The 9 Most Common Marketing Automation Myths
Marketing automation software provides a streamlined way for teams to launch marketing campaigns, as well as automate repetitive tasks. Picking the correct …
Email Marketing
10 Email Marketing Tips To Improve Your Campaigns
If you’re struggling to create the perfect email campaign, you might need some email marketing tips. Email is one of the most ubiquitous forms of …
Client Engagement Provider vCita Acquires WiseStamp
vCita, a business management solution for small service providers, has acquired email signature vendor WiseStamp. In addition to this acquisition, vCita …
OutboundEngine Closes on $14.3 Million in Venture and Debt Financing
Email marketing vendor OutboundEngine has recently raised over $14 million in venture and debt financing. This comes quickly on the heels of an $8 million …
Five Strategies for Reducing and Avoiding Email List Churn
Building and maintaining a healthy email list can be difficult. You want to spread the news and gain as many subscribers as possible, while at the same time …
Twilio SendGrid Releases Advertising Channels for Marketing Campaigns
Twilio SendGrid, a marketing technology vendor specializing in email marketing and API, has recently announced Twilio SendGrid Ads, a new feature within their …
HubSpot Announces New Email Marketing Features for Free CRM
HubSpot has announced an expansion to its free HubSpot CRM, introducing free email creation, sending, and analytics. This allows users to have a more complete …
Cheetah Digital Unveils New Email Marketing Products
Cheetah Digital has announced the release of its newest email marketing enhancement products, Cheetah Tokenization and Cheetah Message Archive, according to a …
An Introductory Guide to Email Marketing for Beginners
The best way for businesses to initiate or maintain contact with their customers is via email. Nearly everybody in the professional world uses email, so …
Four Types of Digital Marketing Campaigns You Should Be Using
We live in the digital age, and that means marketing techniques have to be updated to fit the bill. Digital marketing is one of the best ways to drive your …