{"id":2285,"date":"2022-01-05T17:15:15","date_gmt":"2022-01-05T17:15:15","guid":{"rendered":"https:\/\/solutionsreview.com\/business-process-management\/?p=2285"},"modified":"2022-01-05T17:15:32","modified_gmt":"2022-01-05T17:15:32","slug":"genpact-acquires-hoodoo-digital-to-enhance-its-adobe-capabilities","status":"publish","type":"post","link":"https:\/\/solutionsreview.com\/business-process-management\/genpact-acquires-hoodoo-digital-to-enhance-its-adobe-capabilities\/","title":{"rendered":"Genpact Acquires Hoodoo Digital to Enhance its Adobe Capabilities"},"content":{"rendered":"<div class=\"wd_body wd_news_body\">\n<div id=\"attachment_2286\" style=\"width: 810px\" class=\"wp-caption alignleft\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-2286\" class=\"wp-image-2286 size-full\" src=\"https:\/\/solutionsreview.com\/business-process-management\/files\/2022\/01\/Genpact-Hoodoo-Digital.png\" alt=\"Genpact Hoodoo Digital\" width=\"800\" height=\"400\" srcset=\"https:\/\/solutionsreview.com\/business-process-management\/files\/2022\/01\/Genpact-Hoodoo-Digital.png 800w, https:\/\/solutionsreview.com\/business-process-management\/files\/2022\/01\/Genpact-Hoodoo-Digital-300x150.png 300w, https:\/\/solutionsreview.com\/business-process-management\/files\/2022\/01\/Genpact-Hoodoo-Digital-768x384.png 768w, https:\/\/solutionsreview.com\/business-process-management\/files\/2022\/01\/Genpact-Hoodoo-Digital-540x270.png 540w, https:\/\/solutionsreview.com\/business-process-management\/files\/2022\/01\/Genpact-Hoodoo-Digital-640x320.png 640w, https:\/\/solutionsreview.com\/business-process-management\/files\/2022\/01\/Genpact-Hoodoo-Digital-128x64.png 128w, https:\/\/solutionsreview.com\/business-process-management\/files\/2022\/01\/Genpact-Hoodoo-Digital-400x200.png 400w, https:\/\/solutionsreview.com\/business-process-management\/files\/2022\/01\/Genpact-Hoodoo-Digital-180x90.png 180w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><p id=\"caption-attachment-2286\" class=\"wp-caption-text\"><em>Source: Genpact<\/em><\/p><\/div>\n<p style=\"text-align: justify\">Genpact <a href=\"https:\/\/media.genpact.com\/2022-01-04-Genpact-Expands-Its-Experience-Business,-Rightpoint,-with-the-Acquisition-of-Hoodoo-Digital\" target=\"_blank\" rel=\"noopener\">has announced<\/a> that it&#8217;s acquired Hoodoo Digital, a digital experience consultancy and Platinum-level Adobe solution partner specializing in creating unique customer experiences for companies across industries. The acquisition will expand Genpact&#8217;s experience business, Rightpoint, with new tools and capabilities to help clients drive end-to-end digital transformations, generate business insights, and manage their content, marketing, and commerce operations.<\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\"><div class=\"box box3\"><span style=\"color: #333333\">Our FreeBuyer&#8217;s<\/span><\/span><span style=\"text-decoration: underline\"><a href=\"https:\/\/solutionsreview.com\/business-process-management\/free-bpm-buyers-guide\/\" target=\"_blank\" rel=\"noopener\"><b><i>\u00a0Guide for Business Process Management<\/i><\/b><\/a><\/span> <span style=\"font-weight: 400\"><span style=\"color: #333333\">helps you evaluate the best solution for your use case and features profiles of the leading providers, as well as a category overview of the marketplace.<\/span><\/div><\/span><\/p>\n<p style=\"text-align: justify\"><span class=\"TextRun SCXW26870160 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW26870160 BCX0\">Genpact provides BPM software solutions to organizations worldwide. Cora, the provider&#8217;s Intelligent Business Process Management Suite (<\/span><span class=\"NormalTextRun SpellingErrorV2 SCXW26870160 BCX0\">iBPMS<\/span><span class=\"NormalTextRun SCXW26870160 BCX0\">), enables rapid build and change of high availability, mobile-enabled workflow applications that deliver significant digital business change. The solution combines the products acquired with RAGE Frameworks,\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2 SCXW26870160 BCX0\">PNMsoft<\/span><span class=\"NormalTextRun SCXW26870160 BCX0\">,\u00a0<\/span><span class=\"NormalTextRun SpellingErrorV2 SCXW26870160 BCX0\">TandemSeven<\/span><span class=\"NormalTextRun SCXW26870160 BCX0\">, and technologies developed in Genpact&#8217;s analytics and artificial intelligence practices. Additionally, Cora allows business users and process developers to access a simple, intuitive system within a single interface.<\/span><\/span><\/p>\n<p style=\"text-align: justify\">With this acquisition, the latest in a series of investments Genpact has made in the last several years, Genpact will continue to expand its efforts to combine experience and process innovations with helping clients create meaningful transformations in their industry. For example, Hoodoo Digital&#8217;s expertise with Adobe applications, including Adobe Experience Manager, will add to Rightpoint&#8217;s capabilities and provide users with an end-to-end solution that integrates data analytics, marketing operations, e-commerce, and digital content.<\/p>\n<\/div>\n<div class=\"wd_body wd_news_body\">\n<p style=\"text-align: justify\"><span class=\"xn-person\">Katie Stein<\/span>, the Chief Strategy Officer at Genpact, says, &#8220;Today&#8217;s companies need agile, experience-centered operations that can quickly mine data to drive actionable insights to compete in a digital world of constantly evolving business models. The combination of Rightpoint&#8217;s tremendous experience expertise with Hoodoo Digital&#8217;s deep knowledge of Adobe solutions will allow our clients to speed their customer experience transformations to drive growth.&#8221;<\/p>\n<p>Learn more <a href=\"https:\/\/www.genpact.com\/\" target=\"_blank\" rel=\"noopener\">about Genpact.<\/a><\/p>\n<hr \/>\n<div class=\"widget\"><div class=\"aside-card\">\t\t\t<div class=\"textwidget\"><p><a class=\"speedbump-1\" href=\"https:\/\/solutionsreview.com\/business-process-management\/bpm-vendor-map-a-guide-to-the-best-bpm-solutions\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-1682\" src=\"https:\/\/solutionsreview.com\/business-process-management\/files\/2019\/02\/bpm-vm-speedbump.png\" alt=\"Download Link to BPM Vendor Map\" width=\"800\" height=\"225\" \/><\/a><\/p>\n<\/div>\n\t\t<\/div><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Genpact has announced that it&#8217;s acquired Hoodoo Digital, a digital experience consultancy and Platinum-level Adobe solution partner specializing in creating unique customer experiences for companies across industries. The acquisition will expand Genpact&#8217;s experience business, Rightpoint, with new tools and capabilities to help clients drive end-to-end digital transformations, generate business insights, and manage their content, marketing, [&hellip;]<\/p>\n","protected":false},"author":57,"featured_media":2286,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[5],"tags":[776,777,63,773,774,775],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Genpact Acquires Hoodoo Digital to Enhance its Adobe Capabilities<\/title>\n<meta name=\"description\" content=\"Genpact has acquired Hoodoo Digital, a digital experience consultancy, to expand its experience business, Rightpoint, with new tools.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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