{"id":1488,"date":"2022-06-03T15:52:35","date_gmt":"2022-06-03T15:52:35","guid":{"rendered":"https:\/\/solutionsreview.com\/crm\/?p=1488"},"modified":"2022-06-03T15:52:54","modified_gmt":"2022-06-03T15:52:54","slug":"top-martech-news-from-the-week-of-june-3rd","status":"publish","type":"post","link":"https:\/\/solutionsreview.com\/crm\/2022\/06\/03\/top-martech-news-from-the-week-of-june-3rd\/","title":{"rendered":"Top MarTech News From the Week of June 3rd: Updates From Pipedrive, MoEngage, Highspot, and More"},"content":{"rendered":"

\"MarTech<\/p>\n

The editors at Solutions Review have compiled a list of the top MarTech News from the week of June 3rd, 2022. This round-up features news and updates from CRM and marketing technology brands like Pipedrive, HCL Technologies, MoEngage, and Highspot.<\/strong><\/em><\/p>\n

Keeping tabs on all the most relevant\u00a0CRM\u00a0<\/b><\/a>and\u00a0MarTech\u00a0<\/b><\/a>news can be time-consuming. As a result, our editorial team aims to summarize the week’s top headlines in the marketing technology landscape. The Solutions Review editors will compile a weekly round-up of vendor product news, mergers and acquisitions, venture capital funding, talent acquisition, and other noteworthy MarTech news. With that in mind, here is some of the top MarTech news from June 3rd.<\/p>\n

Our\u00a0Free CRM Buyer’s Guide<\/em><\/a> helps you evaluate the best solution for your use case and profiles leading providers in the marketplace.<\/div><\/p>\n

Top MarTech News From the Week of June 3rd<\/strong><\/h2>\n
\n

HCL Technologies Announces a New Digital Engagement Platform<\/strong><\/a><\/h3>\n

HCL Technologies, a leading global technology provider, has announced the launch<\/a> of a new digital engagement platform. The new platform, X by HCL Technologies, is designed to help brands develop personalized omnichannel marketing strategies that improve consumer loyalty and drive conversions. Key capabilities of the platform include tools for publishing, conversion, and engagement, covering features like automated publishing across channels, targeted campaigns, multi-lingual content delivery, 360-degree views of customers, e-commerce integrations, measurable KPIs, automated analytics into purchasing behavior, and more.<\/p>\n

\n

Highspot Expands its Sales Enablement Platform with its Spring ’22 Release<\/a><\/strong><\/h3>\n

Highspot, a sales enablement platform provider, has released details on its Spring 2022 Release<\/a>, which delivers new product capabilities to its platform. Included in the Spring ’22 Release is the Strategic Enablement Framework, designed to help companies evolve sales rep behaviors and accelerate business growth. Other features introduced in the release include content scorecards, “Engagement Genomics” data, content approval workflows, learning paths for reps, video scoring rubrics, rep scorecards, the Highspot Marketplace, and comprehensive views of buyers engagement data.<\/p>\n

\n

MoEngage Raises $77 Million in a Series E Funding Round<\/strong><\/a><\/h3>\n

MoEngage, an insights-driven customer engagement platform, has raised $77 million in a Series E funding round<\/a> led by Goldman Sachs Asset Management and B Capital, with participation from the company’s existing investors Steadview Capital, Multiples Alternate Asset Management, Eight Roads Ventures, and Matrix Partners India. The company plans to use the funds to continue deepening its footprint in The United States, Europe, Middle East, and Asia markets while also expanding into new markets like Australia and Latin America. MoEngage will also begin exploring potential acquisitions to help it extend its platform capabilities.<\/p>\n

\n

Pipedrive<\/a> Launches a New Campaign Management Solution<\/a><\/strong><\/h3>\n

Pipedrive<\/a><\/strong>, a sales-first CRM and revenue platform provider, has announced Campaigns by Pipedrive<\/a>, a new integrated marketing solution to help businesses streamline campaign management and align sales and marketing teams on a single revenue management platform. The new solution provides users with a real-time, 360-degree view of their data and enables them to manage their email marketing campaigns, create new marketing emails, and distribute them to subscribers from a centralized place within Pipedrive. Campaigns by Pipedrive is generally available to all active Pipedrive customers.<\/p>\n

\n

For consideration in future WorkTech news round-ups, send your announcements to wjepma@solutionsreview.com.<\/em><\/p>\n

\n
\t\t\t

\"Download<\/a><\/p>\n<\/div>\n\t\t<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"

The editors at Solutions Review have compiled a list of the top MarTech News from the week of June 3rd, 2022. This round-up features news and updates from CRM and marketing technology brands like Pipedrive, HCL Technologies, MoEngage, and Highspot. Keeping tabs on all the most relevant\u00a0CRM\u00a0and\u00a0MarTech\u00a0news can be time-consuming. As a result, our editorial […]<\/p>\n","protected":false},"author":57,"featured_media":1489,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"footnotes":"","_jetpack_memberships_contains_paid_content":false,"jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[4,1365],"tags":[1423,1419,257,1422,1210,292,82,949,1421,1272,1420],"jetpack_publicize_connections":[],"acf":[],"yoast_head":"\nTop MarTech News From the Week of June 3rd: Updates From Pipedrive, MoEngage, Highspot, and More<\/title>\n<meta name=\"description\" content=\"Stay on top of MarTech news from the week of June 3rd with this round-up of updates from Pipedrive, MoEngage, Highspot, and more.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/solutionsreview.com\/crm\/2022\/06\/03\/top-martech-news-from-the-week-of-june-3rd\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Top MarTech News From the Week of June 3rd: Updates From Pipedrive, MoEngage, Highspot, and More\" \/>\n<meta property=\"og:description\" content=\"Stay on top of MarTech news from the week of June 3rd with this round-up of updates from Pipedrive, MoEngage, Highspot, and more.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/solutionsreview.com\/crm\/2022\/06\/03\/top-martech-news-from-the-week-of-june-3rd\/\" \/>\n<meta property=\"og:site_name\" content=\"Solutions Review | CRM\" \/>\n<meta property=\"article:published_time\" content=\"2022-06-03T15:52:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-06-03T15:52:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/solutionsreview.com\/crm\/files\/2022\/06\/Marketing-Technology-2022-06-03.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"400\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"William Jepma\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@WorktechReview\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"William Jepma\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/solutionsreview.com\/crm\/2022\/06\/03\/top-martech-news-from-the-week-of-june-3rd\/\",\"url\":\"https:\/\/solutionsreview.com\/crm\/2022\/06\/03\/top-martech-news-from-the-week-of-june-3rd\/\",\"name\":\"Top MarTech News From the Week of June 3rd: Updates From Pipedrive, MoEngage, Highspot, and More\",\"isPartOf\":{\"@id\":\"https:\/\/solutionsreview.com\/crm\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/solutionsreview.com\/crm\/2022\/06\/03\/top-martech-news-from-the-week-of-june-3rd\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/solutionsreview.com\/crm\/2022\/06\/03\/top-martech-news-from-the-week-of-june-3rd\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/solutionsreview.com\/crm\/files\/2022\/06\/Marketing-Technology-2022-06-03.jpg\",\"datePublished\":\"2022-06-03T15:52:35+00:00\",\"dateModified\":\"2022-06-03T15:52:54+00:00\",\"author\":{\"@id\":\"https:\/\/solutionsreview.com\/crm\/#\/schema\/person\/b7f0c44f1344c174fcf3ca4d617e9976\"},\"description\":\"Stay on top of MarTech news from the week of June 3rd with this round-up of updates from Pipedrive, MoEngage, Highspot, and more.\",\"breadcrumb\":{\"@id\":\"https:\/\/solutionsreview.com\/crm\/2022\/06\/03\/top-martech-news-from-the-week-of-june-3rd\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/solutionsreview.com\/crm\/2022\/06\/03\/top-martech-news-from-the-week-of-june-3rd\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/solutionsreview.com\/crm\/2022\/06\/03\/top-martech-news-from-the-week-of-june-3rd\/#primaryimage\",\"url\":\"https:\/\/solutionsreview.com\/crm\/files\/2022\/06\/Marketing-Technology-2022-06-03.jpg\",\"contentUrl\":\"https:\/\/solutionsreview.com\/crm\/files\/2022\/06\/Marketing-Technology-2022-06-03.jpg\",\"width\":800,\"height\":400,\"caption\":\"MarTech News June 3rd\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/solutionsreview.com\/crm\/2022\/06\/03\/top-martech-news-from-the-week-of-june-3rd\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/solutionsreview.com\/crm\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Top MarTech News From the Week of June 3rd: Updates From Pipedrive, MoEngage, Highspot, and More\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/solutionsreview.com\/crm\/#website\",\"url\":\"https:\/\/solutionsreview.com\/crm\/\",\"name\":\"Solutions Review | CRM\",\"description\":\"CRM News, Best Practices and Buyer's Guide\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/solutionsreview.com\/crm\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/solutionsreview.com\/crm\/#\/schema\/person\/b7f0c44f1344c174fcf3ca4d617e9976\",\"name\":\"William Jepma\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/solutionsreview.com\/crm\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/solutionsreview.com\/crm\/files\/2023\/08\/William_Jepma_600-1.jpg\",\"contentUrl\":\"https:\/\/solutionsreview.com\/crm\/files\/2023\/08\/William_Jepma_600-1.jpg\",\"caption\":\"William Jepma\"},\"description\":\"William Jepma is an editor and analyst at Solutions Review who aims to keep readers across industries informed and excited about the newest developments in the worktech, marketing, cybersecurity, and broader enterprise technology and AI categories. You can connect with him on LinkedIn or reach him via email at wjepma@solutionsreview.com.\",\"sameAs\":[\"https:\/\/solutionsreview.com\/\",\"https:\/\/www.linkedin.com\/in\/william-jepma\/\",\"https:\/\/x.com\/WorktechReview\"],\"url\":\"https:\/\/solutionsreview.com\/crm\/author\/wjepma\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Top MarTech News From the Week of June 3rd: Updates From Pipedrive, MoEngage, Highspot, and More","description":"Stay on top of MarTech news from the week of June 3rd with this round-up of updates from Pipedrive, MoEngage, Highspot, and more.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/solutionsreview.com\/crm\/2022\/06\/03\/top-martech-news-from-the-week-of-june-3rd\/","og_locale":"en_US","og_type":"article","og_title":"Top MarTech News From the Week of June 3rd: Updates From Pipedrive, MoEngage, Highspot, and More","og_description":"Stay on top of MarTech news from the week of June 3rd with this round-up of updates from Pipedrive, MoEngage, Highspot, and more.","og_url":"https:\/\/solutionsreview.com\/crm\/2022\/06\/03\/top-martech-news-from-the-week-of-june-3rd\/","og_site_name":"Solutions Review | CRM","article_published_time":"2022-06-03T15:52:35+00:00","article_modified_time":"2022-06-03T15:52:54+00:00","og_image":[{"width":800,"height":400,"url":"https:\/\/solutionsreview.com\/crm\/files\/2022\/06\/Marketing-Technology-2022-06-03.jpg","type":"image\/jpeg"}],"author":"William Jepma","twitter_card":"summary_large_image","twitter_creator":"@WorktechReview","twitter_misc":{"Written by":"William Jepma","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/solutionsreview.com\/crm\/2022\/06\/03\/top-martech-news-from-the-week-of-june-3rd\/","url":"https:\/\/solutionsreview.com\/crm\/2022\/06\/03\/top-martech-news-from-the-week-of-june-3rd\/","name":"Top MarTech News From the Week of June 3rd: Updates From Pipedrive, MoEngage, Highspot, and More","isPartOf":{"@id":"https:\/\/solutionsreview.com\/crm\/#website"},"primaryImageOfPage":{"@id":"https:\/\/solutionsreview.com\/crm\/2022\/06\/03\/top-martech-news-from-the-week-of-june-3rd\/#primaryimage"},"image":{"@id":"https:\/\/solutionsreview.com\/crm\/2022\/06\/03\/top-martech-news-from-the-week-of-june-3rd\/#primaryimage"},"thumbnailUrl":"https:\/\/solutionsreview.com\/crm\/files\/2022\/06\/Marketing-Technology-2022-06-03.jpg","datePublished":"2022-06-03T15:52:35+00:00","dateModified":"2022-06-03T15:52:54+00:00","author":{"@id":"https:\/\/solutionsreview.com\/crm\/#\/schema\/person\/b7f0c44f1344c174fcf3ca4d617e9976"},"description":"Stay on top of MarTech news from the week of June 3rd with this round-up of updates from Pipedrive, MoEngage, Highspot, and more.","breadcrumb":{"@id":"https:\/\/solutionsreview.com\/crm\/2022\/06\/03\/top-martech-news-from-the-week-of-june-3rd\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/solutionsreview.com\/crm\/2022\/06\/03\/top-martech-news-from-the-week-of-june-3rd\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/solutionsreview.com\/crm\/2022\/06\/03\/top-martech-news-from-the-week-of-june-3rd\/#primaryimage","url":"https:\/\/solutionsreview.com\/crm\/files\/2022\/06\/Marketing-Technology-2022-06-03.jpg","contentUrl":"https:\/\/solutionsreview.com\/crm\/files\/2022\/06\/Marketing-Technology-2022-06-03.jpg","width":800,"height":400,"caption":"MarTech News June 3rd"},{"@type":"BreadcrumbList","@id":"https:\/\/solutionsreview.com\/crm\/2022\/06\/03\/top-martech-news-from-the-week-of-june-3rd\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/solutionsreview.com\/crm\/"},{"@type":"ListItem","position":2,"name":"Top MarTech News From the Week of June 3rd: Updates From Pipedrive, MoEngage, Highspot, and More"}]},{"@type":"WebSite","@id":"https:\/\/solutionsreview.com\/crm\/#website","url":"https:\/\/solutionsreview.com\/crm\/","name":"Solutions Review | CRM","description":"CRM News, Best Practices and Buyer's Guide","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/solutionsreview.com\/crm\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/solutionsreview.com\/crm\/#\/schema\/person\/b7f0c44f1344c174fcf3ca4d617e9976","name":"William Jepma","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/solutionsreview.com\/crm\/#\/schema\/person\/image\/","url":"https:\/\/solutionsreview.com\/crm\/files\/2023\/08\/William_Jepma_600-1.jpg","contentUrl":"https:\/\/solutionsreview.com\/crm\/files\/2023\/08\/William_Jepma_600-1.jpg","caption":"William Jepma"},"description":"William Jepma is an editor and analyst at Solutions Review who aims to keep readers across industries informed and excited about the newest developments in the worktech, marketing, cybersecurity, and broader enterprise technology and AI categories. You can connect with him on LinkedIn or reach him via email at wjepma@solutionsreview.com.","sameAs":["https:\/\/solutionsreview.com\/","https:\/\/www.linkedin.com\/in\/william-jepma\/","https:\/\/x.com\/WorktechReview"],"url":"https:\/\/solutionsreview.com\/crm\/author\/wjepma\/"}]}},"jetpack_featured_media_url":"https:\/\/solutionsreview.com\/crm\/files\/2022\/06\/Marketing-Technology-2022-06-03.jpg","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pajVGf-o0","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/solutionsreview.com\/crm\/wp-json\/wp\/v2\/posts\/1488"}],"collection":[{"href":"https:\/\/solutionsreview.com\/crm\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/solutionsreview.com\/crm\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/solutionsreview.com\/crm\/wp-json\/wp\/v2\/users\/57"}],"replies":[{"embeddable":true,"href":"https:\/\/solutionsreview.com\/crm\/wp-json\/wp\/v2\/comments?post=1488"}],"version-history":[{"count":0,"href":"https:\/\/solutionsreview.com\/crm\/wp-json\/wp\/v2\/posts\/1488\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/solutionsreview.com\/crm\/wp-json\/wp\/v2\/media\/1489"}],"wp:attachment":[{"href":"https:\/\/solutionsreview.com\/crm\/wp-json\/wp\/v2\/media?parent=1488"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/solutionsreview.com\/crm\/wp-json\/wp\/v2\/categories?post=1488"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/solutionsreview.com\/crm\/wp-json\/wp\/v2\/tags?post=1488"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}