Over 30 Percent of Businesses Struggle With Managing a Global Brand
Many marketing leaders express frustration at the difficulty of staying relevant to an audience whose needs and interests fluctuate at a rapid rate. Analyst …
Gartner
Marketing Budgets Fall Despite Rising Importance of Digital Advertising
Over 75 percent of CMO’s expect to increase investment in digital ads despite marketing budgets dropping below 11 percent for the first time since 2014. …
80 Percent of Brand Engagement Will Come From Mobile Devices by 2020
According to recent research by analyst house Gartner, Inc., a majority of organizations build mobile websites without accurate knowledge of or regard for …
AI Augmentation to Create $2.9 Billion of Business Value by 2021
According to a recent release from analyst house Gartner, Inc., AI augmentation will create $2.9 trillion of business value and 5.2 billion hours of worker …
What’s Changed: 2019 Gartner Magic Quadrant for Mobile Marketing Platforms
The editors at Solutions Review highlight what’s changed since the last iteration of the Gartner Magic Quadrant for Mobile Marketing Platforms and provide an …
Gartner Offers Cost Optimization Tips For Marketing Leaders
According to recent research by analyst house Gartner, Inc., many marketing leaders focus on cost optimization as a short-term variable cost. However, to …
Analytics Dominate 80 Percent of Upcoming Marketing Decisions
Analytics are set to dominate 80 percent of upcoming marketing decisions, according to a new projection from analyst house Gartner, Inc. This research was made …
What’s Changed: 2019 Gartner Magic Quadrant for Content Marketing Platforms
The editors at Solutions Review highlight what’s changed in the newest iteration of Gartner’s Magic Quadrant for Content Marketing Platforms and provide …
Gartner Names 3 Cool Vendors in Technology Marketing
Analyst house Gartner, Inc. has released its newest vendor report highlighting three emerging solution providers that offer innovative alternatives in the …
What’s Changed: 2019 Gartner Magic Quadrant for Multichannel Marketing Hubs
The editors at Solutions Review highlight what’s changed since the last iteration of the Gartner Magic Quadrant for Multichannel Marketing Hubs and provide …