Enterprises may want to look into Blackberry a bit more closely for Enterprise Mobility Management offerings, as the company has officially stopped producing devices and will no longer have a split focus.
Back in May, we reported that the organization had plans to discontinue their classic handset, but still remained committed to its traditional keyboard as well as the BB10 platform. However, their most recent earnings report revealed that they won’t be making any devices at all in the future.
“The company plans to end all internal hardware development and will outsource that function to partners,” BlackBerry’s CEO John Chen said in a statement. “This allows us to reduce capital requirements and enhance return on invested capital.”
He went on to say that they are “reaching an inflection point” when it comes to their strategy. According to appstechnews.com, that strategy is moving toward EMM, software and security.
As we reported earlier this week, Blackberry just announced a partnership with Zimperium Inc. in an effort to boost their mobile security. With this deal, the company will now offer anti-hacking software for iOS and Android devices.
They also acquired Good Technology just last year, which may have been part of the reason Blackberry made the cut for Gartner’s latest EMM Magic Quadrant.
InfoWorld says Blackberry still offers products that matter in this market, including secure EMM suites and messaging; especially after buying SecuSmart two years ago to offer encryption-secured calls and texts for both Android and iOS smartphones.
If this sounds good to you, look into Blackberry for your EMM needs. If not, check out our MDM Buyer’s Guide for more information on vendors that may be a fit for your business.