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Customer Data Platform

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Optimizely Acquires Zaius and its Customer Data Platform

Optimizely recently announced that it has acquired Zaius and will use the startup’s customer data platform to extend its existing features for managing …

March 26, 2021Marketing Automation News Read more
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Customer Data Platforms Are the Foundation for Successful Marketing and Ad Campaigns

Submitted by Omer Artun, Founder & CEO, AgilOne, for the MarTech Insight Jam Direct-to-Consumer (DTC) brands have become very sophisticated when it comes …

December 5, 2019Best Practices, Featured Read more

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