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Customer Data Platform
Best Practices
17 of the Best Customer Data Platform (CDP) Solutions
Best Practices
The 22 Best Marketing Analytics Tools and Platforms
Best Practices
Using In-House Data to Deliver Better Marketing Personalization
CRM News
Top MarTech News From the Week of February 11th: Updates from Agiloft, CRMNEX...
Marketing News
SALESmanago Announces its Acquisition by SilverTree Equity and Perwyn
Marketing News
Terminus Acquires Zylotech and Launches New CDP for B2B Marketers
Marketing News
Optimizely Acquires Zaius and its Customer Data Platform
Best Practices
Customer Data Platforms Are the Foundation for Successful Marketing and Ad Ca...
Expert Insights
Are We Using Data Literacy as a Crutch? How Data Professionals Can Own the Disconnect
Data Analytics & BI
Making Data Governance Processes Accessible
Data Management
Gobbling Up Assumptions: Ben Franklin’s Turkey Tale Reveals About Data Governance
Data Management
Stop Wasting Millions on Data & AI Projects That Fail to Scale
Data Analytics & BI
Federate, Query, and Optimize: Assembling Diverse Inputs for AI Innovation
Artificial Intelligence
The Operating Model Gap That’s Quietly Costing Millions
Data Analytics & BI
Embedded Product Thinking into Data: The Rise of the Data Product
Data Management
San Marino And the Enduring Art of Data Stewardship
Data Analytics & BI
Niels Lademark Heegaard – Is Your DG/EA/BPM Approach Mature and How Can You Tell?
Data Management
Data Enablement Is Too Passive
Data Management
Latest Posts
Top MarTech News From the Week of December 5th: Updates from Salesf...
CRM News
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CRM News
From SEO to GEO: How to Develop a Marketing Strategy for Generative...
Best Practices
Top MarTech News From the Week of November 14th: Updates from Fresh...
CRM News
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CRM News
Top MarTech News From the Week of October 31st: Updates from Treasu...
CRM News
Quantum AI in Marketing: The Next Frontier of Customer Engagement
Best Practices
How AI is Empowering the Rise of Smarter and Faster Agencies
Best Practices
AI and the Future of Intent Data: Unlocking Precision in B2B Marketing
Best Practices
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