Guy Hanson

Vice President of Partners of Validity

Guy is a passionate advocate for intelligent use of customer data to drive responsive sales and marketing programs. With a knowledge base spanning twenty years, he is globally recognized as an email, data expert, and thought leader.  Over the past decade, Guy led the Return Path (now part of Validity) global consulting team and worked with world-famous clients across six continents to improve their email delivery, subscriber engagement, and revenue. Outside of work, Guy has had long-term involvement with the DMA, is currently sitting on the email council, is a regular contributor to the industry press, and is a 3-time finalist as data storyteller of the year.