Featured Marketing Automation Best Practices

HubSpot Announces New Email Marketing Features for Free CRM

HubSpot Announces New Email Marketing Features for Free CRM

HubSpot has announced an expansion to its free HubSpot CRM, introducing free email creation, sending, and analytics. This allows users to have a more complete view of their customers' journeys, ultimately improve their overall …

Recently Sold IBM Watson Marketing Division Rebrands as Acoustic

Recently Sold IBM Watson Marketing Division Rebrands as Acoustic

The company previously known as IBM Watson Marketing has officially rebranded as Acoustic, an organization dedicated to creating marketing tools and products. The company separated from IBM less than two months ago, becoming a …

Staff Pick Marketing Automation Best Practices Series

Key Takeaways from the Forrester Wave for Digital Experience Platforms, Q3 2019

Key Takeaways from the Forrester Wave for Digital Experience Platforms, Q3 2019

Technology advisory firm Forrester Research has released its latest Forrester Wave for Digital Experience Platforms, Q3 2019. This year's report emphasizes the importance of offering improved …



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