{"id":403,"date":"2018-11-26T16:34:52","date_gmt":"2018-11-26T16:34:52","guid":{"rendered":"https:\/\/solutionsreview.com\/marketing-automation\/?p=403"},"modified":"2019-08-06T18:15:53","modified_gmt":"2019-08-06T18:15:53","slug":"marketing-automation-vendors-to-watch-in-2019","status":"publish","type":"post","link":"https:\/\/solutionsreview.com\/marketing-automation\/marketing-automation-vendors-to-watch-in-2019\/","title":{"rendered":"Top 4 Marketing Automation Vendors to Watch in 2019"},"content":{"rendered":"<p><a href=\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2018\/11\/2019-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-410\" src=\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2018\/11\/2019-1.jpg\" alt=\"Top 4 Marketing Automation Vendors to Watch in 2019\" width=\"800\" height=\"400\" srcset=\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2018\/11\/2019-1.jpg 800w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2018\/11\/2019-1-300x150.jpg 300w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2018\/11\/2019-1-768x384.jpg 768w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2018\/11\/2019-1-540x270.jpg 540w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2018\/11\/2019-1-162x81.jpg 162w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2018\/11\/2019-1-360x180.jpg 360w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/a><\/p>\n<p style=\"text-align: justify\">It&#8217;s been said that the only way you can see where you&#8217;re headed is to look at where you&#8217;ve been. And as we come upon the end of 2018, the only way we can see what 2019 will hold is to look back at what&#8217;s happened in the last 12 months. And as far as marketing automation goes, there&#8217;s been more than a few shakeups. These are companies that, in the last year, got themselves on our radar as vendors who either have made waves in the space or have a strong potential to do so. So as we close the book on this year, here are some vendors to keep your eye on in the coming months.<\/p>\n<div class=\"widget\"><div class=\"aside-card\">\t\t\t<div class=\"textwidget\"><p><a class=\"speedbump-1\" href=\"https:\/\/solutionsreview.com\/marketing-automation\/marketing-automation-buyers-guide\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-1682\" title=\"Marketing Automation Buyer's Guide\" src=\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/02\/marketing-automation-bg-speedbump.jpg\" width=\"800\" height=\"225\" \/><\/a><\/p>\n<\/div>\n\t\t<\/div><\/div>\n<h4><a href=\"https:\/\/blueshift.com\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\"><em><strong>Blueshift<\/strong><\/em><\/a><\/h4>\n<p style=\"text-align: justify\">Anyone ranked as a cool vendor by Gartner\u00a0is a company you need to keep eyes on. As one of Gartner&#8217;s <a href=\"https:\/\/www.gartner.com\/doc\/3890155?ref=SiteSearch&amp;sthkw=&amp;fnl=search&amp;srcId=1-3478922254\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\">Cool Vendors for AI in Marketing<\/a> in 2018, Blueshift is a contender to watch in the new year. The vendor offers a unique take on multi-channel marketing and creatives.\u00a0By utilizing their predictive programs, users can pit two potential creatives against each other. Using previously input and collected data, an AI will select the optimal creative\/template to run with. The product also offers more traditional trappings of marketing automation including a campaign builder tool and trigger-based customer interaction. That innovation in AI creation, as well as their\u00a0role in the <a href=\"https:\/\/solutionsreview.com\/marketing-automation\/blueshift-and-fuel-travel-create-automated-hotel-marketing-platform\/\" target=\"_blank\" rel=\"noopener noreferrer\">Fuel Travel deal to create an AI-powered solution for the hospitality industry<\/a>, is why Blueshift should stay on your radar in 2019.<\/p>\n<h4><a href=\"https:\/\/mautic.com\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\"><em><strong>Mautic<\/strong><\/em><\/a><\/h4>\n<p style=\"text-align: justify\">In 2018, Mautic made its debut on <a href=\"https:\/\/solutionsreview.com\/marketing-automation\/whats-changed-2018-gartner-magic-quadrant-for-crm-lead-management\/\" target=\"_blank\" rel=\"noopener noreferrer\">Gartner&#8217;s Magic Quadrant for CRM Lead Management<\/a>. Gartner noted Mautic&#8217;s software to be a worthy inclusion to their rankings and ranked their offerings in the Niche quadrant. Gartner praised Mautic&#8217;s strong value as well as exemplary customer support while focusing on their freshman status as a provider, first opening their doors in 2014. However, glaringly absent in Gartner&#8217;s assessment was the fact that Mautic&#8217;s product is open-source, and therefore easy to customize to the user&#8217;s most detailed specifications. This makes Mautic unique in the market and well worth your attention going into the new year.<\/p>\n<h4 style=\"text-align: justify\"><a href=\"https:\/\/www.tanjo.net\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\"><em><strong>Tanjo.AI<\/strong><\/em><\/a><\/h4>\n<p style=\"text-align: justify\">We&#8217;re really big into AI around here and Tanjo implements it in a way like no other vendor. Another entry from <a href=\"https:\/\/solutionsreview.com\/marketing-automation\/gartner-names-2018s-top-5-cool-vendors-ai-marketing\/\" target=\"_blank\" rel=\"noopener noreferrer\">Gartner&#8217;s Cool Vendors for AI in Marketin<\/a><a href=\"https:\/\/solutionsreview.com\/marketing-automation\/whats-changed-2018-gartner-magic-quadrant-for-crm-lead-management\/\" target=\"_blank\" rel=\"noopener noreferrer\">g,<\/a> Tanjo uses AI to help marketers get better ideas about the demographics they&#8217;re working to reach. AI used to bring to mind images of human-like intelligence and Tanjo&#8217;s Animated Persons (TAP) aren&#8217;t too far off from that. These artificial people are able to interact with marketers while simulating the behaviors and thoughts of the average person in a given demographic. They had our curiosity after being ranked by Gartner. Now Tanjo should have your attention.<\/p>\n<h4 style=\"text-align: justify\"><strong><em><a href=\"https:\/\/ontraport.com\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\">Ontraport<\/a><\/em><\/strong><\/h4>\n<p style=\"text-align: justify\">The darkhorse of the list, Ontraport offers all the major standbys of automation software: email marketing, SMS, landing page customization, CRM integration, the works. The provider also offers solutions for other functions such as business automation, making it a worthwhile option for those looking for multiple compatible products. Since the inception of this site earlier this year, Ontraport&#8217;s name has been consistently appearing as an up-and-comer in the space.<\/p>\n<p style=\"text-align: justify\">These are just four of the vendors we are going to keep an eye on. As we previously noted in our <a href=\"https:\/\/solutionsreview.com\/marketing-automation\/top-4-marketing-technology-predictions-for-2019\/\" target=\"_blank\" rel=\"noopener noreferrer\">2019 predictions article<\/a>, it&#8217;s very probable that many new vendors will emerge on the scene this year. The market will be worth a collective\u00a0<a href=\"https:\/\/www.marketsandmarkets.com\/PressReleases\/marketing-automation-software.asp\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\">$5.5 billion next year,<\/a> so it stands to reason we will see considerable growth. Growth in the market means more options for you, and no one ever complained they had too much variety.<\/p>\n<div class=\"hr hr\"><\/div>\n<div class=\"widget\"><div class=\"aside-card\">\t\t\t<div class=\"textwidget\"><p><a class=\"speedbump-3\" href=\"https:\/\/solutionsreview.com\/marketing-automation\/marketing-automation-buyers-guide\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-1682\" title=\"Marketing Automation Buyer's Guide\" src=\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/02\/marketing-automation-bg-speedbump.jpg\" width=\"800\" height=\"225\" \/><\/a><\/p>\n<\/div>\n\t\t<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s been said that the only way you can see where you&#8217;re headed is to look at where you&#8217;ve been. And as we come upon the end of 2018, the only way we can see what 2019 will hold is to look back at what&#8217;s happened in the last 12 months. And as far as [&hellip;]<\/p>\n","protected":false},"author":44,"featured_media":410,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[5],"tags":[145,48,116,47,10,49,178],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Top 4 Marketing Automation Vendors to Watch in 2019<\/title>\n<meta name=\"description\" content=\"As 2018 comes to a close, we look forward to 2019 and all the automation development it will bring. 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