{"id":3271,"date":"2025-04-25T15:14:55","date_gmt":"2025-04-25T15:14:55","guid":{"rendered":"https:\/\/solutionsreview.com\/crm\/?p=3271"},"modified":"2025-04-25T15:23:13","modified_gmt":"2025-04-25T15:23:13","slug":"top-martech-news-from-the-week-of-april-25th-updates-from-demandbase-xactly-talkdesk-and-more","status":"publish","type":"post","link":"https:\/\/solutionsreview.com\/crm\/2025\/04\/25\/top-martech-news-from-the-week-of-april-25th-updates-from-demandbase-xactly-talkdesk-and-more\/","title":{"rendered":"Top MarTech News From the Week of April 25th: Updates from Demandbase, Xactly, Talkdesk, and More"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-medium_large wp-image-3272\" src=\"https:\/\/solutionsreview.com\/crm\/files\/2025\/04\/Top-MarTech-News-From-the-Week-of-April-25th-768x432.jpg\" alt=\"Top MarTech News From the Week of April 25th\" width=\"768\" height=\"432\" srcset=\"https:\/\/solutionsreview.com\/crm\/files\/2025\/04\/Top-MarTech-News-From-the-Week-of-April-25th-768x432.jpg 768w, https:\/\/solutionsreview.com\/crm\/files\/2025\/04\/Top-MarTech-News-From-the-Week-of-April-25th-300x169.jpg 300w, https:\/\/solutionsreview.com\/crm\/files\/2025\/04\/Top-MarTech-News-From-the-Week-of-April-25th-1024x576.jpg 1024w, https:\/\/solutionsreview.com\/crm\/files\/2025\/04\/Top-MarTech-News-From-the-Week-of-April-25th.jpg 1280w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/p>\n<p style=\"text-align: justify;\"><em><strong>The editors at Solutions Review have curated this list of the most noteworthy MarTech news from the week of April 25th. This round-up covers announcements and updates from Demandbase, Xactly, Talkdesk, and more.<\/strong><\/em><\/p>\n<p style=\"text-align: justify;\">Keeping tabs on the most relevant\u00a0<a href=\"https:\/\/solutionsreview.com\/crm\/crm-buyers-guide\/\" target=\"_blank\" rel=\"noopener\"><strong>CRM<\/strong><\/a>\u00a0and\u00a0<strong><a href=\"https:\/\/solutionsreview.com\/marketing-automation\/marketing-automation-buyers-guide\/\" target=\"_blank\" rel=\"noopener\">MarTech<\/a><\/strong> news can be time-consuming. As a result, our editorial team aims to summarize the week&#8217;s top headlines in the marketing technology landscape. The Solutions Review editors will compile a weekly round-up of vendor product news, mergers and acquisitions, venture capital funding, talent acquisition, and other noteworthy MarTech news. With that in mind, here is some of the top MarTech news from April 25th.<\/p>\n<p style=\"text-align: justify;\"><div class=\"box box3\">For early access to all the expert insights published on Solutions Review, <strong><em><a class=\"article-editor-content__link external\" href=\"https:\/\/insightjam.com\/feed\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">join Insight Jam<\/a><\/em><\/strong>, a community dedicated to enabling the human conversation on AI.<\/div><\/p>\n<h2 style=\"text-align: center;\"><strong>Top MarTech News From the Week of April 25th<\/strong><strong>, 2025<\/strong><\/h2>\n<hr \/>\n<h3><a href=\"https:\/\/www.prnewswire.com\/news-releases\/bcn-launches-cloud-voice-call-center-to-deliver-intelligent-insights-and-improve-customer-interactions-for-smbs-302433709.html\" target=\"_blank\" rel=\"noopener nofollow\" class=\"external\"><strong>BCN Launches the BCN Cloud Voice Call Center<\/strong><\/a><\/h3>\n<p style=\"text-align: justify;\">BCN, a managed network and technology solutions provider, has announced the launch of the BCN Cloud Voice Call Center. With this all-in-one platform, companies can eliminate the complexity, cost, and security vulnerabilities involved in legacy call centers. The new platform addresses the need for data-driven call centers, effective management, and exceptional customer interaction. Its capabilities include advanced call routing and distribution, real-time analytics, custom reporting, call recording, quality management, live coaching, and full web, desktop, and mobile access.<\/p>\n<p><a href=\"https:\/\/www.prnewswire.com\/news-releases\/bcn-launches-cloud-voice-call-center-to-deliver-intelligent-insights-and-improve-customer-interactions-for-smbs-302433709.html\" target=\"_blank\" rel=\"noopener nofollow\" class=\"external\"><strong>Read on for more.<\/strong><\/a><\/p>\n<hr \/>\n<h3><a href=\"https:\/\/www.calabrio.com\/press\/ai-driven-features-launch\/\" target=\"_blank\" rel=\"noopener nofollow\" class=\"external\"><strong>Calabrio Expands the Calabrio ONE Suite With New AI Features<\/strong><\/a><\/h3>\n<p style=\"text-align: justify;\">Calabrio, a workforce performance company, has announced several AI enhancements for the Calabrio ONE suite to help organizations streamline operations, improve agent engagement, and deliver exceptional customer experiences. The new and advanced features include AI-driven quality management,\u00a0 AI-powered summaries of customer interactions, real-time alerts for managers, automated vacation bidding, real-time desktop analytics, AI-driven trend tracking, self-scheduling capabilities for pre-approved activities, and more.<\/p>\n<p><a href=\"https:\/\/www.calabrio.com\/press\/ai-driven-features-launch\/\" target=\"_blank\" rel=\"noopener nofollow\" class=\"external\"><strong>Read on for more.<\/strong><\/a><\/p>\n<hr \/>\n<h3><a href=\"https:\/\/www.prnewswire.com\/news-releases\/demandbase-unveils-marketplace-and-developer-portal-connecting-gtm-intelligence-across-enterprise-tech-stacks-to-fuel-growth-302433957.html\" target=\"_blank\" rel=\"noopener nofollow\" class=\"external\"><strong>Demandbase Reveals the Demandbase Marketplace and Developer Portal<\/strong><\/a><\/h3>\n<p style=\"text-align: justify;\">Demandbase, an account-based GTM platform for B2B enterprises, has launched the Demandbase Marketplace and Developer Portal. The Marketplace will be a hub for integrations and partners, including the new TechTarget and Workato integrations. With this solution, customers can find pre-built integrations that connect their existing tech stack to Demandbase One, engage with service providers, and more. Additionally, with Demandbase&#8217;s Developer Portal, customers will receive support for building the custom integrations their users need.<\/p>\n<p><a href=\"https:\/\/www.prnewswire.com\/news-releases\/demandbase-unveils-marketplace-and-developer-portal-connecting-gtm-intelligence-across-enterprise-tech-stacks-to-fuel-growth-302433957.html\" target=\"_blank\" rel=\"noopener nofollow\" class=\"external\"><strong>Read on for more.<\/strong><\/a><\/p>\n<hr \/>\n<h3><a href=\"https:\/\/www.talkdesk.com\/news-and-press\/press-releases\/ai-agents-for-financial-services\/\" target=\"_blank\" rel=\"noopener nofollow\" class=\"external\"><strong>Talkdesk Releases New AI Agents for Financial Services Companies<\/strong><\/a><\/h3>\n<p style=\"text-align: justify;\">Talkdesk, a global provider of artificial intelligence (AI)-powered customer experience (CX) technology, recently announced Talkdesk AI Agents for Financial Services, a new agentic AI solution. This out-of-the-box solution is\u00a0built on industry-specific AI models equipped with deep integration into core banking, digital banking, and customer relationship management (CRM) platforms. The agentic AI offering is purpose-built to help banks and credit unions deliver higher-value, more personalized service across the customer journey.<\/p>\n<p><a href=\"https:\/\/www.talkdesk.com\/news-and-press\/press-releases\/ai-agents-for-financial-services\/\" target=\"_blank\" rel=\"noopener nofollow\" class=\"external\"><strong>Read on for more.<\/strong><\/a><\/p>\n<hr \/>\n<h3><a href=\"https:\/\/virtuous.org\/blog\/virtuous-welcomes-renowned-nonprofit-thought-leader-technologist-and-author-nathan-chappell-as-chief-ai-officer\/\" target=\"_blank\" rel=\"noopener nofollow\" class=\"external\"><strong>Virtuous Appoints a Chief AI Officer<\/strong><\/a><\/h3>\n<p style=\"text-align: justify;\">Virtuous, a responsive fundraising platform, has announced that Nathan Chappell, a non-profit veteran, has joined the company as its Chief AI Officer. Chappell will join the company&#8217;s executive team and focus on leading initiatives to build AI tools for non-profit fundraising teams and empower the sector with best practices for data intelligence. Virtuous CEO Gabe Cooper says, &#8220;Given the scale of the opportunity ahead, we&#8217;re thrilled to welcome a leader with Nathan&#8217;s skills and experience to help us guide the AI conversation in the industry and drive more giving for our incredible customers.&#8221;<\/p>\n<p><a href=\"https:\/\/virtuous.org\/blog\/virtuous-welcomes-renowned-nonprofit-thought-leader-technologist-and-author-nathan-chappell-as-chief-ai-officer\/\" target=\"_blank\" rel=\"noopener nofollow\" class=\"external\"><strong>Read on for more.<\/strong><\/a><\/p>\n<hr \/>\n<h3><a href=\"https:\/\/www.xactlycorp.com\/company\/press-room\/xactly-continues-ai-driven-innovation-market-first-incentive-design-product\" target=\"_blank\" rel=\"noopener nofollow\" class=\"external\"><strong>Xactly Details New Products and Capabilities<\/strong><\/a><\/h3>\n<p style=\"text-align: justify;\">Xactly, a global intelligent revenue solution provider, has announced details on Xactly Design, a new product for incentive plan design. Xactly Design is built to integrate compensation and performance data across systems, help teams fine-tune their incentive frameworks, and leverage 20+ years of proprietary data to forecast outcomes and drive smarter compensation strategies. The company also released two platform-enabled solutions: Xactly Reporting and Xactly Extend&#8217;s Builder Platform. Those additions will streamline report and dashboard building and enable users to develop applications on the Xactly platform.<\/p>\n<p><a href=\"https:\/\/www.xactlycorp.com\/company\/press-room\/xactly-continues-ai-driven-innovation-market-first-incentive-design-product\" target=\"_blank\" rel=\"noopener nofollow\" class=\"external\"><strong>Read on for more.<\/strong><\/a><\/p>\n<hr \/>\n<h2 style=\"text-align: center;\"><strong>Expert Insights Section<\/strong><\/h2>\n<hr \/>\n<p style=\"text-align: justify;\"><a href=\"https:\/\/insightjam.com\/feed\" target=\"_blank\" rel=\"noopener nofollow\" class=\"external\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-6386 alignleft\" src=\"https:\/\/solutionsreview.com\/enterprise-resource-planning\/files\/2023\/10\/insightjam_logo.jpg\" alt=\"\" width=\"100\" height=\"100\" \/><\/a>Watch this space each week as our editors will share upcoming events, new thought leadership, and the best resources from\u00a0<i>Insight Jam<\/i>, Solutions Review&#8217;s <a class=\"fui-Link ___10kug0w f3rmtva f1ewtqcl fyind8e f1k6fduh f1w7gpdv fk6fouc fjoy568 figsok6 f1hu3pq6 f11qmguv f19f4twv f1tyq0we f1g0x7ka fhxju0i f1qch9an f1cnd47f fqv5qza f1vmzxwi f1o700av f13mvf36 f1cmlufx f9n3di6 f1ids18y f1tx3yz7 f1deo86v f1eh06m1 f1iescvh fhgqx19 f1olyrje f1p93eir f1nev41a f1h8hb77 f1lqvz6u f10aw75t fsle3fq f17ae5zn external\" title=\"https:\/\/insightjam.com\/share\/8qpqn88mnqikpnxu?utm_source=manual\" href=\"https:\/\/insightjam.com\/feed\" target=\"_blank\" rel=\"noreferrer noopener nofollow\" aria-label=\"Link enterprise tech community for business software pros\"><strong><u>enterprise tech community for business software pros<\/u><\/strong><\/a>. The goal? To help you gain a forward-thinking analysis and remain on-trend through expert advice, best practices, trends, predictions, and vendor-neutral software evaluation tools.<\/p>\n<hr \/>\n<h3><a href=\"https:\/\/www.youtube.com\/watch?v=Rl40ldZ1hqA\" target=\"_blank\" rel=\"noopener nofollow\" class=\"external\"><strong>Connections: Fun in the New York Times, Essential for Analytics and AI Apps | The Jam Session<\/strong><\/a><\/h3>\n<p style=\"text-align: justify;\">Bob Eve leads another episode of The Jam Session, focusing on the question, &#8220;Is It Time To Rethink How We Connect Our Data And Apps?&#8221; The experts examine how AI, data virtualization, and semantic layers can help address the growing complexity of connecting disparate data sources across cloud and on-premises environments. They emphasize the importance of decoupling, abstraction, and generalization to create more flexible architectures that accommodate evolving business needs and enable broader access to enterprise data.<\/p>\n<p><a href=\"https:\/\/www.youtube.com\/watch?v=Rl40ldZ1hqA\" target=\"_blank\" rel=\"noopener nofollow\" class=\"external\"><strong>Watch Here.<\/strong><\/a><\/p>\n<hr \/>\n<h3><a href=\"https:\/\/solutionsreview.com\/marketing-automation\/what-will-the-ai-impact-on-marketing-jobs-look-like\/\" target=\"_blank\" rel=\"noopener\"><strong>What Will the AI Impact on Marketing Jobs Look Like in 2025?<\/strong><\/a><\/h3>\n<p style=\"text-align: justify;\">As we see AI integrated into marketing operations at unprecedented levels, the form and function of a company&#8217;s marketing team will inevitably continue changing and evolving. To keep track of those changes, the Solutions Review editors have outlined some of the primary ways AI has changed marketing, what marketers can do to remain agile during those changes, and what the future may hold for them and the technologies they use.<\/p>\n<p><a href=\"https:\/\/solutionsreview.com\/marketing-automation\/what-will-the-ai-impact-on-marketing-jobs-look-like\/\" target=\"_blank\" rel=\"noopener\"><strong>Read on for more.<\/strong><\/a><\/p>\n<hr \/>\n<p style=\"text-align: center;\"><em>For consideration in future news round-ups, send your announcements to wjepma@solutionsreview.com.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The editors at Solutions Review have curated this list of the most noteworthy MarTech news from the week of April 25th. This round-up covers announcements and updates from Demandbase, Xactly, Talkdesk, and more. Keeping tabs on the most relevant\u00a0CRM\u00a0and\u00a0MarTech news can be time-consuming. As a result, our editorial team aims to summarize the week&#8217;s top [&hellip;]<\/p>\n","protected":false},"author":57,"featured_media":3272,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"footnotes":"","_jetpack_memberships_contains_paid_content":false,"jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[4,1365],"tags":[2643,1955,1576,1210,1574,1272,1229,194],"jetpack_publicize_connections":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - 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announcements from Demandbase, Xactly, Talkdesk, and more.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/solutionsreview.com\/crm\/2025\/04\/25\/top-martech-news-from-the-week-of-april-25th-updates-from-demandbase-xactly-talkdesk-and-more\/\" \/>\n<meta property=\"og:site_name\" content=\"Solutions Review | CRM\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-25T15:14:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-04-25T15:23:13+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/solutionsreview.com\/crm\/files\/2025\/04\/Top-MarTech-News-From-the-Week-of-April-25th.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"720\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"William Jepma\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@WorktechReview\" 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