{"id":1230,"date":"2020-06-18T20:56:36","date_gmt":"2020-06-18T20:56:36","guid":{"rendered":"https:\/\/solutionsreview.com\/marketing-automation\/?p=1230"},"modified":"2020-06-18T20:56:36","modified_gmt":"2020-06-18T20:56:36","slug":"act-on-software-debuts-new-growth-marketing-focus","status":"publish","type":"post","link":"https:\/\/solutionsreview.com\/marketing-automation\/act-on-software-debuts-new-growth-marketing-focus\/","title":{"rendered":"Act-On Software Debuts New Growth Marketing Focus"},"content":{"rendered":"<p style=\"text-align: justify\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-1231\" src=\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/06\/v6oZGLuwc2en.jpg\" alt=\"Act-On Software Debuts New Growth Marketing Focus\" width=\"800\" height=\"400\" srcset=\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/06\/v6oZGLuwc2en.jpg 800w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/06\/v6oZGLuwc2en-300x150.jpg 300w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/06\/v6oZGLuwc2en-768x384.jpg 768w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/06\/v6oZGLuwc2en-540x270.jpg 540w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/06\/v6oZGLuwc2en-162x81.jpg 162w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/06\/v6oZGLuwc2en-360x180.jpg 360w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p style=\"text-align: justify\">Act-On has <a href=\"https:\/\/act-on.com\/learn\/news-press\/act-on-software-debuts-new-product-capabilities-brand-with-growth-marketing-focus\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\">recently introduced<\/a> powerful new product enhancements to better serve modern marketers focused on growing their business, delivering high-quality brand experiences, and driving personalized product engagement. With these latest updates, Act-On is transforming traditional lead management into marketing automation that empowers marketers with control over their customers&#8217; brand experiences at every digital touchpoint.<\/p>\n<p style=\"text-align: justify\"><div class=\"box box3\">Our <a href=\"https:\/\/solutionsreview.com\/marketing-automation\/marketing-automation-buyers-guide\/\" target=\"_blank\" rel=\"noopener noreferrer\"><em>2020 Marketing Automation Buyer&#8217;s Guide<\/em><\/a> helps you evaluate<span style=\"font-size: 1em\"> the best solution for your use case and features profiles of the leading providers, as well as a category overview of the marketplace.<\/div><\/span><\/p>\n<p style=\"text-align: justify\">Act-On Software offers growth marketing solutions that empower marketers to move beyond the lead and engage targets at every step of the customer lifecycle. Act-On makes customer data actionable so marketers can strategize smart, effective solutions to grow their businesses and generate higher customer lifetime value \u2013 all with the fastest<br \/>\ntime-to-value.<\/p>\n<p style=\"text-align: justify\">New features include but are not limited to the following:<\/p>\n<ul class=\"wp-block-list\" style=\"text-align: justify\">\n<li><strong>Powerful Event Triggers:<\/strong>\u00a0Send real-time, user-specific digital messaging based on<br \/>\nconsumer interaction in any third-party system \u2014 driving enhanced brand experiences<br \/>\nwith better communication and engagement.<\/li>\n<li><strong>Interactive Reporting:<\/strong>\u00a0Inform campaigns and experience across numerous touchpoints<br \/>\nto identify patterns of success and optimize accordingly.<\/li>\n<li><strong>Enhanced Content Creation Tools:<\/strong>\u00a0Create and edit all digital content, including landing<br \/>\npages and emails, more efficiently within the platform, making content creation even<br \/>\neasier and faster.<\/li>\n<\/ul>\n<p style=\"text-align: justify\">\u201cEven in tough times like those we face now, marketers are optimists and solution-finders. Act-On was founded on a fierce dedication to helping our customers succeed, which is at the heart of our new look and enhanced platform,\u201d says Kate Johnson, CEO of Act-On. \u201cFor over a decade, we\u2019ve helped marketers evolve and grow their businesses \u2014 not just secure leads. Now more than ever, we are committed to helping marketers deliver exceptional brand experiences and nurture long-term relationships.\u201d<\/p>\n<hr \/>\n<p style=\"text-align: justify\"><em><span style=\"font-size: 1em\">Looking for more? Download our <\/span><a style=\"font-size: 1em\" href=\"https:\/\/solutionsreview.com\/marketing-automation\/marketing-automation-buyers-guide\/\" target=\"_blank\" rel=\"noopener noreferrer\">Marketing Automation Buyer&#8217;s Guide<\/a><span style=\"font-size: 1em\"> for free to compare the top products available on the market with full page vendor profiles, key capabilities, a marketing automation software market overview, our bottom-line analysis, and questions for prospective buyers.<\/span><\/em><\/p>\n<p style=\"text-align: justify\"><em>And don&#8217;t forget to follow us on\u00a0<a href=\"https:\/\/twitter.com\/WorktechReview\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\">Twitter<\/a>,\u00a0<a href=\"https:\/\/www.facebook.com\/solutionsreview\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\">Facebook\u00a0<\/a>and\u00a0<a href=\"https:\/\/www.linkedin.com\/showcase\/10647159\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\">LinkedIn<\/a> for all the latest in the Marketing Automation space!<\/em><\/p>\n<p style=\"text-align: justify\"><div class=\"widget\"><div class=\"aside-card\">\t\t\t<div class=\"textwidget\"><p><a class=\"speedbump-3\" href=\"https:\/\/solutionsreview.com\/marketing-automation\/marketing-automation-buyers-guide\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-1682\" title=\"Marketing Automation Buyer's Guide\" src=\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/02\/marketing-automation-bg-speedbump.jpg\" width=\"800\" height=\"225\" \/><\/a><\/p>\n<\/div>\n\t\t<\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Act-On has recently introduced powerful new product enhancements to better serve modern marketers focused on growing their business, delivering high-quality brand experiences, and driving personalized product engagement. With these latest updates, Act-On is transforming traditional lead management into marketing automation that empowers marketers with control over their customers&#8217; brand experiences at every digital touchpoint. Act-On [&hellip;]<\/p>\n","protected":false},"author":47,"featured_media":1231,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[6,4],"tags":[66,635],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Act-On Software Debuts New Growth Marketing Focus<\/title>\n<meta name=\"description\" content=\"Act-On has recently introduced powerful new growth marketing product enhancements to better serve modern marketers focused on growing their business.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/solutionsreview.com\/marketing-automation\/act-on-software-debuts-new-growth-marketing-focus\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Anna Birna Turner\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/act-on-software-debuts-new-growth-marketing-focus\/\",\"url\":\"https:\/\/solutionsreview.com\/marketing-automation\/act-on-software-debuts-new-growth-marketing-focus\/\",\"name\":\"Act-On Software Debuts New Growth Marketing Focus\",\"isPartOf\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/act-on-software-debuts-new-growth-marketing-focus\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/act-on-software-debuts-new-growth-marketing-focus\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/06\/v6oZGLuwc2en.jpg\",\"datePublished\":\"2020-06-18T20:56:36+00:00\",\"dateModified\":\"2020-06-18T20:56:36+00:00\",\"author\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/#\/schema\/person\/01c0792677254e94b554a419f736de58\"},\"description\":\"Act-On has recently introduced powerful new growth marketing product enhancements to better serve modern marketers focused on growing their business.\",\"breadcrumb\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/act-on-software-debuts-new-growth-marketing-focus\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/solutionsreview.com\/marketing-automation\/act-on-software-debuts-new-growth-marketing-focus\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/act-on-software-debuts-new-growth-marketing-focus\/#primaryimage\",\"url\":\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/06\/v6oZGLuwc2en.jpg\",\"contentUrl\":\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2020\/06\/v6oZGLuwc2en.jpg\",\"width\":800,\"height\":400,\"caption\":\"Act-On Software Debuts New Growth Marketing Focus\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/act-on-software-debuts-new-growth-marketing-focus\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/solutionsreview.com\/marketing-automation\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Act-On Software Debuts New Growth Marketing Focus\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/#website\",\"url\":\"https:\/\/solutionsreview.com\/marketing-automation\/\",\"name\":\"Marketing Automation Platforms | Solutions Review\",\"description\":\"Evaluating Enterprise MarTech, CRM Software, Email Tools &amp; 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