{"id":2294,"date":"2018-01-29T17:35:31","date_gmt":"2018-01-29T21:35:31","guid":{"rendered":"https:\/\/solutionsreview.com\/identity-management\/?p=2294"},"modified":"2018-01-29T17:35:31","modified_gmt":"2018-01-29T21:35:31","slug":"top-4-authentication-findings-ibms-future-identity-study","status":"publish","type":"post","link":"https:\/\/solutionsreview.com\/identity-management\/top-4-authentication-findings-ibms-future-identity-study\/","title":{"rendered":"Top 4 Authentication Findings from IBM&#8217;s Future of Identity Study"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2172\" src=\"https:\/\/solutionsreview.com\/identity-management\/files\/2018\/01\/biometrics-Mod.jpg\" alt=\"biometrics identity authentication IBM\" width=\"800\" height=\"400\" srcset=\"https:\/\/solutionsreview.com\/identity-management\/files\/2018\/01\/biometrics-Mod.jpg 800w, https:\/\/solutionsreview.com\/identity-management\/files\/2018\/01\/biometrics-Mod-300x150.jpg 300w, https:\/\/solutionsreview.com\/identity-management\/files\/2018\/01\/biometrics-Mod-768x384.jpg 768w, https:\/\/solutionsreview.com\/identity-management\/files\/2018\/01\/biometrics-Mod-540x270.jpg 540w, https:\/\/solutionsreview.com\/identity-management\/files\/2018\/01\/biometrics-Mod-162x81.jpg 162w, https:\/\/solutionsreview.com\/identity-management\/files\/2018\/01\/biometrics-Mod-360x180.jpg 360w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">We\u2019ve written before about the changing face of authentication embodied by the changing public perceptions of passwords and <\/span><a href=\"https:\/\/solutionsreview.com\/identity-management\/biometrics-iams-future\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">biometrics<\/span><\/a><span style=\"font-weight: 400\">. Recent <\/span><a href=\"https:\/\/solutionsreview.com\/identity-management\/survey-reveals-public-identity-management-trends\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">surveys<\/span><\/a><span style=\"font-weight: 400\"> have highlighted a popular warming to fingerprints as a reliable and convenient alternative to the much reviled memorized string of numbers and letters that have long dominated identity management\u2019s security methods.<\/span><\/p>\n<br \/>Widget not in any sidebars<br \/>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Now, though, we have even greater proof of a sea change in authentication and identity access management. IBM Security today released the findings of the <\/span><i><span style=\"font-weight: 400\">IBM Security: Future of Identity Study<\/span><\/i><span style=\"font-weight: 400\">, in which they surveyed nearly 4,000 respondents in the U.S., Europe, and Asia Pacific (APAC). The findings indicate that the landscape in IAM is shifting not only radically but rapidly; the future may have yet unexpected demands. <\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Here are the top 4 findings: <\/span><\/p>\n<h3 style=\"text-align: justify\"><b>1. Security More Important Than Convenience in the Public Eye<\/b><\/h3>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">It appears the public has truly spoken on <\/span><a href=\"https:\/\/solutionsreview.com\/identity-management\/numbers-security-conveince-iam\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">the question<\/span><\/a><span style=\"font-weight: 400\"> we asked last week. According to the survey\u2019s respondents, security trumped over convenience as an authentication value. This trend overwhelmingly applies to banking, investment, and other financial applications: for those apps, \u00a070% valued security in their authentication, and only 14% selected convenience. 16% selected privacy. <\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">This defies conventional wisdom on the subject, which said that consumers would favor faster authentication measures over secure ones. Yet the only apps in which convenience was favored more highly than security were social media. \u00a0<\/span><\/p>\n<h3 style=\"text-align: justify\"><b>2. Biometrics Continue to Rise in Popularity <\/b><\/h3>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">We\u2019ve seen in previous studies that biometrics are only seeing an increase in popularity, and IBM\u2019s findings prove no different on that front. 67% of the respondents said they were completely comfortable with biometric authentication methods, and 87% said they would become more comfortable with it in the future. <\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Additionally, 44% of the respondents\u2014the majority of those asked\u2014ranked fingerprint biometrics as the most secure method of authentication. Passwords and PIN were considered the least secure, with only 27 percent and 12 percent respectively considering it secure. <\/span><\/p>\n<h3 style=\"text-align: justify\"><b>3. Millenials Make All the Difference <\/b><\/h3>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">The difference in the perceptions of what constitutes secure authentication between generations is staggering. 75% of millennial respondents (defined as between the ages 20-36) are comfortable with biometrics today. Less than half of millenials will follow password best practices, including using complex characters or not reusing their passwords. They are also far more likely than older generations to utilize password manager solutions. Meanwhile, closer to half of respondents over the age of 55 will use complex characters. <\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Interestingly, adults under the age of 24 tended to show the strongest preference for convenience in their authentication at 47%. \u00a0<\/span><\/p>\n<h3 style=\"text-align: justify\"><b>4. Locations Impacts Password and Authentication Perspectives <\/b><\/h3>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Biometrics aren\u2019t just gaining popularity in the U.S.; it\u2019s part of a global authentication revolution. In fact, 61% of APAC respondents said they were knowledgeable with biometrics, as opposed to 40% of EU respondents, and 34% of U.S. respondents. 78% of those surveyed in APAC countries said they were comfortable using biometrics as an authentication method. <\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">In fact, the U.S. might be the Luddite when it comes to authentication: 23 percent of U.S. respondents said they in no way interested in using biometrics ever, which is nearly double the global average. <\/span><\/p>\n<h3 style=\"text-align: justify\"><b>Final Thoughts<\/b><\/h3>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">We think that Limor Kessem, Executive Security Advisor of IBM Security, said it best: \u00a0<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">\u201cIn the wake of countless data breaches of highly sensitive personal data, there\u2019s no longer any doubt that the very information we\u2019ve used to prove our identities online in the past is now a shared secret in the hands of hackers.\u201d<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">\u201cAs consumers are acknowledging the inadequacy of passwords and placing increased priority on security, the time is ripe to adopt more advanced methods that prove identity on multiple levels and can be adapted based on behavior and risk.\u201d<\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">Time will tell, but it does indeed seem that two factor and multi-factor authentication is on the way in&#8230;and passwords are definitely on the way out. <\/span><\/p>\n<p style=\"text-align: justify\"><span style=\"font-weight: 400\">You can download the full report <\/span><a href=\"https:\/\/www.ibm.com\/account\/reg\/us-en\/signup?formid=urx-30345\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">here.<\/span><\/a><\/p>\n<br \/>Widget not in any sidebars<br \/>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019ve written before about the changing face of authentication embodied by the changing public perceptions of passwords and biometrics. Recent surveys have highlighted a popular warming to fingerprints as a reliable and convenient alternative to the much reviled memorized string of numbers and letters that have long dominated identity management\u2019s security methods. Now, though, we [&hellip;]<\/p>\n","protected":false},"author":41,"featured_media":2172,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[6,1],"tags":[125,16,19,70,18],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Top 4 Authentication Findings from IBM&#039;s Future of Identity Study<\/title>\n<meta name=\"description\" content=\"A sea change in authentication and identity access management is coming. Here are the top 4 findings from the IBM Security: Future of Identity Study.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/solutionsreview.com\/identity-management\/top-4-authentication-findings-ibms-future-identity-study\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ben Canner\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/solutionsreview.com\/identity-management\/top-4-authentication-findings-ibms-future-identity-study\/\",\"url\":\"https:\/\/solutionsreview.com\/identity-management\/top-4-authentication-findings-ibms-future-identity-study\/\",\"name\":\"Top 4 Authentication Findings from IBM's Future of Identity Study\",\"isPartOf\":{\"@id\":\"https:\/\/solutionsreview.com\/identity-management\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/solutionsreview.com\/identity-management\/top-4-authentication-findings-ibms-future-identity-study\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/solutionsreview.com\/identity-management\/top-4-authentication-findings-ibms-future-identity-study\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/solutionsreview.com\/identity-management\/files\/2018\/01\/biometrics-Mod.jpg\",\"datePublished\":\"2018-01-29T21:35:31+00:00\",\"dateModified\":\"2018-01-29T21:35:31+00:00\",\"author\":{\"@id\":\"https:\/\/solutionsreview.com\/identity-management\/#\/schema\/person\/357f925262827fcf840b4341920a1541\"},\"description\":\"A sea change in authentication and identity access management is coming. 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