data should not be applied to current business practices and methodologies but rather used to \u201cinvent and encourage different kinds of conversations and interactions.\u201d<\/p>\n<p>Schrage does acknowledge that the conversation as to how to best utilize big data, business intelligence and data analytics still exists. \u201cThe quality of big data and analytics, ironically, mattered less than the purpose to which they were put. The most interesting tensions and arguments consistently revolved around whether the organization would reap the greatest returns from using analytics to better optimize existing process behaviors or get people to behave differently. But the rough consensus was that the most productive conversations centered on how analytics changed behaviors rather than solved problems.\u201d<\/p>\n<p>So with all the possibilities that today\u2019s vast amount of data can offer Schrage leaves us with one last piece of advice. \u201cDon\u2019t fail your analytics.\u201d Think about how your organization is utilizing your data. Are you applying it to improve current business processes without and large focus on the future? Are you thinking about now instead of how can we do things differently? The debate is obviously still out, but at the very least make sure you have having the conversation as to how to best utilized your data and its new found quality.<\/p>\n<p><a href=\"https:\/\/blogs.hbr.org\/2014\/04\/why-your-analytics-are-failing-you\/\" target=\"_blank\">Click here to read <\/a>the entire piece from Schrage.<\/p>\n<h3>Check out these additional resources:<\/h3>\n<p style=\"text-align: center\"><div class=\"box box0\"><div class=\"column one-third\"><strong><a href=\"https:\/\/solutionsreview.com\/business-intelligence\/get-a-free-business-intelligence-software-buyers-guide\/\" target=\"_blank\">2016 Business Intelligence and Data Analytics Buyer\u2019s Guide<\/a><\/strong><a href=\"https:\/\/solutionsreview.com\/business-intelligence\/get-a-free-business-intelligence-software-buyers-guide\/\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-145 \" src=\"https:\/\/solutionsreview.com\/business-intelligence\/files\/2016\/01\/oie_transparent.png\" alt=\"BI_Data Analytics_Buyers_Guide_Cover_350\" width=\"181\" height=\"150\" \/><\/a><\/div><\/p>\n<p style=\"text-align: center\"><div class=\"column one-third\"><strong><a href=\"https:\/\/solutionsreview.com\/business-intelligence\/buyers-matrix-report-business-intelligence-solutions\/\">BI and Data Analytics Buyer\u2019s Matrix: Comparing 28 Vendors Features<\/a><br \/>\n<\/strong><a href=\"https:\/\/solutionsreview.com\/business-intelligence\/buyers-matrix-report-business-intelligence-solutions\/\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-599 \" src=\"https:\/\/solutionsreview.com\/business-intelligence\/files\/2015\/06\/BI_Buyers_Matrix_Report_Transparent-235x203.png\" alt=\"Business Intelligence Solutions Buyers Matrix Comparison\" width=\"174\" height=\"150\" \/><\/a><\/div><\/p>\n<p style=\"text-align: center\"><div class=\"column one-third last\"><a href=\"https:\/\/www.pentaho.com\/resources\/gartner-magic-quadrant-business-intelligence-analytics-platforms-2016\"><strong>Gartner Magic Quadrant for Enterprise BI and Data Analytics<\/strong><\/a><br \/>\n<a href=\"https:\/\/www.pentaho.com\/resources\/gartner-magic-quadrant-business-intelligence-analytics-platforms-2016\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-535\" src=\"https:\/\/solutionsreview.com\/identity-management\/files\/2016\/06\/Gartner-IDaaS-Magic-Quadrant.png\" alt=\"Gartner Magic Quadrant Enterprise Business Intelligence\" width=\"139\" height=\"150\" \/><\/a><\/div><div class=\"clear\"><\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In a recent Harvard Business Review article Michael Schrage, research fellow at MIT Sloan School\u2019s Center for Digital Business, brings a fresh outlook on why your analytics are failing you. It is undeniable that there is much for data at our disposal than ever before. Also undeniable that the data itself is more detailed than [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":509,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[4],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Using Business Intelligence and Analysis to Truly Impact Your Business<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/solutionsreview.com\/business-intelligence\/using-business-intelligence-and-analysis-to-truly-impact-your-business\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/solutionsreview.com\/business-intelligence\/using-business-intelligence-and-analysis-to-truly-impact-your-business\/\",\"url\":\"https:\/\/solutionsreview.com\/business-intelligence\/using-business-intelligence-and-analysis-to-truly-impact-your-business\/\",\"name\":\"Using Business Intelligence and Analysis to Truly Impact Your Business\",\"isPartOf\":{\"@id\":\"https:\/\/solutionsreview.com\/business-intelligence\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/solutionsreview.com\/business-intelligence\/using-business-intelligence-and-analysis-to-truly-impact-your-business\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/solutionsreview.com\/business-intelligence\/using-business-intelligence-and-analysis-to-truly-impact-your-business\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/solutionsreview.com\/business-intelligence\/files\/2014\/04\/Using-Business-Intelligence-and-Analysis-to-Truly-Impact-Your-Business.jpg\",\"datePublished\":\"2014-04-15T15:24:22+00:00\",\"dateModified\":\"2016-09-29T15:25:33+00:00\",\"author\":{\"@id\":\"\"},\"breadcrumb\":{\"@id\":\"https:\/\/solutionsreview.com\/business-intelligence\/using-business-intelligence-and-analysis-to-truly-impact-your-business\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/solutionsreview.com\/business-intelligence\/using-business-intelligence-and-analysis-to-truly-impact-your-business\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/solutionsreview.com\/business-intelligence\/using-business-intelligence-and-analysis-to-truly-impact-your-business\/#primaryimage\",\"url\":\"https:\/\/solutionsreview.com\/business-intelligence\/files\/2014\/04\/Using-Business-Intelligence-and-Analysis-to-Truly-Impact-Your-Business.jpg\",\"contentUrl\":\"https:\/\/solutionsreview.com\/business-intelligence\/files\/2014\/04\/Using-Business-Intelligence-and-Analysis-to-Truly-Impact-Your-Business.jpg\",\"width\":600,\"height\":270,\"caption\":\"Using Business Intelligence and Analysis to Truly Impact Your Business\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/solutionsreview.com\/business-intelligence\/using-business-intelligence-and-analysis-to-truly-impact-your-business\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/solutionsreview.com\/business-intelligence\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Using Business Intelligence and Analysis to Truly Impact Your Business\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/solutionsreview.com\/business-intelligence\/#website\",\"url\":\"https:\/\/solutionsreview.com\/business-intelligence\/\",\"name\":\"Business Intelligence &amp; 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