{"id":996,"date":"2019-11-08T21:02:42","date_gmt":"2019-11-08T21:02:42","guid":{"rendered":"https:\/\/solutionsreview.com\/marketing-automation\/?p=996"},"modified":"2019-11-08T21:02:42","modified_gmt":"2019-11-08T21:02:42","slug":"act-on-software-releases-customer-driven-key-product-innovations","status":"publish","type":"post","link":"https:\/\/solutionsreview.com\/marketing-automation\/act-on-software-releases-customer-driven-key-product-innovations\/","title":{"rendered":"Act-On Software Releases Customer-Driven Key Product Innovations"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-997 size-full\" title=\"Act-On Software Releases Customer-Driven Key Product Innovations\" src=\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/11\/a6CmpRtflbX5.jpg\" alt=\"Act-On Software Releases Customer-Driven Key Product Innovations\" width=\"800\" height=\"400\" srcset=\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/11\/a6CmpRtflbX5.jpg 800w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/11\/a6CmpRtflbX5-300x150.jpg 300w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/11\/a6CmpRtflbX5-768x384.jpg 768w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/11\/a6CmpRtflbX5-540x270.jpg 540w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/11\/a6CmpRtflbX5-162x81.jpg 162w, https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/11\/a6CmpRtflbX5-360x180.jpg 360w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p style=\"text-align: justify\">Act-On Software, a customer-driven marketing automation platform, has <a href=\"https:\/\/www.act-on.com\/press\/press-releases\/product-release\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\">recently announced<\/a> its 2019 Release of key product innovations. These include a reimagined UX that unifies and simplifies finding and visualizing contact engagement data, multiple updates to Act-On&#8217;s CRM integrations, and free automated SSL certification.<\/p>\n<p style=\"text-align: justify\"><div class=\"box box3\">Our <a href=\"https:\/\/solutionsreview.com\/marketing-automation\/marketing-automation-buyers-guide\/\" target=\"_blank\" rel=\"noopener noreferrer\"><em>2019 Marketing Automation Buyer&#8217;s Guide<\/em><\/a> helps you evaluate the best solution for your use case and features profiles of the leading providers, as well as a category overview of the marketplace.<\/div><\/p>\n<p style=\"text-align: justify\">\u201cOur primary responsibility is to help make our customers be more successful and efficient in engaging their customers while aligning marketing and sales,\u201d says Aaron Johnson, Chief Product Officer at Act-On. \u201cThey shouldn\u2019t \u2018have to\u2019 use a specific CRM for their marketing automation, encounter roadblocks outside their expertise, or not have streamlined workflows to execute their campaigns. By truly listening to our customers, we\u2019re delivering new features and simplified processes that make a big difference in their marketing efforts.\u201d<\/p>\n<p style=\"text-align: justify\">Act-On&#8217;s user experience enhancements include a 360-degree view of contact activities; this makes it easier for users to see full engagement, lead scores, account-associated scores, segments, nurturing campaigns, and other key capabilities. These innovations serve as an example of Act-On&#8217;s continued dedication to unifying contact data across various channels. Other innovations include implementing an automated and free SSL certification process.<\/p>\n<div class=\"hr hr\"><\/div>\n<p style=\"text-align: justify\"><em>Act-On Software is the leader in Adaptive Marketing solutions that empower marketers to achieve the purposeful and personalized engagement that their business needs to thrive. Act-On makes customer data actionable, enabling marketers to strategize better business outcomes, drive more relevant multi-channel marketing, and generate higher customer lifetime value\u2013all with the fastest time-to-value.\u00a0<\/em><\/p>\n<p style=\"text-align: justify\"><em>If you want to learn more about Act-On and its new product innovations, <a href=\"https:\/\/www.act-on.com\/press\/press-releases\/product-release\/\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" class=\"external\">click here<\/a>.\u00a0<\/em><\/p>\n<div class=\"widget\"><div class=\"aside-card\">\t\t\t<div class=\"textwidget\"><p><a class=\"speedbump-3\" href=\"https:\/\/solutionsreview.com\/marketing-automation\/marketing-automation-buyers-guide\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-1682\" title=\"Marketing Automation Buyer's Guide\" src=\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/02\/marketing-automation-bg-speedbump.jpg\" width=\"800\" height=\"225\" \/><\/a><\/p>\n<\/div>\n\t\t<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Act-On Software, a customer-driven marketing automation platform, has recently announced its 2019 Release of key product innovations. These include a reimagined UX that unifies and simplifies finding and visualizing contact engagement data, multiple updates to Act-On&#8217;s CRM integrations, and free automated SSL certification. \u201cOur primary responsibility is to help make our customers be more successful [&hellip;]<\/p>\n","protected":false},"author":47,"featured_media":997,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[6,4],"tags":[66],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Act-On Software Releases Customer-Driven Key Product Innovations<\/title>\n<meta name=\"description\" content=\"Act-On Software, a customer-driven marketing automation platform, has recently announced its 2019 Release of key product innovations.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/solutionsreview.com\/marketing-automation\/act-on-software-releases-customer-driven-key-product-innovations\/\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Anna Birna Turner\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/act-on-software-releases-customer-driven-key-product-innovations\/\",\"url\":\"https:\/\/solutionsreview.com\/marketing-automation\/act-on-software-releases-customer-driven-key-product-innovations\/\",\"name\":\"Act-On Software Releases Customer-Driven Key Product Innovations\",\"isPartOf\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/act-on-software-releases-customer-driven-key-product-innovations\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/act-on-software-releases-customer-driven-key-product-innovations\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/11\/a6CmpRtflbX5.jpg\",\"datePublished\":\"2019-11-08T21:02:42+00:00\",\"dateModified\":\"2019-11-08T21:02:42+00:00\",\"author\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/#\/schema\/person\/01c0792677254e94b554a419f736de58\"},\"description\":\"Act-On Software, a customer-driven marketing automation platform, has recently announced its 2019 Release of key product innovations.\",\"breadcrumb\":{\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/act-on-software-releases-customer-driven-key-product-innovations\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/solutionsreview.com\/marketing-automation\/act-on-software-releases-customer-driven-key-product-innovations\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/act-on-software-releases-customer-driven-key-product-innovations\/#primaryimage\",\"url\":\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/11\/a6CmpRtflbX5.jpg\",\"contentUrl\":\"https:\/\/solutionsreview.com\/marketing-automation\/files\/2019\/11\/a6CmpRtflbX5.jpg\",\"width\":800,\"height\":400,\"caption\":\"Act-On Software Releases Customer-Driven Key Product Innovations\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/act-on-software-releases-customer-driven-key-product-innovations\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/solutionsreview.com\/marketing-automation\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Act-On Software Releases Customer-Driven Key Product Innovations\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/solutionsreview.com\/marketing-automation\/#website\",\"url\":\"https:\/\/solutionsreview.com\/marketing-automation\/\",\"name\":\"Best Marketing Automation Software, Tools, Vendors &amp; 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