HubSpot Announces New Functionality and Pricing for Sales Hub

HubSpot has recently announced multiple updates to its Sales Hub product, including a lower-priced Starter tier and improvements to its sales engagement tool, sequences, which is available in the Professional and Enterprise tiers. These enhancements are designed to give growing sales teams more powerful tools at a starting price they can afford, and to provide support to more advanced teams.

HubSpot is a free CRM solution with sales and lead nurturing capabilities. Users can store as many as 1 million contacts and companies, and access to HubSpot is free forever. Functionalities include contact management and insights, email tracking and templates, reporting dashboards, Facebook & Instagram leads, integration with Gmail & Outlook, and much more. In addition to typical CRM features, Hubspot also offers several customer service features through its Service Hub. This includes the ability to generate FAQ’s, as well as customer feedback tools, conversational bots, and goal-oriented metrics.

With this update, the price of Sales Hub Starter has been reduced to $50 per month for two users, with additional users costing $25 per user per month. HubSpot has also introduced a new set of features that include essential functionality like multiple deal pipelines, multiple currencies, and simple deal automation in addition to access to HubSpot’s quotes tool and calling SDK. The sales engagement tool has been expanded to include new functionality like bulk enrollment, deeper integration with tasks, and an increased send limit.

“We’re dedicated to helping millions of businesses grow better, and a significant part of that is making foundational sales tools accessible to growing teams,” says Lou Orfanos, VP of Product at HubSpot. “That’s why we made the decision to entirely rethink our entry-level sales product, bringing more robust functionality to growing teams at a more affordable price.”