{"id":2041,"date":"2021-12-10T20:45:17","date_gmt":"2021-12-10T20:45:17","guid":{"rendered":"https:\/\/solutionsreview.com\/marketing-automation\/?p=2041"},"modified":"2023-05-10T20:35:42","modified_gmt":"2023-05-10T20:35:42","slug":"activecampaign-announces-new-features-for-b2b-organizations","status":"publish","type":"post","link":"https:\/\/solutionsreview.com\/marketing-automation\/activecampaign-announces-new-features-for-b2b-organizations\/","title":{"rendered":"ActiveCampaign Announces New Features for B2B Organizations"},"content":{"rendered":"
\n
\"ActiveCampaign

Source: ActiveCampaign<\/em><\/p><\/div>\n

ActiveCampaign has announced<\/a> a new collection of features coming to its customer experience automation (CXA) platform. The updated functionalities are designed to help business-to-business (B2B) organizations “uplevel” their brand and continue to scale their customer experiences throughout the coming year. Upcoming features include email designer tools and templates, alongside additional upgrades to existing functionalities. The releases are scheduled for next year, but customers can sign up for Early Access today.<\/p>\n

Our <\/span>Free Marketing Automation Buyer’s Guide<\/span><\/em><\/a>\u00a0helps you evaluate the best solution for your use case and features profiles of the leading providers, as well as a category overview of the marketplace.<\/div><\/span><\/p>\n

ActiveCampaign provides businesses of all sizes with a customer experience automation platform (CXA) to automate and customize their marketing efforts. The platform is equipped with a suite of integrations and pre-built automations that combine email marketing, marketing, and CRM features. The platform’s functionalities can also help companies promote their segmentation and personalization efforts across social media, email outreach, messaging, chat, and text.<\/p>\n

With the new features launching next year, ActiveCampaign users will have access to a suite of new tools for improving the customer experience. These include an easy-to-use email designer, reliable formatting tools, expanded custom objects, additional free email templates, and more. The announcement of these upcoming features comes on the heels of the recent release of ActiveCampaign’s <\/a>Sales Engagement Automation, which debuted in November and will help companies close the gap between their legacy account-based marketing and sales engagement solutions.<\/span><\/p>\n<\/div>\n

\n

Jason VandeBoom, the founder and CEO of ActiveCampaign, says, “This is the functionality B2B companies need to be successful in 2022. I’m thrilled that we’re releasing new platform updates in time for them to be as successful as possible in 2022. We’re obsessed with our customers’ success because we know that creating wow customer experiences helps businesses grow. We’ve done it ourselves.”<\/p>\n

Learn more\u00a0about ActiveCampaign.<\/a><\/p>\n

\n

\t\t\t

<\/a><\/p>\n<\/div>\n\t\t<\/div><\/div><\/span><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

ActiveCampaign has announced a new collection of features coming to its customer experience automation (CXA) platform. The updated functionalities are designed to help business-to-business (B2B) organizations “uplevel” their brand and continue to scale their customer experiences throughout the coming year. Upcoming features include email designer tools and templates, alongside additional upgrades to existing functionalities. The […]<\/p>\n","protected":false},"author":57,"featured_media":2042,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[4],"tags":[82,304,529,819,1409],"acf":[],"yoast_head":"\nActiveCampaign Announces New Features for B2B Organizations<\/title>\n<meta name=\"description\" content=\"ActiveCampaign has revealed details on some of the new B2B-centric features coming to its customer experience automation platform in 2022.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/solutionsreview.com\/marketing-automation\/activecampaign-announces-new-features-for-b2b-organizations\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"William Jepma\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/activecampaign-announces-new-features-for-b2b-organizations\/\",\"url\":\"https:\/\/solutionsreview.com\/marketing-automation\/activecampaign-announces-new-features-for-b2b-organizations\/\",\"name\":\"ActiveCampaign Announces New Features for B2B Organizations\",\"isPartOf\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/activecampaign-announces-new-features-for-b2b-organizations\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/activecampaign-announces-new-features-for-b2b-organizations\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2021\/12\/ActiveCampaign-B2B.png\",\"datePublished\":\"2021-12-10T20:45:17+00:00\",\"dateModified\":\"2023-05-10T20:35:42+00:00\",\"author\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/#\/schema\/person\/b7f0c44f1344c174fcf3ca4d617e9976\"},\"description\":\"ActiveCampaign has revealed details on some of the new B2B-centric features coming to its customer experience automation platform in 2022.\",\"breadcrumb\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/activecampaign-announces-new-features-for-b2b-organizations\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/solutionsreview.com\/marketing-automation\/activecampaign-announces-new-features-for-b2b-organizations\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/activecampaign-announces-new-features-for-b2b-organizations\/#primaryimage\",\"url\":\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2021\/12\/ActiveCampaign-B2B.png\",\"contentUrl\":\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2021\/12\/ActiveCampaign-B2B.png\",\"width\":800,\"height\":400,\"caption\":\"ActiveCampaign B2B\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/activecampaign-announces-new-features-for-b2b-organizations\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/solutionsreview.com\/marketing-automation\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"ActiveCampaign Announces New Features for B2B Organizations\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/#website\",\"url\":\"https:\/\/solutionsreview.com\/marketing-automation\/\",\"name\":\"Marketing Automation Platforms | Solutions Review\",\"description\":\"Evaluating Enterprise MarTech, CRM Software, Email Tools & B2B Nurture Platforms.\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/solutionsreview.com\/marketing-automation\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/#\/schema\/person\/b7f0c44f1344c174fcf3ca4d617e9976\",\"name\":\"William Jepma\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2023\/08\/William_Jepma_600.jpg\",\"contentUrl\":\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2023\/08\/William_Jepma_600.jpg\",\"caption\":\"William Jepma\"},\"description\":\"William Jepma is an editor and analyst at Solutions Review who aims to keep readers across industries informed and excited about the newest developments in the worktech, marketing, cybersecurity, and broader enterprise technology and AI categories. You can connect with him on LinkedIn or reach him via email at wjepma@solutionsreview.com.\",\"sameAs\":[\"https:\/\/solutionsreview.com\/\",\"https:\/\/www.linkedin.com\/in\/william-jepma\/\",\"https:\/\/x.com\/WorktechReview\"],\"url\":\"https:\/\/solutionsreview.com\/marketing-automation\/author\/wjepma\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"ActiveCampaign Announces New Features for B2B Organizations","description":"ActiveCampaign has revealed details on some of the new B2B-centric features coming to its customer experience automation platform in 2022.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/solutionsreview.com\/marketing-automation\/activecampaign-announces-new-features-for-b2b-organizations\/","twitter_misc":{"Written by":"William Jepma","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/solutionsreview.com\/marketing-automation\/activecampaign-announces-new-features-for-b2b-organizations\/","url":"https:\/\/solutionsreview.com\/marketing-automation\/activecampaign-announces-new-features-for-b2b-organizations\/","name":"ActiveCampaign Announces New Features for B2B Organizations","isPartOf":{"@id":"https:\/\/solutionsreview.com\/marketing-automation\/#website"},"primaryImageOfPage":{"@id":"https:\/\/solutionsreview.com\/marketing-automation\/activecampaign-announces-new-features-for-b2b-organizations\/#primaryimage"},"image":{"@id":"https:\/\/solutionsreview.com\/marketing-automation\/activecampaign-announces-new-features-for-b2b-organizations\/#primaryimage"},"thumbnailUrl":"https:\/\/solutionsreview.com\/marketing-automation\/files\/2021\/12\/ActiveCampaign-B2B.png","datePublished":"2021-12-10T20:45:17+00:00","dateModified":"2023-05-10T20:35:42+00:00","author":{"@id":"https:\/\/solutionsreview.com\/marketing-automation\/#\/schema\/person\/b7f0c44f1344c174fcf3ca4d617e9976"},"description":"ActiveCampaign has revealed details on some of the new B2B-centric features coming to its customer experience automation platform in 2022.","breadcrumb":{"@id":"https:\/\/solutionsreview.com\/marketing-automation\/activecampaign-announces-new-features-for-b2b-organizations\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/solutionsreview.com\/marketing-automation\/activecampaign-announces-new-features-for-b2b-organizations\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/solutionsreview.com\/marketing-automation\/activecampaign-announces-new-features-for-b2b-organizations\/#primaryimage","url":"https:\/\/solutionsreview.com\/marketing-automation\/files\/2021\/12\/ActiveCampaign-B2B.png","contentUrl":"https:\/\/solutionsreview.com\/marketing-automation\/files\/2021\/12\/ActiveCampaign-B2B.png","width":800,"height":400,"caption":"ActiveCampaign B2B"},{"@type":"BreadcrumbList","@id":"https:\/\/solutionsreview.com\/marketing-automation\/activecampaign-announces-new-features-for-b2b-organizations\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/solutionsreview.com\/marketing-automation\/"},{"@type":"ListItem","position":2,"name":"ActiveCampaign Announces New Features for B2B Organizations"}]},{"@type":"WebSite","@id":"https:\/\/solutionsreview.com\/marketing-automation\/#website","url":"https:\/\/solutionsreview.com\/marketing-automation\/","name":"Marketing Automation Platforms | Solutions Review","description":"Evaluating Enterprise MarTech, CRM Software, Email Tools & B2B Nurture Platforms.","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/solutionsreview.com\/marketing-automation\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/solutionsreview.com\/marketing-automation\/#\/schema\/person\/b7f0c44f1344c174fcf3ca4d617e9976","name":"William Jepma","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/solutionsreview.com\/marketing-automation\/#\/schema\/person\/image\/","url":"https:\/\/solutionsreview.com\/marketing-automation\/files\/2023\/08\/William_Jepma_600.jpg","contentUrl":"https:\/\/solutionsreview.com\/marketing-automation\/files\/2023\/08\/William_Jepma_600.jpg","caption":"William Jepma"},"description":"William Jepma is an editor and analyst at Solutions Review who aims to keep readers across industries informed and excited about the newest developments in the worktech, marketing, cybersecurity, and broader enterprise technology and AI categories. You can connect with him on LinkedIn or reach him via email at wjepma@solutionsreview.com.","sameAs":["https:\/\/solutionsreview.com\/","https:\/\/www.linkedin.com\/in\/william-jepma\/","https:\/\/x.com\/WorktechReview"],"url":"https:\/\/solutionsreview.com\/marketing-automation\/author\/wjepma\/"}]}},"_links":{"self":[{"href":"https:\/\/solutionsreview.com\/marketing-automation\/wp-json\/wp\/v2\/posts\/2041"}],"collection":[{"href":"https:\/\/solutionsreview.com\/marketing-automation\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/solutionsreview.com\/marketing-automation\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/solutionsreview.com\/marketing-automation\/wp-json\/wp\/v2\/users\/57"}],"replies":[{"embeddable":true,"href":"https:\/\/solutionsreview.com\/marketing-automation\/wp-json\/wp\/v2\/comments?post=2041"}],"version-history":[{"count":0,"href":"https:\/\/solutionsreview.com\/marketing-automation\/wp-json\/wp\/v2\/posts\/2041\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/solutionsreview.com\/marketing-automation\/wp-json\/wp\/v2\/media\/2042"}],"wp:attachment":[{"href":"https:\/\/solutionsreview.com\/marketing-automation\/wp-json\/wp\/v2\/media?parent=2041"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/solutionsreview.com\/marketing-automation\/wp-json\/wp\/v2\/categories?post=2041"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/solutionsreview.com\/marketing-automation\/wp-json\/wp\/v2\/tags?post=2041"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}