The editors at Solutions Review have spotlighted some of the best Nanodegree programs for marketing that professionals, students, and leaders across industries can take on the Udacity learning platform. Solutions Review participates in affiliate programs and may make a small commission from products purchased through this resource.
Marketing professionals are one of the most valuable resources in an organization’s continued success. However, as global markets and best practices continue to evolve, active and aspiring marketers alike need to be consistent about expanding their skills and expertise. It isn’t easy to do that in a vacuum, which is why the editors at Solutions Review have compiled the following Nanodegree programs on Udacity. These courses can help marketers branch out into new markets, expand their industry insights, and equip them with the skills they need to make a lasting impact.
Udacity is one of the leading online learning platforms for professionals across industries, and their Nanodegree programs are some of the most thorough certifications. These Nanodegree programs can be taken by marketing professionals and students alike. They are listed in alphabetical order.
The Best Nanodegree Programs for Marketing Professionals and Students
OUR TAKE: Designed for students looking to start their digital marketing careers, this introductory program will equip them with the real-world experience and skills needed to succeed.
Description: Udacity has collaborated with industry leaders like HubSpot, Google, Facebook, Hootsuite, and other brands to develop a program that will equip students with a 360-degree view of digital marketing. Students who enroll in this course will learn about content marketing, social media marketing, SEO optimization, ad campaigns, analytics, email marketing, advertising on social media, and more. There are no prerequisites for this course, and students who commit 10 hours a week to the program can expect to finish it in approximately three months.GO TO CERTIFICATION
OUR TAKE: If you’re new to marketing and data analysis, this program is designed for you. Students can expect to learn the foundational marketing and analytics tools to help them advance in their careers.
Description: Learners that enroll in this introductory course will learn to collect and analyze data, model various marketing scenarios, apply essential design principles to create meaningful data visualizations, and build models to communicate findings with popular apps like Tableau and Google Analytics. The course has no prerequisites and includes all the content curriculum students need.GO TO CERTIFICATION
OUR TAKE: This program is for you if you want to shift your professional goals or expand your marketing expertise into an even broader field. You can expect to learn how product strategy, design, development, and release influence the success of a finished product.
Description: While product managers have different responsibilities than marketers, there is a considerable crossover. A product manager needs to spearhead the design and delivery of products and features by meeting the target customer’s needs. Product managers need to understand their audience’s wants and needs—the same information marketers use to develop successful marketing strategies. With this course, professionals across industries and departments will learn to build execution timelines, manage competition priorities, communicate product roadmaps, build consensus among stakeholders, and create go-to-market plans based on each product’s KPIs.GO TO CERTIFICATION
OUR TAKE: This program will help you better understand the user experiences that resonate with audiences and convert them into customers. The program has no prerequisites, so anyone can enroll and take their user experience skills deeper.
Description: A marketer’s job is to create material that spotlights a product’s features and significant selling points, but the UX designer’s job is to develop those features and selling points. Whether you’re a marketer looking to shift into a design role, a designer looking to change into marketing, or want to expand your existing skills to improve your versatility, this three-month learning program can help. Students will learn about UX fundamentals, human-centric design principles, prototyping, post-launch analyses, and more.GO TO CERTIFICATION
OUR TAKE: Data is the backbone of almost every marketing strategy, and this program will help you become a master of envisioning, developing, and launching data-driven marketing strategies by analyzing data, modeling scenarios, and communicating findings with tools like Excel and Tableau.
Description: Data and analytics are crucial in developing and executing successful marketing campaigns. For students who want to expand their skill sets and create data-driven marketing plans, this course can help. Students can complete the course in approximately three months with a ten-hour weekly commitment. It will teach learners how to analyze data sets, build models in Excel, query their database with structured query language (SQL), create data visualizations in Tableau, and more. The course uses a mixture of real-world projects, learning materials co-created by Tableau experts, and project feedback from experienced reviewers.GO TO CERTIFICATION
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