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Mobility Management Glossary for 2017

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Now that 2017 is in full swing, it’s a good time to take a look at best practices and trends in the mobility management space, and that includes knowing the terms and acronyms that are widely used.

Acronyms dominate this dictionary, so let’s start there:

BI: Business intelligence is a process for analyzing data and utilizing it to gain insights and make better business decisions. According to appstechnews.com, BI will be important for mobility this year because it will incorporate carrier usage data in program analytics.

BYOD: BYOD, or bring your own device, is a program that allows employees to use personal devices for business use.


COPE: This acronym stands for corporate owned, personally enabled devices. COPE allows IT to build space on a fully managed device for a staff member’s personal use. However, employees have to trust that their personal data and information is not being viewed by anyone at their organization for this to work successfully.

CX: CX stands for customer experience and refers to the interaction between a client and organization. CX will reportedly become more important than price to potential buyers by 2020.


EMM: Enterprise mobility management is software that allows enterprises to manage mobile devices and ensure security and compliance. While this acronym is not new, the industry is set for change in 2017.


IoT: The IoT acronym stands for the Internet of Things, and is widely used. IoT devices transport data with little manual interaction. Blue Hill Research reported that enterprises will have to adopt an IoT strategy within the next three to five years if they want to remain competitive in the market.


MaaS: Mobility as a service is a software-based mobility solution for businesses that enables organizations to buy carrier network access, device management features and much more, on a per-use basis.

MADP: A mobile application development platform comes in the form of software and allows developers to create, test and deploy mobile apps.

MAM: MAM or mobile application management – The security, governance and management of apps within an EMM solution. Can also be a standalone service.

MCM: Mobile content management is a system that can store and deliver content and services to mobile devices.

MDM: Mobile device management refers to admins deploying, securing, monitoring, integrating, and managing mobile devices, such as smartphones, tablets, and laptops in the workplace.

MEM: Mobile email management software allows a business to maximize the efficiency of email. It’s highly customizable and can handle high volumes.

MMP: A mobility management platform is a software solution that enterprises use to control mobility programs and their data. And according to Mobi, “As traditional enterprise technologies converge with mobility program management, configurable single-platform solutions are the next logical step in enterprise mobility’s evolution.”

MVNO: MVNO stands for Mobile virtual network operator, which is a wireless communication services provider that licenses the wireless network infrastructure, instead of owning it, in order to ensure clients have connectivity.


PIM: A personal information manager is a type of application software that functions as a personal organizer. This tool facilities the recording, tracking, and management of certain types of personal information.


RMAD: RMAD or rapid mobile application development is used to create mobile apps without code. Developers typically use code-free programming tools in order to produce apps more quickly.


SDK: A software development kit allows for the creation of an app for a specific software package, OS, computer, or other device. It is also referred to as a DevKit.


VDI: Virtual Desktop Infrastructure means you’re utilizing a desktop operating system within a virtual machine (VM) running on a centralized server. This is a variation on the client/server computing model, sometimes referred to as server-based computing,

VMI: A VMI or Virtual Mobile Infrastructure, which sccording to Hypori, “takes the concept that is already widely accepted and deployed in healthcare called virtual desktop infrastructure (VDI), and applies it to mobile devices and operating systems.”


WYOD: WYOD, or wear your own device, is a program that allows employees to use wearable devices for business use.


Now on to some terms that pros in this space should know:

App Wrapping: Applying a management layer to a mobile app that does not change the underlying application.


Container Management: An designated and encrypted area of a device that separates sensitive corporate information from the owner’s personal data and apps. The container protects the corporate data from malware that may infect the device if an employee were to download a corrupted personal app.

Containerization: An alternative to full machine virtualization that involves surrounds an application in a container with its own operating environment.


Identity Management: The managing and administration of identifying individuals and authenticating their identity across an enterprise and establishing boundaries based on clearance level.


Telecom Management: A strategic goal to create or identify standard interfaces that would allow a network to be managed consistently across all network element suppliers. This may apply to wireless communications, cable TV, as well as private and public wired networks.


If you found this helpful, bookmark this page so you’re able to refer back to it easily. And here are some helpful posts that you may also want to keep at your fingertips throughout 2017:

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