{"id":1194,"date":"2020-05-07T21:00:09","date_gmt":"2020-05-07T21:00:09","guid":{"rendered":"https:\/\/solutionsreview.com\/marketing-automation\/?p=1194"},"modified":"2020-05-07T21:00:09","modified_gmt":"2020-05-07T21:00:09","slug":"smartly-io-releases-new-creative-and-advertising-capabilities","status":"publish","type":"post","link":"https:\/\/solutionsreview.com\/marketing-automation\/smartly-io-releases-new-creative-and-advertising-capabilities\/","title":{"rendered":"Smartly.io Releases New Creative and Advertising Capabilities"},"content":{"rendered":"<p style=\"text-align: justify\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-1195 size-full\" title=\"Smartly.io Releases New Creative and Advertising Capabilities\" src=\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/05\/2BDC4XngRSxW.jpg\" alt=\"Smartly.io Releases New Creative and Advertising Capabilities\" width=\"800\" height=\"400\" srcset=\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/05\/2BDC4XngRSxW.jpg 800w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/05\/2BDC4XngRSxW-300x150.jpg 300w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/05\/2BDC4XngRSxW-768x384.jpg 768w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/05\/2BDC4XngRSxW-540x270.jpg 540w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/05\/2BDC4XngRSxW-162x81.jpg 162w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/05\/2BDC4XngRSxW-360x180.jpg 360w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p style=\"text-align: justify\">Smartly.io has <a href=\"https:\/\/www.businesswire.com\/news\/home\/20200428005255\/en\/Smartly.io-Sets-New-Standard-Creative-Automation-Social\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\">recently announced<\/a> new creative capabilities and services for its platform. The vendor now offers innovative testing capabilities, integrations, and enhanced cross-channel workflow management. This makes Smartly.io a unique platform, with a true end-to-end creative and media buying solution for advertising across various social channels. The vendor is also announcing a new creative service through its Create Studio team that helps brands build creatives at scale.<\/p>\n<p style=\"text-align: justify\"><div class=\"box box3\">Our <a href=\"https:\/\/solutionsreview.com\/marketing-automation\/marketing-automation-buyers-guide\/\" target=\"_blank\" rel=\"noopener noreferrer\"><em>2020 Marketing Automation Buyer&#8217;s Guide<\/em><\/a> helps you evaluate<span style=\"font-size: 1em\"> the best solution for your use case and features profiles of the leading providers, as well as a category overview of the marketplace.<\/div><\/span><\/p>\n<p style=\"text-align: justify\">Powering visually effective ads, Smartly.io automates every step of social advertising to unlock greater performance and creativity. This vendor combines creative production and ad buying automation with outstanding customer service to help brands scale their results \u2013 not headcount \u2013 on Facebook, Instagram and Pinterest. Smartly.io is a fast-growing community of 350+ employees with 16 offices around the world, managing over \u20ac2.5B in ad spend and growing rapidly and profitably.<\/p>\n<p style=\"text-align: justify\">The platform&#8217;s new creative capabilities and services include:<\/p>\n<ul style=\"text-align: justify\">\n<li><strong>Create Studio<\/strong>, an on-demand creative service that helps brands stand out and connect with customers across social channels.<\/li>\n<li><b>Adobe Creative Cloud Integration\u00a0<\/b>connects Smartly.io\u2019s creative automation tools to designers\u2019 workflows. Creative professionals can now import assets created in Photoshop into the Smartly.io platform and easily add animation effects and dynamic overlays to create thousands of data-driven, on-brand, customized videos in minutes.<\/li>\n<li><b>Cross-Channel Video Distribution\u00a0<\/b>allows users to export their video creations and use them across any online channel including YouTube, Snapchat or Google Ads.<\/li>\n<li><b>Automatic Template Resizing<\/b> adjusts videos to different dimensions, which reduces manual work when creating video variations for different ad placements and platforms<\/li>\n<li><b>Modular Testing\u00a0<\/b>enables teams to quickly and easily produce multiple video variations to test which combination of footage resonates best with audiences and drives optimal performance.<\/li>\n<li><b>Smartly.io Asset Library\u00a0<\/b>offers a centralized place for marketing and creative teams to easily store and use their image and video assets across campaigns and channels.<\/li>\n<li><b>Designer Access Rights<\/b> streamline designers\u2019 workflows, allowing them to focus on the creative tools without interfering with campaign management functions.<\/li>\n<\/ul>\n<p style=\"text-align: justify\">\u201cMarketers didn&#8217;t enter their field to do manual, tedious, administrative work,&#8221; says Kristo Ovaska, Co-Founder and CEO of Smartly.io. &#8220;They want to be creative \u2014 developing, iterating and launching new ideas. With Smarty.io&#8217;s enhanced creative capabilities, teams can do just that. Reallocating their time to ideation, execution and creativity, empowers marketing teams to save countless hours of manual work while increasing campaign efficiency and effectiveness. Collectively, these benefits enhance a team\u2019s ability to scale creative automation across platforms, allowing them to streamline their workflow and ultimately achieve better outcomes for the business.&#8221;<\/p>\n<hr \/>\n<p style=\"text-align: justify\"><em><span style=\"font-size: 1em\">Looking for more? Download our <\/span><a style=\"font-size: 1em\" href=\"https:\/\/solutionsreview.com\/marketing-automation\/marketing-automation-buyers-guide\/\" target=\"_blank\" rel=\"noopener noreferrer\">Marketing Automation Buyer&#8217;s Guide<\/a><span style=\"font-size: 1em\"> for free to compare the top products available on the market with full page vendor profiles, key capabilities, a marketing automation software market overview, our bottom-line analysis, and questions for prospective buyers.<\/span><\/em><\/p>\n<p style=\"text-align: justify\"><em>And don&#8217;t forget to follow us on\u00a0<a href=\"https:\/\/twitter.com\/WorktechReview\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\">Twitter<\/a>,\u00a0<a href=\"https:\/\/www.facebook.com\/solutionsreview\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\">Facebook\u00a0<\/a>and\u00a0<a href=\"https:\/\/www.linkedin.com\/showcase\/10647159\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\">LinkedIn<\/a> for all the latest in the Marketing Automation space!<\/em><\/p>\n<p style=\"text-align: justify\"><div class=\"widget\"><div class=\"aside-card\">\t\t\t<div class=\"textwidget\"><p><a class=\"speedbump-3\" href=\"https:\/\/solutionsreview.com\/marketing-automation\/marketing-automation-buyers-guide\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-1682\" title=\"Marketing Automation Buyer's Guide\" src=\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/02\/marketing-automation-bg-speedbump.jpg\" width=\"800\" height=\"225\" \/><\/a><\/p>\n<\/div>\n\t\t<\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Smartly.io has recently announced new creative capabilities and services for its platform. The vendor now offers innovative testing capabilities, integrations, and enhanced cross-channel workflow management. This makes Smartly.io a unique platform, with a true end-to-end creative and media buying solution for advertising across various social channels. The vendor is also announcing a new creative service [&hellip;]<\/p>\n","protected":false},"author":47,"featured_media":1195,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[6,4],"tags":[607],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Smartly.io Releases New Creative and Advertising Capabilities<\/title>\n<meta name=\"description\" content=\"Smartly.io has recently announced the release of new creative capabilities and services for its platform, including Creative Studio, an on-demand service.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/solutionsreview.com\/marketing-automation\/smartly-io-releases-new-creative-and-advertising-capabilities\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Anna Birna Turner\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/smartly-io-releases-new-creative-and-advertising-capabilities\/\",\"url\":\"https:\/\/solutionsreview.com\/marketing-automation\/smartly-io-releases-new-creative-and-advertising-capabilities\/\",\"name\":\"Smartly.io Releases New Creative and Advertising Capabilities\",\"isPartOf\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/smartly-io-releases-new-creative-and-advertising-capabilities\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/smartly-io-releases-new-creative-and-advertising-capabilities\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/05\/2BDC4XngRSxW.jpg\",\"datePublished\":\"2020-05-07T21:00:09+00:00\",\"dateModified\":\"2020-05-07T21:00:09+00:00\",\"author\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/#\/schema\/person\/01c0792677254e94b554a419f736de58\"},\"description\":\"Smartly.io has recently announced the release of new creative capabilities and services for its platform, including Creative Studio, an on-demand service.\",\"breadcrumb\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/smartly-io-releases-new-creative-and-advertising-capabilities\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/solutionsreview.com\/marketing-automation\/smartly-io-releases-new-creative-and-advertising-capabilities\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/smartly-io-releases-new-creative-and-advertising-capabilities\/#primaryimage\",\"url\":\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/05\/2BDC4XngRSxW.jpg\",\"contentUrl\":\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/05\/2BDC4XngRSxW.jpg\",\"width\":800,\"height\":400,\"caption\":\"Smartly.io Releases New Creative and Advertising Capabilities\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/smartly-io-releases-new-creative-and-advertising-capabilities\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/solutionsreview.com\/marketing-automation\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Smartly.io Releases New Creative and Advertising Capabilities\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/#website\",\"url\":\"https:\/\/solutionsreview.com\/marketing-automation\/\",\"name\":\"Best Marketing Automation Software, Tools, Vendors &amp; 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