{"id":5064,"date":"2023-09-27T14:25:43","date_gmt":"2023-09-27T18:25:43","guid":{"rendered":"https:\/\/solutionsreview.com\/security-information-event-management\/?p=5064"},"modified":"2023-09-27T14:30:59","modified_gmt":"2023-09-27T18:30:59","slug":"unspoken-online-risks-for-seniors","status":"publish","type":"post","link":"https:\/\/solutionsreview.com\/security-information-event-management\/unspoken-online-risks-for-seniors\/","title":{"rendered":"Unspoken Online Risks for Seniors"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-5065\" src=\"https:\/\/solutionsreview.com\/security-information-event-management\/files\/2023\/09\/Unspoken-Online-Risks-for-Seniors.jpg\" alt=\"Online Risks for Seniors\" width=\"800\" height=\"400\" srcset=\"https:\/\/solutionsreview.com\/security-information-event-management\/files\/2023\/09\/Unspoken-Online-Risks-for-Seniors.jpg 800w, https:\/\/solutionsreview.com\/security-information-event-management\/files\/2023\/09\/Unspoken-Online-Risks-for-Seniors-300x150.jpg 300w, https:\/\/solutionsreview.com\/security-information-event-management\/files\/2023\/09\/Unspoken-Online-Risks-for-Seniors-768x384.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p>\n<p><em><strong>Solutions Review\u2019s\u00a0<a class=\"fui-Link ___1idfs5o f3rmtva f1ewtqcl fyind8e f1k6fduh f1w7gpdv fk6fouc fjoy568 figsok6 f1hu3pq6 f11qmguv f19f4twv f1tyq0we f1g0x7ka fhxju0i f1qch9an f1cnd47f fqv5qza f1vmzxwi f1o700av f13mvf36 f1cmlufx f9n3di6 f1ids18y f1tx3yz7 f1deo86v f1eh06m1 f1iescvh ftqa4ok f2hkw1w fhgqx19 f1olyrje f1p93eir f1h8hb77 f1x7u7e9 f10aw75t fsle3fq f17ae5zn\" title=\"https:\/\/solutionsreview.com\/solutions-review-contributor-guidelines\/\" href=\"https:\/\/solutionsreview.com\/solutions-review-contributor-guidelines\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Link Contributed Content Series\"><u>Contributed Content Series<\/u><\/a> is a collection of contributed articles written by thought leaders in enterprise software categories. Chris Olson of <a href=\"https:\/\/mediatrust.com\/\" target=\"_blank\" rel=\"noopener\">The Media Trust<\/a> speaks on the unspoken online risks for seniors and how to virtually protect our most vulnerable citizens.<\/strong><\/em><\/p>\n<p>Your parents, grandparents, and elderly neighbors are under attack. Every time they access the internet \u2014 read the news, look up the weather, buy an online gift, place a grocery delivery order, log into a social platform \u2014 these aging adults are at risk of malware. From phishing and credit card theft to exploit kits and backdoors, these attacks often happen without their knowledge. Even worse, many attacks are scouting missions, seeking to better understand an individual in preparation for launching future, larger-scale, more harmful attacks.<\/p>\n<p>Unfortunately, antivirus, endpoint, or creative blocking security solutions don\u2019t stop these issues, leaving seniors exposed.<\/p>\n<br \/>Widget not in any sidebars<br \/>\n<h2><strong>Unspoken Online Risks for Seniors<\/strong><\/h2>\n<hr \/>\n<p>A key component to enabling digital trust and safety is identifying these risks\u2014 for both the media owner and the consumer. There are countless articles and \u201chow-to\u201d lists providing general information about online harms. But what seniors \u2014 a demographic projected to double in size by 2040 \u2014 really need are visual cues to these risks.<\/p>\n<p>First stop: online advertising.<\/p>\n<h3><strong>Online Ads are Risks for Seniors<\/strong><\/h3>\n<p>Seniors experienced an 11X increase in malware throughout 2022. Unfortunately, it\u2019s not looking any better for 2023. We have reviewed hundreds of advertising campaigns served during July and August 2023, and more than 250 distinct incidents exposed at least 15,000 seniors in the U.S. to malware.<\/p>\n<p>These threats go beyond clickbait\u2014 ads that attract attention with sensationalized headlines and encourage clickthrough to a page. While the goal of clickbait is to bring individuals to a specific page, the main impact on consumers is negligible beyond an eyesore, NSFW content, or an ego bruise.<\/p>\n<p>These ads cause actual harm \u2014 from device infection to financial theft \u2014 and should be avoided at all costs.<\/p>\n<h3><strong>Backdoors are a Prelude to an Attack<\/strong><\/h3>\n<p>Backdoors are attacks used to deliver a wide variety of known malicious payloads with or without user interaction. This is even more damaging when the compromised device has access to password-protected sites like social media platforms and banking accounts. When these ads are clicked, the consumer is presented with a popup or is automatically redirected to a range of content in the form of fake software updates, technical support scams,\u00a0infected device alerts, and browser hijacks that attempt to install potentially unwanted programs. They are closely associated with the propagation of ransomware, keystroke loggers, and cryptominers\u2014 slowing device performance by using system resources to mine for cryptocurrency.<\/p>\n<h3><strong>E-Skimming &#8211; Stealing Your Credit Card and Your Life.<\/strong><\/h3>\n<p>After a spring full of incidents, e-skimming attacks pared down to just a few incidents this summer. The attacks inject malicious files into an otherwise legitimate website to enable theft and\/or unauthorized use of consumers&#8217; sensitive data when visiting a compromised website. The theft typically occurs when a consumer fills out a form, and the data input is routed to an unauthorized third party\u2014 a scary scenario when you think of online shopping.<\/p>\n<p>Ads associated with e-skimming attacks are usually detected upon analysis of a campaign\u2019s clickthrough action \u2014 code that executes when a digital ad is clicked \u2014 or the landing page URL. In effect, the ads resolve to a compromised website that allows theft of sensitive consumer information \u2014 e.g., username, address, credit card information, passwords, and more. Be on alert as we go into the holiday season.<\/p>\n<h3><strong>Phishing &#8211; Capturing Your Details and Your Data.<\/strong><\/h3>\n<p><strong>\u00a0<\/strong>Often initiated via redirects to popups promoting surveys, fake viruses\/updates, or prizes, phishing attacks seek personal consumer information\u2014 e.g., address, gender, income level, etc. The goal is to know the device and the user, setting the stage for more targeted future attacks.<\/p>\n<p>It\u2019s a popular attack vector, serving as the root of several large-scale malvertising campaigns during the past few years, including the malevolent and prolific GhostCat. The attacks can be overt by asking the consumer to fill out a survey (input data) or stealthy by making background connections to exfiltrate sensitive data. Bad actors are constantly trying new evasion and obfuscation tactics\u2014 mobile-only attacks, grocery store rewards, celebrity clickbait, Apple Pay, steganography, and so many more.<\/p>\n<p>The attacks range from mundane ads\/creative imagery resolving to a compromised site to more advanced ads that only trigger the compromised landing page when certain conditions are met, e.g., mobile device actively moving, or the presence of a specific program found on a device. (Gulp\u2014 yes, those seemingly benign backdoors and phishing risks are very real).<\/p>\n<h3><strong>Scams &#8211; Misleading Tactics Mask Bad Behavior.<\/strong><\/h3>\n<p>Scams come in many shapes and sizes, affecting both businesses and consumers. In general, scams are schemes to defraud consumers by promoting goods with false claims or misleading them into sharing personal information that can be leveraged in future attacks. These campaigns typically clickbait to advertise products\/services. The ads may also incorporate well-known brands and\/or medical professionals to bolster their credibility.<\/p>\n<p>Defining a scam takes a little extra work. While the unauthorized collection of personal information is similar to phishing attacks, scam ads resolve to a landing page that executes the harm. These landing pages don\u2019t follow basic website requirements: no contact information, no address, no formal legal entity name, or the legal entity has no clear ownership. (Remember the endless promotion of Coronavirus-related goods that were useless?)<\/p>\n<h3><strong>Don\u2019t Harm Grandpa.<\/strong><\/h3>\n<p>Seniors represent 17 percent of today\u2019s U.S. population, a number that will continue to grow exponentially. This vulnerable population didn\u2019t grow up with the internet, and sometimes they have a misplaced assumption of safety during their online journeys. Or sometimes their fear of computer viruses and other digital dangers will cause them to trust unsavory actors, such as the perpetrators of the prolific Dolos threat. Online risks for seniors are very real. Premium websites and mobile apps are diligent in their responsibility to deliver trusted experiences.<\/p>\n<p>Sadly, that\u2019s not the case for every digital player. One thing\u2019s for sure, however: we can\u2019t sit back and let seniors be harmed.<\/p>\n<br \/>Widget not in any sidebars<br \/>\n","protected":false},"excerpt":{"rendered":"<p>Solutions Review\u2019s\u00a0Contributed Content Series is a collection of contributed articles written by thought leaders in enterprise software categories. Chris Olson of The Media Trust speaks on the unspoken online risks for seniors and how to virtually protect our most vulnerable citizens. Your parents, grandparents, and elderly neighbors are under attack. Every time they access the [&hellip;]<\/p>\n","protected":false},"author":917,"featured_media":5065,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[551,1],"tags":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Unspoken Online Risks for Seniors<\/title>\n<meta name=\"description\" content=\"Chris Olson of The Media Trust speaks on the unspoken online risks for seniors and how to virtually protect our most vulnerable citizens.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/solutionsreview.com\/security-information-event-management\/unspoken-online-risks-for-seniors\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Unspoken Online Risks for Seniors\" \/>\n<meta property=\"og:description\" content=\"Chris Olson of The Media Trust speaks on the unspoken online risks for seniors and how to virtually protect our most vulnerable citizens.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/solutionsreview.com\/security-information-event-management\/unspoken-online-risks-for-seniors\/\" \/>\n<meta property=\"og:site_name\" content=\"SIEM Tools &amp; 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