{"id":1146,"date":"2020-03-20T18:56:53","date_gmt":"2020-03-20T18:56:53","guid":{"rendered":"https:\/\/solutionsreview.com\/marketing-automation\/?p=1146"},"modified":"2020-03-20T19:02:40","modified_gmt":"2020-03-20T19:02:40","slug":"demandbase-announces-new-abm-focused-solutions","status":"publish","type":"post","link":"https:\/\/solutionsreview.com\/marketing-automation\/demandbase-announces-new-abm-focused-solutions\/","title":{"rendered":"Demandbase Announces New ABM-Focused Solutions"},"content":{"rendered":"<p style=\"text-align: justify\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-1147 size-full\" title=\"Demandbase Announces New ABM-Focused Solutions\" src=\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/03\/Mi2kOk6dVMYq.jpg\" alt=\"Demandbase Announces New ABM-Focused Solutions\" width=\"800\" height=\"400\" srcset=\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/03\/Mi2kOk6dVMYq.jpg 800w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/03\/Mi2kOk6dVMYq-300x150.jpg 300w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/03\/Mi2kOk6dVMYq-768x384.jpg 768w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/03\/Mi2kOk6dVMYq-540x270.jpg 540w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/03\/Mi2kOk6dVMYq-162x81.jpg 162w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/03\/Mi2kOk6dVMYq-360x180.jpg 360w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p style=\"text-align: justify\">Demandbase has <a href=\"https:\/\/www.demandbase.com\/press-release\/demandbase-expands-industry-leading-abm-platform\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\">recently announced<\/a> new solutions that provide marketing teams with better control in designing, executing, and measuring the success of their ABM strategies. These solutions, Demandbase Data Stream, Site Analytics, and Self-Serve Targeting, will enable marketers to access data. This data can power dashboards and website analytics, and autonomously launch digital advertising campaigns. This provides users with a holistic, ABM-focused understanding of customers and prospects.<\/p>\n<p style=\"text-align: justify\"><div class=\"box box3\">Our <a href=\"https:\/\/solutionsreview.com\/marketing-automation\/marketing-automation-buyers-guide\/\" target=\"_blank\" rel=\"noopener noreferrer\"><em>2020 Marketing Automation Buyer&#8217;s Guide<\/em><\/a> helps you evaluate<span style=\"font-size: 1em\"> the best solution for your use case and features profiles of the leading providers, as well as a category overview of the marketplace.<\/div><\/span><\/p>\n<p style=\"text-align: justify\">Demandbase offers the only end-to-end ABM platform that helps B2B marketers identify, win, and grow the accounts that matter most. Companies such as Accenture, Adobe, DocuSign, GE, Salesforce, and others, rely on Demandbase to drive their ABM strategy and maximize their marketing performance. The company has been named to the JMP Securities list \u201cThe Hot 100: The Best Privately Held Software Companies,\u201d the Deloitte Fast 500, and named a Gartner Cool Vendor for Tech Go-To-Market.<\/p>\n<p style=\"text-align: justify\">Data Stream powers customized reporting and dashboards in a user&#8217;s preferred analytics tool. It includes various types of data, including intent, website engagement, and campaign performance. Site Analytics provides accessibility and an account-based lens to traditional website analytics. Users can create new audience segments and content-specific campaigns based on the pages that are of the most value to targeted accounts. Self-Serve targeting allows users to create and launch advertising campaigns within the platform. It also provides more autonomy to set up campaigns via an intuitive user interface and allows for changes to campaigns as needed.<\/p>\n<p style=\"text-align: justify\">\u201cB2B marketers are overwhelmed by the sheer volume of data available to us every day. Being the control freaks we are, marketers are constantly frustrated trying to extract the right insights to tailor our campaigns and reach our target audiences,\u201d says Gabe Rogol, Chief Executive Officer, Demandbase. \u201cWe are launching new solutions that will empower all of us to take control of data to create tailored campaigns that will drive growth for their organizations. These new solutions are a reflection of what\u2019s coming next in the world of ABM.\u201d<\/p>\n<hr \/>\n<p style=\"text-align: justify\"><em><span style=\"font-size: 1em\">Looking for more? Download our <\/span><a style=\"font-size: 1em\" href=\"https:\/\/solutionsreview.com\/marketing-automation\/marketing-automation-buyers-guide\/\" target=\"_blank\" rel=\"noopener noreferrer\">Marketing Automation Buyer&#8217;s Guide<\/a><span style=\"font-size: 1em\"> for free to compare the top products available on the market with full page vendor profiles, key capabilities, a marketing atuomation software market overview, our bottom-line analysis, and questions for prospective buyers.<\/span><\/em><\/p>\n<p style=\"text-align: justify\"><em>And don&#8217;t forget to follow us on\u00a0<a href=\"https:\/\/twitter.com\/WorktechReview\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\">Twitter<\/a>,\u00a0<a href=\"https:\/\/www.facebook.com\/solutionsreview\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\">Facebook\u00a0<\/a>and\u00a0<a href=\"https:\/\/www.linkedin.com\/showcase\/10647159\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\">LinkedIn<\/a> for all the latest in the Marketing Automation space!<\/em><\/p>\n<p style=\"text-align: justify\"><div class=\"widget\"><div class=\"aside-card\">\t\t\t<div class=\"textwidget\"><p><a class=\"speedbump-3\" href=\"https:\/\/solutionsreview.com\/marketing-automation\/marketing-automation-buyers-guide\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-1682\" title=\"Marketing Automation Buyer's Guide\" src=\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/02\/marketing-automation-bg-speedbump.jpg\" width=\"800\" height=\"225\" \/><\/a><\/p>\n<\/div>\n\t\t<\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Demandbase has recently announced new solutions that provide marketing teams with better control in designing, executing, and measuring the success of their ABM strategies. These solutions, Demandbase Data Stream, Site Analytics, and Self-Serve Targeting, will enable marketers to access data. This data can power dashboards and website analytics, and autonomously launch digital advertising campaigns. This [&hellip;]<\/p>\n","protected":false},"author":47,"featured_media":1147,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[6,4],"tags":[570,530],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Demandbase Announces New ABM-Focused Solutions<\/title>\n<meta name=\"description\" content=\"Demandbase announces new solutions that provide marketers with better control in designing, executing, and measuring the success of their ABM strategies.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/solutionsreview.com\/marketing-automation\/demandbase-announces-new-abm-focused-solutions\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Anna Birna Turner\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/demandbase-announces-new-abm-focused-solutions\/\",\"url\":\"https:\/\/solutionsreview.com\/marketing-automation\/demandbase-announces-new-abm-focused-solutions\/\",\"name\":\"Demandbase Announces New ABM-Focused Solutions\",\"isPartOf\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/demandbase-announces-new-abm-focused-solutions\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/demandbase-announces-new-abm-focused-solutions\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/03\/Mi2kOk6dVMYq.jpg\",\"datePublished\":\"2020-03-20T18:56:53+00:00\",\"dateModified\":\"2020-03-20T19:02:40+00:00\",\"author\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/#\/schema\/person\/01c0792677254e94b554a419f736de58\"},\"description\":\"Demandbase announces new solutions that provide marketers with better control in designing, executing, and measuring the success of their ABM strategies.\",\"breadcrumb\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/demandbase-announces-new-abm-focused-solutions\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/solutionsreview.com\/marketing-automation\/demandbase-announces-new-abm-focused-solutions\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/demandbase-announces-new-abm-focused-solutions\/#primaryimage\",\"url\":\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/03\/Mi2kOk6dVMYq.jpg\",\"contentUrl\":\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/03\/Mi2kOk6dVMYq.jpg\",\"width\":800,\"height\":400,\"caption\":\"Demandbase Announces New ABM-Focused Solutions\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/demandbase-announces-new-abm-focused-solutions\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/solutionsreview.com\/marketing-automation\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Demandbase Announces New ABM-Focused Solutions\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/#website\",\"url\":\"https:\/\/solutionsreview.com\/marketing-automation\/\",\"name\":\"Best Marketing Automation Software, Tools, Vendors &amp; 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