8 Social Media Marketing Books to Add to Your Reading List in 2022

Social Media Marketing Books

The editors at Solutions Review have compiled a list of marketing automation books worth reading based on their relevance, ratings, publish date, and ability to add value to a business. Solutions Review participates in affiliate programs and may make a small commission from products purchased through this resource.

SR Finds 106There are hundreds of free social media marketing and automation resources available online (such as Solutions Review’s Marketing Automation Buyer’s Guide and best practices). Those are helpful when you need a quick reference. But sometimes, it’s best to do things the old-fashioned way, as few resources can match the depth and comprehensive details of a well-written digital marketing book.

If you’re looking for a social media marketing book for you and your team to read, Solutions Review has you covered. We’ve carefully selected some of the best social media marketing books based on their relevance, ratings, publish date, and ability to add business value. Each book listed has a minimum rating of four stars and forty customer reviews per book.

The titles included come from recognized leaders, experts, and technology professionals. From managing your social channels to growing your follower base, these publications will have something to offer even the most tenured social media marketer.

Social Media Marketing Books You Should Read

Building a Story Brand: Clarify Your Message So Customers Will Listen

OUR TAKE: Written by New York Times best-selling author Donald Miller, this book has nearly 5,000 reviews and a 4.7-star rating, making it a great resource for marketers looking to improve and update their company’s marketing efforts.

Donald Miller’s approachable book is written to help marketers and business owners engage with their customers, identify the real reason customers make purchases, simplify their brand message, create effective messaging across platforms, and master the seven “universal story points” that Miller says all humans respond to. Miller’s book will be a valuable resource for all readers, regardless of their job title, role, industry, or experiences. The basis of Miller’s book is based on three questions he believes every customer will ask a company: what do you offer, how will it make my life better, and what do I need to do to buy it?


Momentum: The 5 Marketing Principles That Will Propel Your Business in the Digital Age

OUR TAKE: Written for young businesses and established enterprises, this book thoroughly examines the foundational principles that define successful social media marketing strategies.

Regardless of a company’s industry, gaining and maintaining marketing momentum is often an uphill battle. This is a dilemma that best-selling author, worldwide speaker, marketing expert, and CEO Shama Hyder wants to help companies deal with. In this book, Hyder will help her readers demystify the marketing landscape, identify opportunities, grow their organization, boost ROI, and develop a successful marketing plan with essential tools and principles. These cover analytics, cross-pollination strategies, content curation, analytics, integrations, and customer-focused marketing.


One Million Followers: How I Built a Massive Social Following in 30 Days

OUR TAKE: Writer Brendan Kane has assembled a book packed with insights and interviews from celebrities, influencers, and professionals to help his audience improve their social media brand and online success.

With this updated version of his popular book, Brendan Kane has taken his years of experience developing online platforms and digital strategies for companies and celebrities and turned it into an accessible guide for companies looking to improve and scale their marketing strategies. Readers can expect to learn how to gain a dedicated online following, create personalized content that appeals to their target audience, build a multi-media brand via social media platforms, and take advantage of e-commerce, direct response marketing, and more. The book also includes in-depth interviews with marketing experts, influencers, and celebrities.


Social Media Marketing Mastery 2019: How to Build a Brand and Become an Expert Influencer Using Facebook, Twitter, Youtube & Instagram

OUR TAKE: This collection of three books, each with its fair share of tips and tricks, will help marketers and managers find their footing in the increasingly valuable social media marketing space.

This box set consists of three separate social media marketing books to help marketers improve, grow, and master their social media skills on social platforms like Twitter, YouTube, Instagram, and Facebook. Readers will learn how to become influencers, build a personalized brand, win followers, connect with their target audience, and utilize various best digital networking and advertising practices. If your company wants to kickstart its social media marketing efforts and change how customers interact with your brand and its services, this is the collection for you.


Social Media Marketing All-in-One For Dummies

OUR TAKE: Social media is changing at a rapid pace, which is why Jan Zimmerman and Deborah Ng have written a book to help companies stay on top of the newest social media trends, tips, and best practices.

Social Media Marketing for DummiesSocial media continues to be one of the most critical and competitive spaces in the marketing world. If your company needs some help getting noticed, this book can help. Comprised of nine “mini” books, Social Media Marketing All-in-One For Dummies will equip you and your marketing team with straightforward instructions and tips to improve how you promote your business, engage with customers, and respond to feedback. Topics covered include developing social mixes, using video, measuring success with data, getting to know an audience, and mastering the various social media platforms your customers spend time on.


Social Media Marketing Workbook: How to Use Social Media for Business

OUR TAKE: This updated edition of Jason McDonald’s popular textbook includes downloadable resources and videos alongside valuable social media marketing insights for professionals of all experience levels.

Jason McDonald has applied his years of experience as a professional educator and marketer to this book. Not only has the book become one of the most popular social media marketing books on the market, but Standford Consulting Studies has used it to teach students about social media marketing. The book offers step-by-step breakdowns of essential topics and techniques for social media marketing on Facebook, Twitter, LinkedIn, YouTube, Pinterest, and TikTok. Readers will also learn about email marketing, content marketing, social media advertising, and more.


2,000 Social Media Marketing Tricks: The Best Tips, Advice, and Practices to Grow Your Business: Facebook, Instagram, YouTube, and More

OUR TAKE: This book offers readers an approachable guide to social media marketing that can help brands of all sizes take their social media presence to the next level.

Growing a business can be an exercise in patience, but if you want to expedite the process, this book might be able to help. This 2020-updated edition covers countless tips and tricks to help companies improve their social media marketing efforts and engagement on platforms like Twitter, YouTube, Facebook, Instagram, etc. The step-by-step structure of the book makes it an accessible resource for all kinds of readers, regardless of their social media marketing experience or company role. With over 100 reviews and an average score of 4.7 out of 5, 2,000 Social Media Marketing Tricks is a reliable resource for your company to take advantage of.


500 Social Media Marketing Tips: Essential Strategy for Facebook, Twitter, Instagram, Pinterest, LinkedIn, YouTube, Snapchat

OUR TAKE: With hundreds of positive reviews, this book offers readers an accessible yet thorough guidebook to social media marketing, effective best practices, and more.

Written for busy business owners and marketing professionals, this book is packed with expert-level knowledge and insights written in approachable language that gets right to the point. Author Andrew Macarthy covers essential topics, tips, and best practices for social media marketing strategies, paid advertising, content marketing, driving brand awareness, attracting customers, increasing website traffic, closing sales, and more. This new version of the book comes with updated tips, examples, and strategies for social media marketing on Twitter, LinkedIn, Facebook, Instagram, and beyond.


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William Jepma