Data Governance is a Team Sport

Data Governance is a Team Sport

- by Bob Seiner, Expert in Data Management

The concept of data governance often conjures images of strict policies, rigid frameworks, and top-down directives. However, the evolving landscape of data governance suggests a different analogy – one that is more inclusive, collaborative, and rooted in the day-to-day realities of organizational life.

“Data Governance is a Team Sport” is more than just a catchy phrase. It summarizes the essence of a non-invasive approach to managing an organization’s data assets. This perspective champions the idea that effective data governance is not the sole responsibility of a central team but a cooperative endeavor that involves every member of the organization. Teams that excel in sports at the professional level often demonstrate strength from the front office down to the people who take care of the players.

At the heart of the Non-Invasive Data Governance (NIDG) approach is the recognition that the governance of data is already happening across teams and departments. Whether it’s the meticulous data entry by administrative staff, the careful data analysis by business analysts, or the strategic data oversight by management, these are all forms of data governance in action. Acknowledging these existing efforts is the first step in fostering a culture of shared responsibility and collaboration. It shifts the narrative from imposing new governance structures to enhancing and formalizing what is already working well.

However, like any team sport, data governance faces its share of challenges. One of the most common hurdles is conflicting play-calling among team members, which can arise from unclear roles, competing priorities, or simply resistance to change. Such conflicts not only disrupt the flow of data governance initiatives but can also lead to missed opportunities for improvement and innovation. Addressing these issues requires a leadership style (from the team’s general manager, so to speak) that emphasizes open communication, mutual respect, and a clear articulation of roles and responsibilities. It’s about creating an environment where every team member feels valued and understands how their contributions fit into the larger data governance (team) strategy.

Drawing on the team sports analogy further, the importance of practice and communication in achieving excellence cannot be overstated. In data governance, this translates to ongoing training, continuous learning, and regular dialogue across all levels of the organization. Just as athletes spend countless hours practicing their skills and strategies, data stewards and their colleagues must invest time in developing their data governance competencies and literacy. This includes not just technical skills but also the ability to communicate effectively, negotiate priorities, and collaborate across departments.

It is crucial to establish a culture where continuous improvement and open communication are valued above all. This means creating a safe environment for sharing knowledge, expressing ideas, and challenging the status quo without fear of retribution. Management must lead by example, actively participating in training sessions and encouraging their teams to do the same.

The organization should facilitate cross-departmental collaborations to break down silos, using structured forums and workshops where team members can share insights and learn from each other’s experiences. Adopting this approach ensures that the principles of practice and communication are not just ideals but are actively lived by every member of the organization, driving the success of the data governance program.

Effective communication is the linchpin of successful data governance and team success. It involves more than just sharing information. It’s about engaging in meaningful conversations that foster a common understanding and shared vision. Regular team meetings, newsletters, workshops, and forums are all valuable tools for keeping the lines of communication open. These platforms not only serve as opportunities for learning and sharing data best practices but also as venues for airing concerns, celebrating successes, and navigating the complexities of data governance together.

To embed this process into the organizational fabric, it is imperative to establish structured communication channels that facilitate transparency and inclusivity. Leadership should prioritize the creation of a Data Governance Communication Plan that outlines how information is disseminated, and feedback is collected from every level of the organization. This strategy could include regular data governance updates in company-wide meetings, dedicated sections in internal newsletters, and the establishment of an online portal (home page) for data governance resources. Encouraging a culture where feedback is sought and valued from all organizational levels ensures that communication is a two-way street, enhancing the effectiveness of data governance initiatives and building a stronger, more united team.

In emphasizing that data governance is a team sport, it’s crucial to recognize the diversity of the team members involved. From IT professionals and data scientists to business analysts and executive leaders, each member brings a unique set of skills and perspectives to the table. Leveraging this diversity is key to building a robust and resilient data governance program. It requires a leadership approach that is inclusive, adaptive, and committed to fostering a culture of collaboration and mutual support.

Adopting this idea, organizations can create an environment where every team member feels valued and understood, regardless of their role or department. This involves establishing clear channels of communication, setting up cross-functional teams, and promoting joint problem-solving sessions where different perspectives are not only heard but actively integrated into decision-making processes. Such an approach encourages a sense of ownership and responsibility among all stakeholders, making the data governance journey a collective endeavor with shared goals and successes.

Just as every team sport has its rules and strategies, so too does data governance. However, in the spirit of NIDG, these rules should be guiding principles rather than rigid prescriptions. They should be flexible enough to accommodate the unique needs and contexts of different teams yet consistent enough to ensure alignment with the organization’s overall data strategy. Developing these guiding principles is a collaborative effort that benefits from the input and buy-in of all stakeholders involved.

Embracing the idea that data governance is a team sport offers a refreshing and effective approach to managing an organization’s data assets. It recognizes the value of existing governance activities, addresses the challenges of team dynamics, and emphasizes the importance of practice and communication in achieving success. By fostering a culture of collaboration, respect, and continuous improvement, organizations can unlock the full potential of their data governance initiatives.

Like any team sport, the journey to excellence in data governance requires dedication, teamwork, and a shared commitment to common goals. With the right mindset and approach, organizations can navigate the complexities of data governance and drive meaningful outcomes for all stakeholders involved.


[Author Note: I will be holding a virtual public seminar titled “The Non-Invasive Data Governance Approach and Framework” from May 13-16th, 2024 (two hours each day). For more information about the seminar and registration information, please visit the KIK Consulting website or the NIDG Digital Store.]

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