An Overview of Gartner’s 2018 CRM Lead Management Leaders
Recently, analyst house Gartner Inc. published it’s yearly Magic Quadrant highlighting some of the most prominent vendors offering solutions with CRM …
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Adobe to Buy Marketing Automation Provider Marketo for $4.75 Billion
This afternoon, Adobe confirmed its purchase of marketing automation vendor Marketo. The sale, which was rumored for a week, holds a value of $4.75 billion. …
What’s Changed: 2018 Gartner Magic Quadrant for CRM Lead Management
Analyst house Gartner, Inc. has officially released its 2018 Magic Quadrant for CRM Lead Management. The report highlights some of the top vendors offering CRM …
The 6 Major Players in Multichannel Marketing Hubs
Part of our ongoing coverage of the marketing automation space involves the various companies that make up the marketplace. Providers that offer multichannel …
What’s Changed: 2018 Gartner Magic Quadrant for Multichannel Marketing Hubs
Analyst house Gartner, Inc. has released its 2018 Magic Quadrant for Multichannel Marketing Hubs. Gartner defines a multichannel marketing hub as a …
The 10 Best Marketing Automation Blogs You Should Be Reading
If your business uses marketing automation software, you’ll want to stay in the loop when it comes to new developments. It’s a relatively new concept, …