{"id":3124,"date":"2016-07-19T15:54:41","date_gmt":"2016-07-19T19:54:41","guid":{"rendered":"https:\/\/solutionsreview.com\/mobile-device-management\/?p=3124"},"modified":"2018-02-23T09:44:12","modified_gmt":"2018-02-23T14:44:12","slug":"blackberry-says-bb10-will-remain-despite-discontinuation-of-classic-handset","status":"publish","type":"post","link":"https:\/\/solutionsreview.com\/mobile-device-management\/blackberry-says-bb10-will-remain-despite-discontinuation-of-classic-handset\/","title":{"rendered":"BlackBerry Says BB10 Will Remain Despite Discontinuation of Classic Handset"},"content":{"rendered":"

\"BlackBerry
\nBlackBerry clarified its device strategy via a blog post last week<\/a> after recently saying they would no longer make their Classic handset.<\/p>\n

Chief Operating Officer Marty Beard made sure BlackBerry fans understood that even though the Classic will no longer be on shelves they are still offering the BB10 platform, and the iconic BlackBerry keyboard.<\/p>\n

\u201cOur customers depend on the BB10 platform and they are the ones that drive our roadmap,” Beard said in the post.<\/p>\n

He went on to say that they’re committed to BB10 and that their device strategy is a unique one. It goes beyond smartphones, he says, and because many enterprises are starting to become more mobile-centric and engulfed in an IOT world, security and connectivity are vital to your business.<\/p>\n

According to the post, he knew they would “need to bridge the connectivity gap – leveraging Android was the solution.\u201d<\/p>\n

Beard explains that pairing the best of BlackBerry with Android would give customers both the security and connectivity that BlackBerry is known for, but also the content Android provides. He stated that they are the only provider that offers this unique kind of smartphone, but that others will follow.<\/p>\n

He also mentioned that there will be a 10.3.3 update coming within the next month, \u201cwhich will be focused on enhancing our already-stellar privacy and security features.\u201d And there are BB10 software updates headed our way next year.<\/p>\n

BlackBerry will continue to provide their Passport device that combines the QWERTY keyboard with a touchscreen interface. And BlackBerry 10 devices such as the BlackBerry Passport and Leap are still around for their \u201cloyal customers.\u201d<\/p>\n

But for the record, the reason they decided to stop manufacturing the Classic handset is because it\u2019s surpassed the average lifespan for a phone in the present market, according to Blackberry\u2019s Chief Operating Officer and General Manager for Devices Ralph Pini<\/a>. And now they simply want to offer their customers something better.<\/p>\n

\t\t\t

\"Download<\/a><\/p>\n<\/div>\n\t\t<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"

BlackBerry clarified its device strategy via a blog post last week after recently saying they would no longer make their Classic handset. Chief Operating Officer Marty Beard made sure BlackBerry fans understood that even though the Classic will no longer be on shelves they are still offering the BB10 platform, and the iconic BlackBerry keyboard. […]<\/p>\n","protected":false},"author":2,"featured_media":3136,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"footnotes":"","_jetpack_memberships_contains_paid_content":false,"jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[15],"tags":[62,37,26],"jetpack_publicize_connections":[],"acf":[],"yoast_head":"\nBlackBerry Says BB10 Will Remain Despite Discontinuation of Classic Handset - Best Enterprise Mobility Management Vendors, MDM UEM EMM Software and MDM Platforms<\/title>\n<meta name=\"robots\" content=\"index, follow, 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