Solutions Review listed the top 7 marketing automation courses you can take on Udemy right now that every digital marketing professional should consider taking.
Are you a marketing automation specialist or email campaign manager looking to gain new knowledge in marketing automation or brush up your skills? Do you want to earn a digital marketing certification but you don’t know how to prepare yourself for the exams? Online courses offered through websites like Udemy allow business professionals to practice their knowledge and sharpen their skills through digital lectures and interactive guides.
Below, we’ve listed 10 marketing automation courses you can take on Udemy right now that are great resources for marketing automation specialists, email campaign managers, and other digital marketing professionals. We’ve also included links to the courses on Udemy’s website where you can enroll in any course you want. Udemy gives you lifetime access to each course you sign up for, and all courses are backed by Udemy’s 30-day money-back guarantee.
*Note: Prices of courses may vary. Marketing automation courses are listed in no particular order.
Marketing Automation and Email Marketing for Beginners
Created by: Mauricio Rubio
Length: 1 Hour
Cost: $50 USD
Marketing Automation & Email Marketing are two of the most important Marketing skills you can develop in the modern world. They will allow you to leverage on the power of technology and marketing to unleash the guru in you that will drive more sales for your business. If you’re an entrepreneur, employee, teacher, blogger or just someone who wants to learn about Marketing Automation & Email Marketing you’ve landed in the right spot.
Marketing Automation: Strategy & Implementation
Created by: Alina Jingan
Length: 1.5 Hours
Cost: $29.99 USD
This course is designed for those who seek to break into marketing automation career or learn new skills by understanding how to design and implement marketing campaigns through various automation platforms. There are many courses on marketing automation out there, however many of them are provided by vendors and focus on the product functionalities. This course teaches you how to understand and think about marketing automation, indifferent to the platform that you choose to use.
Lead Generation, Email Marketing and Sales Automation
Created by: iMarket XL & Ayana Webb
Length: 2.5 Hours
Cost: $94.99 USD
With this course, you’ll learn how to generate and nurture your leads throughout the entire customer journey, while placing the right systems to support, automate, and optimize your business along the way. If you have call booking software, Excel Spreadsheets, an existing website or anything else that allows your business to run, you’ll learn exactly how to use email marketing to supercharge those processes and integrated seamlessly into an automated business set-up. This no-fluff course will allow you finally be able to learn and implement all the terminologies and processes involved with email marketing, so you can integrate it into your skill-set and automate your business like a pro!
Marketing Automation with Mautic: Build your first funnel
Created by: Stephen Pratley
Length: 1.5 Hours
Cost: $34.99 USD
The Mautic Masterclass will help you create an automated marketing funnel for a digital product or service business using Mautic – a free open source software tool that includes all the features you need to create a complete funnel. The Mautic Masterclass will give you a rapid introduction to marketing funnels and marketing automation, and help you apply that knowledge immediately to promote your own business and boost marketing growth. Interested parties will need a basic familiarity with online marketing.
5 Email Marketing Automations Every Business Needs
Created by: Daniel Miller
Length: 2 Hours
Cost: $24.99 USD
This course is focused on teaching you the 5 email marketing automation that every business needs. Every business has a somewhat similar sales cycle. Variations exist here and there, but at the end of the day it boils down to to something like this: generate traffic, capture leads, nurture leads, sell, request feedback, and ask for referrals. If you want to set up a reliable cycle, this course is for you. At the end of the course you’ll have what it takes to create an email strategy that works with your business and your customers buying cycles.
Email Marketing: Using an Online Newsletter Effectively
Created by: Riley Weller
Length: 1.5 Hours
Cost: $74.99 USD
Using MailChimp as our example platform, this course will be breaking down every step of effectively using an online newsletter as part of your marketing strategy. In this course, I want to break down how you can effectively use an online newsletter to set your business on auto-pilot. Learn how to set up your forms, group subscribers for targeted marketing, and market to your subscribers what they want from you! You can then start creating content that relates to these subscribers, and continue to build on your brand’s growth and trust.
Getting Started with MailChimp & Aweber Marketing Automation
Created by: The Elite Team
Length: 4 Hours
Cost: $94.99 USD
This course helps you understand what MailChimp is all about and which plan works best for your business. Learn how to get familiar with the interface and discover the features it offers. Learn how to configure your settings and account like a reputable business. Discover how to use their mailing platform and how to send your first newsletter. Learn the simple technique to automate your emails whenever people join your list. Learn how to work with their templates and which is best fit for your business. Learn how to import and export your contact list to MailChimp. Then, discover the benefits of utilizing Aweber for your email lists.
Looking for more? Download our Marketing Automation Buyer’s Guide for free to compare the top products available on the market with full page vendor profiles, key capabilities, a marketing automation software market overview, our bottom-line analysis, and questions for prospective buyers.
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