{"id":1128,"date":"2020-02-28T20:31:29","date_gmt":"2020-02-28T20:31:29","guid":{"rendered":"https:\/\/solutionsreview.com\/marketing-automation\/?p=1128"},"modified":"2020-02-28T20:31:29","modified_gmt":"2020-02-28T20:31:29","slug":"alyce-announces-new-partnership-and-integration-with-marketo-engage","status":"publish","type":"post","link":"https:\/\/solutionsreview.com\/marketing-automation\/alyce-announces-new-partnership-and-integration-with-marketo-engage\/","title":{"rendered":"Alyce Announces New Partnership and Integration With Marketo Engage"},"content":{"rendered":"

\"Alyce<\/p>\n

Alyce, an AI-powered gifting platform, has recently announced<\/a> its collaboration with Adobe and full integration with Marketo Engage, part of Adobe Experience Cloud. Alyce for Marketo Engage allows marketers, sales teams, and SDRs to deliver a personal and relevant experience through all of their campaigns and programs, and measure the impact and attribution of their one-to-one gifting within Marketo Engage.<\/p>\n

Our 2020 Marketing Automation Buyer’s Guide<\/em><\/a> helps you evaluate the best solution for your use case and features profiles of the leading providers, as well as a category overview of the marketplace.<\/div><\/span><\/p>\n

Alyce re-energizes sales and marketing outreach with a unique gifting platform that provides personal connections at scale. It helps organizations stand out to prospects and customers, enabling users to deepen key relationships with gifts that match their personal interests. Utilize comprehensive analytics to track how the Alyce approach is helping you reach your pipeline goals, with the help of Alyce’s AI uncovering personal interests for more accurate gift recommendations.<\/p>\n

Platforms like Alyce and Marketo Engage are addressing the growing backlash to impersonal outreach and the sending of generic, self-serving materials that can be difficult to opt-out of. This causes potential customers and interested parties to reevaluate their relationships with businesses. 72 percent of buyers say they would rather connect with businesses through multichannel marketing, and 90 percent expect consistent interactions across channels.<\/p>\n

\u201cAdobe is an amazing partner for Alyce and is a cornerstone platform within the marketing automation and personal experience ecosystem. Their focus on transforming the customer experience perfectly aligns with Alyce\u2019s vision of using technology to create more authentic relationships, earn trust, drive loyalty and create stronger growth,\u201d says Blake Grubbs, Senior Manager, Product Marketing at Alyce. \u201cI think our customers are even more excited than we are about this integration \u2013 allowing them to infuse Alyce\u2019s data into their regular marketing programs and report on Alyce in the same place they report on all their other channels adds a ton of value.\u201d<\/p>\n

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<\/a><\/p>\n<\/div>\n\t\t<\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"

Alyce, an AI-powered gifting platform, has recently announced its collaboration with Adobe and full integration with Marketo Engage, part of Adobe Experience Cloud. Alyce for Marketo Engage allows marketers, sales teams, and SDRs to deliver a personal and relevant experience through all of their campaigns and programs, and measure the impact and attribution of their […]<\/p>\n","protected":false},"author":47,"featured_media":1129,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[6,4],"tags":[551,549,550],"acf":[],"yoast_head":"\nAlyce Announces New Partnership and Integration With Marketo Engage<\/title>\n<meta name=\"description\" content=\"Alyce, an AI-powered gifting platform, has recently announced its collaboration with Adobe and full integration with Marketo Engage.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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