Drift Announces New Focus Beyond Conversational Marketing
Drift has recently announced its intention to shift towards Revenue Acceleration, a new MarTech category. Whereas Conversational Marketing focused on serving …
Anna Birna Turner
Anna is an enterprise technology writer covering Marketing Automation, Customer Relationship Management (CRM), and Enterprise Resource Planning (ERP). Feel free to reach out to her at any time at abturner@solutionsreview.com
Key Takeaways — The Forrester Wave: Journey Orchestration Platforms, Q2 2020
Technology advisory firm Forrester Research has released its latest Forrester Wave for Journey Orchestration Platforms, Q2 2020. Since Forrester’s 2018 …
MultiVu Announces Release of Digital Content Studio
MultiVu has recently announced its new Digital Content Studio (DCS) which gives agencies and brands flexible access to a full suite of landing page creation …
Main Street Announces Acquisition of MarTech Provider Onovative
Main Street has recently announced its acquisition of Onovative, an automated marketing technology software provider. This acquisition further enhances Main …
Jivox Introduces First Patented Purchase Prediction Engine
Jivox has recently announced Kairos, a newly patented purchase prediction technology for the eCommerce market. Powered by Jivox’s artificial intelligence …
Merkle Releases Q2 2020 Digital Marketing Report
Merkle has recently released its Q2 2020 Digital Marketing Report (DMR), a quarterly research report that analyzes and highlights key metrics and trends within …
Pypestream Delivers Personalization with Conversational Ads
Pypestream has recently announced Conversational Ads, an immersive brand experience driven by in-ad engagements. Conversational Ads transform present-day …
Insider Announces $32M Series C Funding to Invest in AI
Insider has recently announced its $32 million Series C funding round, bringing total funding to date to $47M. The round was led by Riverwood Capital and was …
Demandbase Releases ABM Market Research Study Findings
Demandbase has recently announced the results of its 2020 ABM Market Research Study. Conducted in collaboration with Outreach, PFL, Uberflip, Metadata.io, …
NetBlaze Launches New App to Streamline Digital Marketing Efforts
NetBlaze has recently announced the launch of its new app for desktop and mobile that simplifies marketing management to help businesses reach new customers. …