Predictive Analytics is Becoming a Staple Technology for the Supply Chain
According to new research commissioned by MHI and Deloitte, predictive analytics is quickly becoming a staple technology for the supply chain. The 2019 MHI …
Mobile Device Management
Mobile Device Management
Four Digital Marketing Certifications for Marketing Automation Users
Marketing leaders seek employees with interesting and advanced skillsets. They want folks who know the field and can demonstrate that they know it on a routine …
An Introductory Guide to Data Discovery Tools: Past, Present and Future
Business intelligence solutions have traditionally required a team of experts and hefty IT involvement. Modern practices and technologies are disrupting how …
Create a Winning Digital Marketing Strategy Using These Four Steps
A digital marketing campaign without a strategy is like a construction project without blueprints. You won’t have any idea what you’re doing and the end …
An Introductory Guide to Email Marketing for Beginners
The best way for businesses to initiate or maintain contact with their customers is via email. Nearly everybody in the professional world uses email, so …
A Condensed Introduction to Marketing Automation Analytics
Marketing automation analytics helps marketers measure the success of their campaigns. It is also the process of taking data gathered from leads and displaying …
Four Types of Digital Marketing Campaigns You Should Be Using
We live in the digital age, and that means marketing techniques have to be updated to fit the bill. Digital marketing is one of the best ways to drive your …
10 Must-Have Marketing Automation Software Features
There are many marketing automation solutions on the market, and they all come with various features. Some features are standard; others are more specialized …
A Condensed Guide to Marketing Automation Integration
As a marketer, you want to ensure that every tool you’re using has an essential function and can work well with the others. If even one of those tools …
2019 Gartner Critical Capabilities for Master Data Management Solutions: Key Takeaways
Analyst house Gartner, Inc. recently released its 2019 Critical Capabilities for Master Data Management Solutions. Used in conjunction with the Magic …