{"id":1160,"date":"2020-04-03T17:19:54","date_gmt":"2020-04-03T17:19:54","guid":{"rendered":"https:\/\/solutionsreview.com\/marketing-automation\/?p=1160"},"modified":"2020-04-03T17:38:23","modified_gmt":"2020-04-03T17:38:23","slug":"accenture-acquires-b2b-marketing-services-agency-yesler","status":"publish","type":"post","link":"https:\/\/solutionsreview.com\/marketing-automation\/accenture-acquires-b2b-marketing-services-agency-yesler\/","title":{"rendered":"Accenture Acquires B2B Marketing Services Agency Yesler"},"content":{"rendered":"<p style=\"text-align: justify\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-1039 size-full\" title=\"Accenture Acquires B2B Marketing Services Agency Yesler\" src=\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/12\/TUjz9RDVBKbj.jpg\" alt=\"Accenture Acquires B2B Marketing Services Agency Yesler\" width=\"800\" height=\"400\" srcset=\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/12\/TUjz9RDVBKbj.jpg 800w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/12\/TUjz9RDVBKbj-300x150.jpg 300w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/12\/TUjz9RDVBKbj-768x384.jpg 768w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/12\/TUjz9RDVBKbj-540x270.jpg 540w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/12\/TUjz9RDVBKbj-162x81.jpg 162w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/12\/TUjz9RDVBKbj-360x180.jpg 360w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p style=\"text-align: justify\">Accenture has <a href=\"https:\/\/newsroom.accenture.com\/news\/accenture-acquires-yesler-bolstering-its-b2b-marketing-services.htm\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\">recently announced<\/a> its acquisition of Yesler, a B2B marketing services agency that helps brands run their global marketing programs and operations at speed and scale. This acquisition continues to strengthen and scale Accenture&#8217;s B2B marketing services with offerings such as account-based marketing, customer advocacy, sales enablement, and marketing automation.<\/p>\n<p style=\"text-align: justify\"><div class=\"box box3\">Our <a href=\"https:\/\/solutionsreview.com\/marketing-automation\/marketing-automation-buyers-guide\/\" target=\"_blank\" rel=\"noopener noreferrer\"><em>2020 Marketing Automation Buyer&#8217;s Guide<\/em><\/a> helps you evaluate<span style=\"font-size: 1em\"> the best solution for your use case and features profiles of the leading providers, as well as a category overview of the marketplace.<\/div><\/span><\/p>\n<p style=\"text-align: justify\">Accenture is a leading global professional services company, providing a broad range of services in strategy and consulting, interactive, technology and operations, with digital capabilities across all of these services. With experience and specialized capabilities across more than 40 industries \u2014 powered by the world\u2019s largest network of Advanced Technology and Intelligent Operations centers. With 509,000 people serving clients in more than 120 countries, Accenture brings continuous innovation to help clients improve their performance and create lasting value across their enterprises.<\/p>\n<p style=\"text-align: justify\">Founded in 2004,\u00a0Yesler\u00a0has earned a reputation for its exclusive focus on the\u00a0B2B market. Yesler\u00a0is comprised of two business segments:\u00a0Yesler\u00a0B2B, which provides full-service digital marketing and managed\u00a0services and Projectline services, which provides strategic resourcing solutions.<\/p>\n<p style=\"text-align: justify\">\u201cYesler\u2019s expertise in B2B has given them a unique understanding of how businesses make purchase decisions \u2014 insights that empower marketers to influence purchasing decisions at critical stages, enabling them to achieve growth and adapt their operating models for continued success,\u201d says Manish Sharma, Group Chief Executive for Accenture Operations. \u201cWe\u2019re excited to have them join the Accenture team.\u201d<\/p>\n<hr \/>\n<p style=\"text-align: justify\"><em><span style=\"font-size: 1em\">Looking for more? Download our <\/span><a style=\"font-size: 1em\" href=\"https:\/\/solutionsreview.com\/marketing-automation\/marketing-automation-buyers-guide\/\" target=\"_blank\" rel=\"noopener noreferrer\">Marketing Automation Buyer&#8217;s Guide<\/a><span style=\"font-size: 1em\"> for free to compare the top products available on the market with full page vendor profiles, key capabilities, a marketing atuomation software market overview, our bottom-line analysis, and questions for prospective buyers.<\/span><\/em><\/p>\n<p style=\"text-align: justify\"><em>And don&#8217;t forget to follow us on\u00a0<a href=\"https:\/\/twitter.com\/WorktechReview\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\">Twitter<\/a>,\u00a0<a href=\"https:\/\/www.facebook.com\/solutionsreview\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\">Facebook\u00a0<\/a>and\u00a0<a href=\"https:\/\/www.linkedin.com\/showcase\/10647159\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\">LinkedIn<\/a> for all the latest in the Marketing Automation space!<\/em><\/p>\n<p style=\"text-align: justify\"><div class=\"widget\"><div class=\"aside-card\">\t\t\t<div class=\"textwidget\"><p><a class=\"speedbump-3\" href=\"https:\/\/solutionsreview.com\/marketing-automation\/marketing-automation-buyers-guide\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-1682\" title=\"Marketing Automation Buyer's Guide\" src=\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/02\/marketing-automation-bg-speedbump.jpg\" width=\"800\" height=\"225\" \/><\/a><\/p>\n<\/div>\n\t\t<\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Accenture has recently announced its acquisition of Yesler, a B2B marketing services agency that helps brands run their global marketing programs and operations at speed and scale. This acquisition continues to strengthen and scale Accenture&#8217;s B2B marketing services with offerings such as account-based marketing, customer advocacy, sales enablement, and marketing automation. Accenture is a leading [&hellip;]<\/p>\n","protected":false},"author":47,"featured_media":1039,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[6,4],"tags":[270,578],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Accenture Acquires B2B Marketing Services Agency Yesler<\/title>\n<meta name=\"description\" content=\"Accenture has recently announced its acquisition of Yesler, a B2B marketing services agency that helps brands run their global marketing programs.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/solutionsreview.com\/marketing-automation\/accenture-acquires-b2b-marketing-services-agency-yesler\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Anna Birna Turner\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/accenture-acquires-b2b-marketing-services-agency-yesler\/\",\"url\":\"https:\/\/solutionsreview.com\/marketing-automation\/accenture-acquires-b2b-marketing-services-agency-yesler\/\",\"name\":\"Accenture Acquires B2B Marketing Services Agency Yesler\",\"isPartOf\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/accenture-acquires-b2b-marketing-services-agency-yesler\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/accenture-acquires-b2b-marketing-services-agency-yesler\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/12\/TUjz9RDVBKbj.jpg\",\"datePublished\":\"2020-04-03T17:19:54+00:00\",\"dateModified\":\"2020-04-03T17:38:23+00:00\",\"author\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/#\/schema\/person\/01c0792677254e94b554a419f736de58\"},\"description\":\"Accenture has recently announced its acquisition of Yesler, a B2B marketing services agency that helps brands run their global marketing programs.\",\"breadcrumb\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/accenture-acquires-b2b-marketing-services-agency-yesler\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/solutionsreview.com\/marketing-automation\/accenture-acquires-b2b-marketing-services-agency-yesler\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/accenture-acquires-b2b-marketing-services-agency-yesler\/#primaryimage\",\"url\":\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/12\/TUjz9RDVBKbj.jpg\",\"contentUrl\":\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/12\/TUjz9RDVBKbj.jpg\",\"width\":800,\"height\":400,\"caption\":\"Accenture Acquires B2B Marketing Services Agency Yesler\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/accenture-acquires-b2b-marketing-services-agency-yesler\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/solutionsreview.com\/marketing-automation\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Accenture Acquires B2B Marketing Services Agency Yesler\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/#website\",\"url\":\"https:\/\/solutionsreview.com\/marketing-automation\/\",\"name\":\"Marketing Automation Platforms | Solutions Review\",\"description\":\"Evaluating Enterprise MarTech, CRM Software, Email Tools &amp; 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