{"id":928,"date":"2019-09-13T15:17:05","date_gmt":"2019-09-13T15:17:05","guid":{"rendered":"https:\/\/solutionsreview.com\/marketing-automation\/?p=928"},"modified":"2019-09-25T19:41:26","modified_gmt":"2019-09-25T19:41:26","slug":"crm-and-email-marketing-providers-hatchbuck-and-benchmark-merge","status":"publish","type":"post","link":"https:\/\/solutionsreview.com\/marketing-automation\/crm-and-email-marketing-providers-hatchbuck-and-benchmark-merge\/","title":{"rendered":"CRM and Email Marketing Providers Hatchbuck and Benchmark Merge"},"content":{"rendered":"<p style=\"text-align: justify\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-929 size-full\" title=\"CRM and Email Marketing Providers Hatchbuck and Benchmark Merge\" src=\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/09\/0HzkNreUlzRW.jpg\" alt=\"CRM and Email Marketing Providers Hatchbuck and Benchmark Merge\" width=\"800\" height=\"400\" srcset=\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/09\/0HzkNreUlzRW.jpg 800w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/09\/0HzkNreUlzRW-300x150.jpg 300w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/09\/0HzkNreUlzRW-768x384.jpg 768w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/09\/0HzkNreUlzRW-540x270.jpg 540w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/09\/0HzkNreUlzRW-162x81.jpg 162w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/09\/0HzkNreUlzRW-360x180.jpg 360w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p style=\"text-align: justify\">Benchmark Email and Hatchbuck have<a href=\"https:\/\/www.hatchbuck.com\/blog\/leading-crm-and-email-marketing-saas-providers-hatchbuck-benchmark-merge\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\"> recently announced<\/a> that they have merged, creating a global CRM and email marketing automation technology organization. Operating under the Benchmark name, this newly merged company hopes to better serve its customers and gain market share in a rapidly growing CRM and marketing technology market. The vendors will continue to operate as separate entities until 2021.<\/p>\n<p style=\"text-align: justify\"><div class=\"box box3\">Our <a href=\"https:\/\/solutionsreview.com\/marketing-automation\/marketing-automation-buyers-guide\/\" target=\"_blank\" rel=\"noopener noreferrer\"><em>2019 Marketing Automation Buyer&#8217;s Guide<\/em><\/a> helps you evaluate the best solution for your use case and features profiles of the leading providers, as well as a category overview of the marketplace.<\/div><\/p>\n<p style=\"text-align: justify\">\u201cEmail marketing has always been a cost-effective way to connect with customers,\u201d says Curt Keller, who previously served as Benchmark&#8217;s CEO, and will now assume the role of CIO and Chairman of the Board. \u201cAs SMBs invest more heavily in digital channels, they need a centralized place to track the relationships they\u2019ve worked hard to build. We\u2019re extremely excited about partnering with Hatchbuck to make CRM central to our robust email marketing platform.\u201d<\/p>\n<p style=\"text-align: justify\">Hatchbuck&#8217;s software suite covers a variety of bases, including CRM, sales automation, marketing automation, and more. A great fit for small and growing businesses, they allow customers to combine vital business processes in a single location. Having an all-in-one CRM and marketing automation is particularly useful in cutting through the clutter and complexity of bulky tools. With a simple, affordable platform that&#8217;s easy to use, Hatchbuck makes managing your business processes easy.<\/p>\n<p style=\"text-align: justify\">\u201cCombining the two entities is a win for businesses on a global scale,\u201d says Jonathan Herrick, who previously served as\u00a0 CEO and Co-Founder of Hatchbuck, and will now assume the role of CEO. \u201cBenchmark\u2019s vision is to take our email marketing platform to the next level by incorporating CRM tools and making both facets accessible to small and midsize businesses. Hatchbuck\u2019s expertise in the CRM space is going to be key to enriching Benchmark\u2019s product offering.\u201d<\/p>\n<p style=\"text-align: justify\">Benchmark Email offers an email marketing platform focused on saving you time. It&#8217;s easy to get caught up in complex, overbearing email platforms, so Benchmark makes the tools you need simple. With an intuitive drag &amp; drop email designer, live editing, and responsive emails, you can make sure that your messages look and read great on desktop, tablet, or smartphone. Code savvy users can also hop into the code editor and create email marketing content from scratch.<\/p>\n<p style=\"text-align: justify\"><em>Want to learn more about this merger?<a href=\"https:\/\/www.hatchbuck.com\/blog\/leading-crm-and-email-marketing-saas-providers-hatchbuck-benchmark-merge\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\"> Click here.\u00a0<\/a><\/em><\/p>\n<p style=\"text-align: justify\"><div class=\"hr hr\"><\/div><\/p>\n<p style=\"text-align: justify\"><div class=\"widget\"><div class=\"aside-card\">\t\t\t<div class=\"textwidget\"><p><a class=\"speedbump-3\" href=\"https:\/\/solutionsreview.com\/marketing-automation\/marketing-automation-buyers-guide\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-1682\" title=\"Marketing Automation Buyer's Guide\" src=\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/02\/marketing-automation-bg-speedbump.jpg\" width=\"800\" height=\"225\" \/><\/a><\/p>\n<\/div>\n\t\t<\/div><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Benchmark Email and Hatchbuck have recently announced that they have merged, creating a global CRM and email marketing automation technology organization. Operating under the Benchmark name, this newly merged company hopes to better serve its customers and gain market share in a rapidly growing CRM and marketing technology market. The vendors will continue to operate [&hellip;]<\/p>\n","protected":false},"author":47,"featured_media":929,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[6,4],"tags":[452,451],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>CRM and Email Marketing Providers Hatchbuck and Benchmark Merge<\/title>\n<meta name=\"description\" content=\"CRM and email marketing providers Hatchbuck and Benchmark have recently announced their plans to merge, although they will operate separately until 2021.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/solutionsreview.com\/marketing-automation\/crm-and-email-marketing-providers-hatchbuck-and-benchmark-merge\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Anna Birna Turner\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/crm-and-email-marketing-providers-hatchbuck-and-benchmark-merge\/\",\"url\":\"https:\/\/solutionsreview.com\/marketing-automation\/crm-and-email-marketing-providers-hatchbuck-and-benchmark-merge\/\",\"name\":\"CRM and Email Marketing Providers Hatchbuck and Benchmark Merge\",\"isPartOf\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/crm-and-email-marketing-providers-hatchbuck-and-benchmark-merge\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/crm-and-email-marketing-providers-hatchbuck-and-benchmark-merge\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/09\/0HzkNreUlzRW.jpg\",\"datePublished\":\"2019-09-13T15:17:05+00:00\",\"dateModified\":\"2019-09-25T19:41:26+00:00\",\"author\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/#\/schema\/person\/01c0792677254e94b554a419f736de58\"},\"description\":\"CRM and email marketing providers Hatchbuck and Benchmark have recently announced their plans to merge, although they will operate separately until 2021.\",\"breadcrumb\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/crm-and-email-marketing-providers-hatchbuck-and-benchmark-merge\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/solutionsreview.com\/marketing-automation\/crm-and-email-marketing-providers-hatchbuck-and-benchmark-merge\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/crm-and-email-marketing-providers-hatchbuck-and-benchmark-merge\/#primaryimage\",\"url\":\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/09\/0HzkNreUlzRW.jpg\",\"contentUrl\":\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/09\/0HzkNreUlzRW.jpg\",\"width\":800,\"height\":400,\"caption\":\"Terminus Acquires Email Signature Marketing Platform Sigstr\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/crm-and-email-marketing-providers-hatchbuck-and-benchmark-merge\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/solutionsreview.com\/marketing-automation\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"CRM and Email Marketing Providers Hatchbuck and Benchmark Merge\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/#website\",\"url\":\"https:\/\/solutionsreview.com\/marketing-automation\/\",\"name\":\"Marketing Automation Platforms | Solutions Review\",\"description\":\"Evaluating Enterprise MarTech, CRM Software, Email Tools &amp; 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