Solutions Review, a leading online resource for enterprise information technology news and best practices, announces today the release of a new marketing automation website and the 2018 Buyer’s Guide for Marketing Automation Tools.
Developed by the editors at Solutions Review, the guide is a compilation of the top-28 providers offering solutions for marketing automation. Solutions Review’s latest buyer’s resource provides a comprehensive overview of the marketing automation space, including full, one-page vendor profiles which outline each tool in detail, illustrating vendor objectives in a snapshot. Coupled with this expansive industry overview, the resource also includes the 10 key considerations buyers must take into account before making a product decision.
The top-28 marketing automation solutions detailed in the report include: ActiveCampaign, Act-On, Adestra, Adobe, Autopilot, ClickDimensions, dotmailer, GetResponse, Higher Logic, HubSpot, IBM, iContact. Infusionsoft, Iterable, Lead Liaison, LeadSquared, Marketo, Maropost, Omnisend, Oracle, OutboundEngine, Salesforce Pardot, SAS, Selligent, SharpSpring, VBOUT, Zaius, and Zeta.
“Manual management of marketing campaigns is more difficult than ever with the various channels customers use. Keeping up with the competition takes a lot more than a superior product, it comes down to effective marketing strategies,” said Tyler Stearns, Solutions Review’s enterprise cloud strategy editor. “Potential customers have seen enough generic advertising when shopping for a new product. A marketing automation tool can help your company eliminate the monotony of campaign management while keeping your valuable customers engaged.”
With the release of Solutions Review for Marketing Automation, Solutions Review continues to work towards being the best resource for IT professionals looking to address needs impacting email marketing, digital advertising, lead nurturing, customer segmentation, CRM integration, mobile marketing, behavior and browser tracking, and more. The Solutions Review for Marketing Automation website contains all of the latest news and solution updates, best practices, solution videos and presentations, industry events, and information that buyers of information technology solutions will need to make informative purchasing decisions.
About Solutions Review
Solutions Review is a collection of technology news sites that aggregates, curates, and creates the best content within leading technology categories. Solutions Review’s mission is to connect buyers of enterprise technology with the best solution sellers. Over the past four years, Solutions Review has launched 17 technology buyer’s guide sites in categories ranging from cybersecurity to enterprise resource planning, as well as mobility management, business intelligence and data analytics, data integration, and enterprise cloud strategy.