Accenture Acquires B2B Marketing Services Agency Yesler
Accenture has recently announced its acquisition of Yesler, a B2B marketing services agency that helps brands run their global marketing programs and …
Marketing Automation News
The latest Marketing Automation News, Reviews and Analysis
ZINFI Releases Remote Collaboration Features for UCM Solutions
ZINFI Technologies has recently announced it has launched a set of next-generation tools for channel organizations to substantially improve remote …
Blueshift Announces New Channel Engagement Scores
Blueshift recently announced the addition of Channel Engagement Scores to its Predictive Intelligence Studio, which includes predictive segmentation, …
Demandbase Announces New ABM-Focused Solutions
Demandbase has recently announced new solutions that provide marketing teams with better control in designing, executing, and measuring the success of their …
Criteo Announces New Traffic Generation Solution
Criteo recently announced the global availability of its marketing solution for traffic generation, which helps advertisers connect with new audiences to drive …
Banzai Raises $7M In Series A Funding Round to Simplify Event Marketing
Banzai recently announced that it has raised $7 million in equity financing led by DNX Ventures, with participation from Vulcan Capital. This Series A …
Sprinklr Announces Winter 2020 Release With Hundreds of New Features
Sprinklr has recently announced its Winter 2020 release, delivering over 400 new capabilities and enhancements focused on improving productivity and user …
Validity Enters Definitive Agreement to Acquire 250ok
Validity has recently announced that it has entered into a definitive agreement to acquire email analytics and deliverability provider 250ok. Since 2011, 250ok …
Alyce Announces New Partnership and Integration With Marketo Engage
Alyce, an AI-powered gifting platform, has recently announced its collaboration with Adobe and full integration with Marketo Engage, part of Adobe Experience …
Dun & Bradstreet Announces Availability of D&B Buyer Intent
Dun & Bradstreet has recently announced the availability of D&B Buyer Intent, which enables B2B marketing and sales teams to unmask early-stage buying …