Samir Sharma

Samir Sharma

Samir’s focus is to empower business users by enabling informed decision making through data. As principal at datazuum, Samir has the ability to tackle both business and technology challenges. He has 20 years of international experience in the UK, Europe, Africa, USA, all gained from consulting and strategy roles across a variety of sectors – Aerospace & Defence, Government, High End Luxury Retail, Postal, Telecoms. Prior to datazuum, Samir led the decision sciences team for a large organisation where he delivered strategic data driven Business Intelligence & Analytics solutions across all sectors.

Author Most Popular

My 2025 Predictions
Data Analytics & BI

Data Strategy Is Not an IT Problem

I've been thinking long and hard about this, as it's a subject dear to my heart. I've been grappling with this in my ...

Read More
My 2025 Predictions
Data Analytics & BI

Webinar: The Business Case for Data: Unlocking ...

Why Your Data and AI Strategy Hinges on the Right Use Cases Many organizations recognize the potential of data and AI...

Read More
My 2025 Predictions
Data Analytics & BI

Stop Trying to Build a “Data Culture”

There’s a familiar pattern in the data world: we get caught up in the latest trend and lose sight of what really matt...

Read More
My 2025 Predictions
Artificial Intelligence

The Strategy-Execution Gap: Why 2026 Must Be th...

As we step into the new year, the boardroom conversation around Data and AI has shifted. As many of us know, 2025 was...

Read More
My 2025 Predictions
Data Analytics & BI

Part 1 - Unreasonable People Doing Unreasonable...

Context This article has been co-written by me and Matthew Small. This is part 1 of a 2-part series. In this first ar...

Read More
My 2025 Predictions
Data Analytics & BI

Start with the Use Case or Don’t Start at All

This article is about why most data initiatives fail, and how to stop wasting time, money, and credibility. I know yo...

Read More
My 2025 Predictions
Data Management

Accelerating Time to Value Through a Use-Case A...

A data strategy cannot be a static piece of paper that is delivered piece by piece. A data strategy that isn’t connec...

Read More
My 2025 Predictions
Data Analytics & BI

Why Boards Quietly Lose Confidence in Data Prog...

Boards rarely lose confidence in data programs overnight. What I see instead is a slow, almost imperceptible shift. E...

Read More
My 2025 Predictions
Data Analytics & BI

Bridging the "Implementation Gap" in Your Data ...

In 2023 I was asked as an external advisor to review 12 data strategies for companies that had been sitting on the sh...

Read More