Top MarTech News From the Week of March 13th: Updates from Zendesk, Salesforce, CallMiner, and More

The editors at Solutions Review have curated this list of the most noteworthy MarTech news from the week of March 13th. This round-up covers announcements and updates from Zendesk, Salesforce, CallMiner, and more.

Keeping tabs on the most relevant CRM and MarTech news can be time-consuming. As a result, our editorial team aims to summarize the top headlines of the week in the marketing technology landscape. The Solutions Review editors will compile a weekly round-up of vendor product news, mergers and acquisitions, venture capital funding, talent acquisition, and other noteworthy MarTech news. With that in mind, here are some of the top MarTech news from the week of March 13th, 2026.

Top MarTech News From the Week of March 13th, 2026

CallMiner Announces New and Enhanced AI Capabilities

CallMiner, a global customer experience (CX) automation provider, has announced several new and enhanced AI capabilities that strengthen its platform. The updates include advanced business intelligence through the integration of AI classifiers with CallMiner AI Assist, additional visibility into conversation insights through fully automated classification paired with rich dashboard visualizations, more flexibility in capturing insights with customizable interaction summaries, streamlined automation workflows, and seamless export and integration options across business systems. With these enhancements, CallMiner will help companies improve personalization, maximize contextual understanding, and enable teams to improve customer outcomes.

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CallRail Debuts an Integration with Google Calendar

CallRail, an AI-powered lead engagement platform, has released a new integration between its AI voice agent, Voice Assist, and Google Calendar. With the integration, Voice Assist can now check availability in Google Calendar and book meetings instantly, helping brands convert inbound calls into confirmed appointments. Ryan Johnson, Chief Product Officer at CallRail, says, “By connecting Voice Assist directly to Google Calendar, which is widely used by our customers, even more businesses can instantly turn that interest into a confirmed appointment, without worrying about staffing, missed calls, or manual scheduling.”

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ChurnZero Enhances Its Embedded AI Agents with Integrated Knowledge Sources

ChurnZero, an AI platform and partner for customer growth, has enhanced its embedded AI agents with integrated knowledge sources, enabling them to better understand a business’s nuances, including its products, services, customer needs, and more. Customers can now selectively connect their ChurnZero AI agents to their knowledge sources with a few clicks, making it easier to maintain detailed control of which articles, spaces, or documents ChurnZero can reference. The first wave of AI Knowledge Sources, available now, includes integrations with Atlassian’s Confluence and Zendesk Guide, with more to follow.

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Five9 Introduces a New Partner Program

Five9, an Intelligent CX Platform provider, has launched the latest evolution of Five9 Fusion, introducing a new partner program that brings together an evolving CX orchestration ecosystem spanning product integrations, independent software vendors (ISVs), and embedded technology partners. With the Five9 Fusion partner program, organizations can connect their AI agents, data, and business systems to accelerate innovation, unlock greater value from their CX technology investments with Five9, adapt to evolving customer expectations, personalize at enterprise scale, and align workflows, data, and interactions across enterprise technologies and partner solutions.

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Mega Raises $11.5 Million in Series A Funding

Mega, an AI-powered growth engine for SMBs, has raised $11.5 million in a Series A funding round. Goodwater Capital led the round with participation from Andreessen Horowitz, Atreides, SignalFire, and Kearny Jackson. The company will use the funds to continue developing and scaling its full-service AI search engine for SMBs, aiming to replace traditional marketing with a network of AI agents that execute SEO, paid ads, GEO, and more, while delivering predictable growth without unnecessary overhead.

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Salesforce Unveils the Agentforce Contact Center

Salesforce has announced the Agentforce Contact Center, a solution built to unify voice, digital channels, CRM data, and AI agents natively in a single system. The platform enables customer self-service at scale, providing businesses with seamless AI-to-human handoffs and real-time visibility across every interaction. Specifically, the AI agents included in the solution will resolve more cases autonomously, while still ensuring that complex or high-priority issues are escalated to humans. It will also provide human agents with the full context of an interaction, allowing them to seamlessly pick up where the AI agent left off.

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SurveyMonkey and Reddit Release a Co-Branded Research Study

SurveyMonkey, a global platform for surveys and forms, has announced a co-branded research study with Reddit, the online community platform. The study, titled “The Hidden B2B Journey,” reveals a significant shift in how business decisions are made and uncovers how buyers are prioritizing peer validation over traditional vendor marketing during the early stages of the buying journey. For example, results showed that 83 percent of B2B decision-makers do their own research before speaking to sales, and that 65 percent spend a week or less on research.

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Whatfix Expands Its Training Platform with AI Roleplay Capabilities

Whatfix, an AI-native platform for enterprise technology adoption, has launched AI Roleplay training capabilities for its Mirror platform. With the launch, Mirror can evolve into an “AI-first” training platform that combines adaptive AI-driven roleplay with realistic enterprise application simulations, allowing frontline teams to practice customer conversations and workflows together in a single, risk-free environment. Mirror’s capabilities now include rapid roleplay training creation using AI prompts, built-in readiness evaluations within simulated workflows, multi-language support, and adaptive, AI-powered training conversations that respond in real-time to learner inputs.

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Zendesk to Acquire Forethought

Zendesk, an AI-powered service solution provider, has entered into a definitive agreement to acquire Forethought, an AI customer experience company. The acquisition will empower Zendesk to provide clients with fully self-learning AI agents that can generate, adapt, and execute complex workflows across any channel or platform. It will also enable Zendesk to offer users specialized AI agents, autonomous workflow execution, native voice automation, and expanded reach into enterprise systems. Forethought customers will continue to receive uninterrupted service and product innovation, now with the backing of Zendesk’s global scale.

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8×8 Announces the General and Global Availability of 8×8 Engage

8×8, a global business communications platform provider, has announced the general availability of 8×8 Engage across all of 8×8’s channels. The 8×8 Engage is built natively on the company’s customer experience (CX) solution, and provides users with mobile-ready engagement for teams working across dynamic environments, CRM-integrated customer context, AI-generated summaries and sentiment analysis, intelligent routing, queue management with real-time workload visibility, and unified governance and analytics. Channel partners can now offer 8×8 Engage as part of the 8×8 Platform for CX to help customers eliminate communication silos and move faster with less complexity.

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Expert Insights Section

Watch this space each week as our editors will share upcoming events, new thought leadership, and the best resources from Insight Jam, Solutions Review’s enterprise tech community for business software pros. The goal? To help you gain a forward-thinking analysis and remain on-trend through expert advice, best practices, trends, predictions, and vendor-neutral software evaluation tools.

Where Is AI Really Taking Us? | The Human Conversation

Tech influencer Evan Kirstel brings an optimist’s perspective to this week’s episode of The Human Conversation, while Doug pushes back hard. Is AI a productivity boom or a Terminator that won’t show pity? Their spirited debate covers everything from job displacement and LLM limitations to the “new SEO,” how social media visibility has changed in response to AI, and whether we’re overvaluing human capabilities.

Watch here.

How to Maximize the Benefits of CRM Software for Small Businesses

Neha Banta, a technology writer and researcher, explains how small businesses can maximize the benefits of CRM software. She says, “The businesses that maximize their CRM investment are rarely those with the most complex setup. Instead, they are the ones who build consistent habits around how the system is used every day. This turns technology into a dependable part of how work actually gets done.”

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The Human-AI Ledger Newsletter – Chronicling the Human Impact of AI

The next issue of Solutions Review’s weekly newsletter, The Human-AI Ledger, is going out this evening! Sign up at the link below to see how the soft side of AI is determining the evolving future of AI and enterprise technology. This issue features insights from Dr. Diana Cano of Cambium Learning Group, Sam Dorison of ReflexAI, Derek De Vette of HALO Comms, Nicola Askham, and more.

Sign Up Here.

For consideration in future news round-ups, send your announcements to wjepma@solutionsreview.com.