The proliferation of data from outside sources is increasingly becoming a boon for retailers who hunger for deeper insights into their customers’ behavior. As a result, organizations small and large are rapidly adopting Data Integration tools that help them in keeping up with demand for sensor, social media, payment and all other kinds of related data. The more a retailer can learn about customer buying choices and patterns, the better they can aim to serve them, resulting in more complete relationships and added profit. In addition, retailers are also taking a closer look at data they generate on their own, and integration tools can certainly assist them with merchandising, marketing campaigns, and much more. Here we outline four of the top Data Integration solutions that retailers should consider to make better use of expanding data volumes:
Pentaho helps leading retailers gain greater visibility into their customers, product sales, and suppliers to improve their financial performance and maximize profits. In one solution, Pentaho integration for retailers allows stakeholders to manage operations, marketing, merchandising, supply chain and finance in a single pane of glass. Retails can build intelligent supply chains, segment markets and understand customer buying behavior, implement market-driven pricing and promotion, closely monitor operations, and ensure consistency between field execution and corporate strategy.
Notable customers/partners: Borderfree, Edo Interactive, Paytronix
Mulesoft believes a new level of real-time, 24/7 connectivity is required in order to meet and exceed customer expectations. The company’s integration platform for retail offers a way to assist retailers in building deeper relationships with their customers, helping them to make more informed merchandising decisions, deliver superior service and drive engagement. Mulesoft provides the capabilities to build a 360 degree customer view by connect marketing, POS and ERP systems to build a complete view of your customer, unify your brand and customer experience across in-store, web and mobile, and enable event-driven, real-time flow of information to both internal and external partners.
Notable customers/partners: eBay, Gap, Office Depot, Polo Ralph Lauren, Target, Wal Mart
Scribe’s solutions bring together retail data with ready-to-go connectors to CRM, ERP, marketing automation, databases, and more. With wizard-based design interfaces and comprehensive debug and management tools, Scribe provides organizations with fast ways to develop, deploy, run and adapt integrations. With agile tools for customizing, managing and adapting integrations, retailers minimize costs and keep things running smoothly over the entire life of the integration.
Notable customers/partners: Amway, PC Mall, Herman Miller, Stuart Weitzman
Stibo Systems’ Master Data Management solution, STEP, helps retailers by creating a central repository of clean, accurate and consistent product data. The STEP platform creates a single version of the truth for all of your product data and digital assets, Synchronizes all internal and external systems, and enables omnichannel retailing. In addition, the solution helps retailers on-board new products, bundles and services rapidly through user-friendly automation and streamlined processes. STEP also assists retailers to launch targeted and timely promotions.
Notable customers/partners: Best Buy, PeakPerformance, Target, Sears
For an even deeper look at integration tools for retail, check out our Data Integration solutions directory.
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